Deepika Kalyanakumar

Analytical professional with strong background in taxation and consultation. Passionate about the Financial Services and Banking Industry, made the deliberate choice to pursue a Masters in Investment Analysis to deepen knowledge and proficiency in this field. Seeking an opportunity to acquire valuable experience and expertise.

• Team member, SRM Swachh Bharat drive, 09/2018, Planned and organized two successful fundraising events and collected over Rs.45,000 to help the deprived people around the campus
• Organizer, Commex, 03/2019, Organized a national level commerce fest that saw a footfall of over 200 participants
• Member, Directorate of Student Affairs, 09/2019, Conducted Counseling sessions for students regarding mental health, physical abuse and rehabilitation issues.
• Volunteer, SRM Blood Donation camp, 01/2020, Volunteered as part of a team to assist the blood donors by signing them in and out of the blood drive and also assisting the donors with anything they needed after they donated.

• A Comparative Study on Mutual fund and ULIP return with special reference to SBI, Focused on analyzing the returns from a Mutual fund investment policy and a ULIP over a period of 5 years. Basic SBI policies were used as assumptive investment structure for the project.
• A Study on Consumer preference towards Branded and Non-branded cloths, Project analyses the buying pattern of the customers with respect to Branded and Non-branded cloths on a sample size of 50 local teenagers. Identifying the effects of Sales promotion methods and price range variations on consumers
• A Study on Marketing Strategy at HM Shopping, Project analyses the current market strategies implemented by HM and identifies the impacts on its customers. This project was conducted with the sample size of 120 people, about their awareness on the brand's Marketing Techniques