Hi, I’m
Dawid Wnuk
Marketing & Product Executive Manager
Warsaw
Summary
Executive manager, department head and team lead in the field of marketing and business operations. 14 years of experience in senior managerial roles on both agency and business side.
Overview
3
years of professional experience
1
Language
Work History
BOLDWarsaw
Product & Marketing Country Manager UK
Job overview
- Head of the entirety of BOLD business and marketing operations in the markets of United Kingdom and Ireland
- Responsible for revenue, growth and profitability (full P&L) of all BOLD brands and products in the region, both B2C and B2B
- Focus on establishing clear market positioning and developing high level communication and product strategy for each of the brands
- Overseeing brand marketing strategy development for other major
- European markets, including France, Germany, Spain and Italy.
BlaBlaCarWarsaw
Head of Marketing Poland
Job overview
- Independent leadership of all BlaBlaCar marketing activities on the Polish market
- Managing the work of the Marketing & Communications team (12 specialists) as well as 20+ external partners, contractors and agencies
- Complex research and data analysis to uncover actionable insights
- Reshaping marketing strategy, establishing effective marketing mix
- Initialising and negotiating several successful business partnerships
- Conceptualising & executing several ATL brand-building campaigns
- Meeting and exceeding ambitious turnover, growth, retention and marketing performance goals for the Polish market
- Involvement in decision-making related to product development, monetisation and profitability for both Polish and global operations.
PerformanteWarsaw
Head of Creative Division
Job overview
- Creating and taking independent lead of agency's new department: the Creative Division, responsible for branding & creative marketing
- Team building, leadership, talent development and mentorship
- Developed the division from 1 to 16 full-time employees over 3 years
- Daily management, project planning & supervision, creative direction
- Supervising client acquisition and business development
- Clients won: UPC, Atlantic, InPost, FrieslandCampina, Sage, Antal,
- Polish Tourist Organisation, MyTaxi, Annabelle Minerals & 30+ others
- Full responsibility for division's growth and autonomous P&L.
IsobarWarsaw
Senior Project Lead
06.2015 - 05.2018
Job overview
- marketing & product lead | experienced department head, Leading teams delivering large-scale 360 marketing projects for Isobar and Dentsu Group key global Clients
- Primary focus: digital & new media
- Key Clients: Zott, Total, Mondelēz, Huawei, Ghelamco, Disney, LG.
BBDOWarsaw
Senior Account Manager / Project Manager
Job overview
- Managing & coordinating complex marketing projects for global brands
- Leading large interdisciplinary and multinational project teams
- Key Clients: PepsiCo / Frito Lay, Mars Inc, Wrigley (Skittles, Winterfresh,
- Orbit, Airwaves), Mercedes-Benz, Bayer, Raiffeisen, Bacardi-Martini.
Leo BurnettWarsaw
Intern > Account Executive > Strategic Planner, > Account Manager
Job overview
- Managing 360 marketing projects - client service, leading project teams
- Creating mar/com strategies for current and potential Clients (pitching)
- Key Clients: Procter & Gamble, Fiat Group, Żywiec & Heineken, Diageo
Education
Warsaw School of Economics
Master's from Marketing & Management
Warsaw School of Economics
Master's from marketing, Marketing Management
University Overview
Use of video, GPA: 5.00, Team Leadership |, Two extensive WSE certified educational programs. Grade: A.
Accomplishments
- When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either."
- Leo Burnett
Affiliations
Project Management
Agile & PRINCE2 workshops.
Presentation Skills
Extensive course by House of Skills.
Communication Strategies
"Human Kind" course series.
Content Marketing
Training by Piotr Tkaczyk, SKM SAR.
User Experience
Usability workshops by FreeFlow.
...and many more
See: linkedin.com/in/dawidwnuk.
Interests
AWARDS
42 Advertising Awards
, Won on most prestigious global and
national marketing festivals.
-
Cannes Lions, Golden Drums (11 awards
including Best in Show, Grand Prix and
4 gold), KTR (12 awards including 3 gold),
Eurobest, Epica, One Show, Effie.
-
Details: be.net/dawidwnuk.
STRENGTHS
Team Leadership
Department Management
Marketing & Communication Strategy
Business & Operations Strategy
Brand / Product Positioning,
Music & Songwriting
, Genres: rock, jazz, alternative. Playing
electric guitar, composing, writing lyrics.
Sports
Table tennis (AZS SGH club), basketball,
cycling, tennis, freestyle skiing.
MY TIME
Mar-com strategy, planning, goal-setting.
Project supervision, creative direction.
Team building, management, coaching.
Trends and innovation research.
Additional Information
- ~ A ) % A B C D A B C D
Skills
- Marketing Strategies
- Team Leadership
- Department Management
- Product Development and Marketing
- Product & Marketing Research
- Talent Mentoring
Timeline
Senior Project Lead
Isobar
06.2015 - 05.2018
Warsaw School of Economics
Master's from Marketing & Management
Warsaw School of Economics
Master's from marketing, Marketing Management
Product & Marketing Country Manager UK
BOLD
Head of Marketing Poland
BlaBlaCar
Head of Creative Division
Performante
Senior Account Manager / Project Manager
BBDO
Intern > Account Executive > Strategic Planner, > Account Manager
Leo Burnett
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