DEBIPRASAD SAHOO
Birmingham,UK
Summary
Dynamic sales and marketing professional with a proven track record in managing channel sales for Life Science research & development organizations, Healthcare Solutions, and diverse industries across Odisha. Skilled in administering and regulating government contracts, nurturing client relationships, delivering post-sales support, and providing troubleshooting guidance. Proficient in product launches, technical training, and recruitment initiatives for pan-India positions at HiMedia. Possesses robust techno-commercial expertise in a range of life science instruments and technologies, including PCR, RT PCR, Gel Electrophoresis, Protein chromatography, Molecular Biology, and cell culture. Holds an Integrated Master's degree in Biotechnology from KIIT University, Bhubaneswar, Odisha.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Area Sales Manager
HIMEDIA LABORATORIES PVT LTD.
India , India
2021.04 - 2023.11
- Reclaimed 70%+ of our pre-COVID sales of non-COVID/traditional research equipment.
- Generated company growth through market expansion and sales.
- Kept up-to-date with market trends to identify opportunities to improve product and service offerings.
Senior Account manager
HIMEDIA LABORATORIES PVT LTD.
Odisha
2019.06 - 2021.03
- Established HiMedia as the #1 biomolecular equipment brand in Odisha; 30+% YoY growth despite an 80% drop in traditional sales
- Won all 11 Government tenders to establish COVID-19 Testing labs across Odisha in 2021; an unprecedented record
- Coordinated with Head office, R&D and our distributors in product design and pricing for Odisha market as we successfully diversified from research lab equipment to the medical diagnostics equipment segment with our own COVID-19 testing solutions
- Collaborated with Chief Minister's office and Health Department's COVID-19 Task Force in setting up COVID-19 diagnostics labs in record time during the second wave; ensured COVID lab downtime of less than 1% despite supply chain disruptions
- Personally trained 100+ healthcare staff and technicians on COVID-19 instrument and testing kit handling, result interpretation, and personal safety measures so they work without fear of contamination.
Account Manager
HIMEDIA LABORATORIES PVT LTD.
Odisha
2017.04 - 2019.06
- Established HiMedia among the top 3 market players in the Odisha market; Achieved revenue growth of 40% YoY growth
- Won the prestigious tender from SCB (Odisha's top medical college) for 3 major equipment; this was a big win as SCB equipment is considered referral installation for medical institutes and diagnostic centers around the country, and that made future sales easier
- Independently handled end-to-end setup of a potable water testing laboratory for Rural Water Supply & Sanitation, Govt
- Of Odisha; the project became a major success and is now used as a model lab across the country
- Developed 5 new channel partners/distributors (from existing 3); Achieved territory growth of over 100%.
Marketing Executive
HIMEDIA LABORATORIES PVT LTD.
Bhubaneswar
2016.04 - 2017.03
- Launched new products like Thermal cycler, RT-PCR, Centrifuge etc
- For research labs; Achieved revenue growth of 40% YoY growth
- Visited all research labs and major hospitals to explore the potential for new product lines; collaborated with rural ministers and administrators to set up low-cost labs
- Established HiMedia as a top 10 brand in Odisha market; Achieved revenue growth of 30+% YoY growth.
Marketing Officer
HIMEDIA LABORATORIES PVT LTD.
Bhubaneswar
2013.09 - 2016.03
- Closed 3 new corporate hospitals and 5 new government hospital accounts; 20+% YoY growth
- Initiated and led a 24x7 equipment service campaign with our distributors (such service was unheard of in our market)
- Teamed up with my manager to develop the market for new product lines in molecular biology, animal cell culture, plant genomics, etc
- And built our brand as a one-stop solution for research equipment.
Education
MBA (Full time) - Management
Aston Business School, Aston University
Birmingham, UK 2024.01 -
MSc in Biotechnology (Integrated) - undefined
KIIT University
Odisha, India12th Std.Science Stream - undefined
Sonepur College
Odisha, India10th Std - undefined
PS High School
Odisha, IndiaSkills
- Sales and market development
- Leadership
- Relationship management
- Training and mentoring
- Revenue development
- Salesforce
- Performance goals
- New account development
- Complex negotiations
- Account management
- Presentations and proposals
- Business development
sections.external_links.name
Custom
- HIMEDIA, New Product Launch: Excellent performance (3rd prize) in the area of Instruments (PCR) for FY# 2018-19
- HIMEDIA, Sales: Excellent performance (3rd prize) in the area of Diwali Bonanza for FY# 2017-18
- HIMEDIA, Sales: Excellent performance (2nd prize) in the area of Stem Cells for FY# 2015-16
- HIMEDIA, New Product Launch: Excellent performance (2nd prize) in the area of Stem Cells for FY# 2014-15
Affiliations
- Gardening and Volunteering
Languages
English
Fluent
Hindi
Fluent
Certification
- IELTS
- Project accomplishment
- Leadership Training and Development Certification
Accomplishments
- Sales Achievements
- Leadership Awards
- Publications and Presentations
- International Science Congress
Timeline
MBA (Full time) - Management
Aston Business School, Aston University
2024.01 -
Area Sales Manager
HIMEDIA LABORATORIES PVT LTD.
2021.04 - 2023.11
Senior Account manager
HIMEDIA LABORATORIES PVT LTD.
2019.06 - 2021.03
Account Manager
HIMEDIA LABORATORIES PVT LTD.
2017.04 - 2019.06
Marketing Executive
HIMEDIA LABORATORIES PVT LTD.
2016.04 - 2017.03
Marketing Officer
HIMEDIA LABORATORIES PVT LTD.
2013.09 - 2016.03
MSc in Biotechnology (Integrated) - undefined
KIIT University
12th Std.Science Stream - undefined
Sonepur College
10th Std - undefined
PS High School
- IELTS
- Project accomplishment
- Leadership Training and Development Certification
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