Summary
Overview
Work History
Education
Skills
Interests
Languages And Tools
Software
hobbies
Timeline
David Pitschi

David Pitschi

Global Brand & Marketing Leader
Hossegor

Summary

Senior Brand & Marketing Leader with 20+ years of experience building global boardsports brands like Billabong, Salomon, and YES Snowboards. Former professional athlete with a unique ability to translate authentic cultural insights into strategic brand equity. Expert in team leadership, product development, GTM strategies, and omnichannel marketing.

Overview

36
36
years of professional experience
4
4
years of post-secondary education
4
4
Languages

Work History

Global Brand Manager

YES. Snowboards
06.2019 - Current
  • Led full brand relaunch and repositioning strategy post-acquisition
  • Defined global GTM and product roadmap for premium snowboards
  • Negotiated with suppliers to maintain high margins and product quality
  • Launched integrated campaigns leading to double-digit growth in DTC and wholesale
  • Managed distributed team across Europe, Asia, and North America

Speaker

SMS/SAWI
05.2017 - Current
  • Delivered MBA-level courses in sports business and brand management
  • Educated future professionals on brand strategy and industry insights

Brand Manager

Salomon Snowboards
02.2014 - 06.2019
  • Built and managed global GTM strategy for snowboards division
  • Aligned product offering with corporate strategic goals
  • Developed cohesive brand narrative across retail, athlete, and event platforms

Outerwear Marketing Manager Europe

Billabong
07.2010 - 01.2014
  • Created and executed short and mid-term brand strategy for outerwear line

Marketing Coordinator

Billabong
07.2004 - 06.2010
  • Executed brand strategy and product segmentation plans

Team Manager

Billabong
10.2002 - 06.2004
  • Managed athlete team and leveraged international athlete network

Professional Athlete

01.1990 - 01.2002
  • 12-year career as a professional snowboarder with global sponsorships
  • Promoted sponsor brands through media visibility and competition results

Education

Maturité Professionelle - Diploma in Economics

CESSOUEST
09.1990 - 06.1994

Skills

Brand positioning

Interests

Outdoor sports: Snowboarding, surfing, skating, boxing, running
Travel: Extensive experience across 5 continents

Languages And Tools

Native, Fluent, Fluent, Basic, Microsoft Office, Adobe Creative Suite, figma, project management platforms

Software

Adobe

hobbies

I love snowboarding, surfing, skateboarding

Timeline

Global Brand Manager - YES. Snowboards
06.2019 - Current
Speaker - SMS/SAWI
05.2017 - Current
Brand Manager - Salomon Snowboards
02.2014 - 06.2019
Outerwear Marketing Manager Europe - Billabong
07.2010 - 01.2014
Marketing Coordinator - Billabong
07.2004 - 06.2010
Team Manager - Billabong
10.2002 - 06.2004
CESSOUEST - Maturité Professionelle, Diploma in Economics
09.1990 - 06.1994
Professional Athlete -
01.1990 - 01.2002

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David PitschiGlobal Brand & Marketing Leader