Accomplished professional specialising in partner enablement and strategic planning. Expertise in navigating complex stakeholder landscapes to align corporate goals with partner capabilities. Strong background in project management and data analysis, used to streamline partner onboarding and drive innovation through collaborative, high-impact systems. Used to working in high pressure sales environments, working towards targets and KPIs whilst demonstrating growth and success.
Overview
13
13
years of professional experience
3
3
years of post-secondary education
Work history
Head of Customer Development
Masfix
Newcastle upon Tyne
12.2020 - Current
Revenue Growth: Negotiated key contracts with major accounts, securing long-term partnerships and increasing revenue by30% in year 1.
Strategic Analysis: Conducted deep-dive assessments of client manufacturing and supply chain processes to identify pain points and provide tailored system and solutions.
Tech Integration: Identified and implemented multiple process automation, data analytics, and internet of things solutions for customers, streamlining their equipment monitoring and supply chain management.
ERP & API Integration: Collaborated with customer IT and Finance teams to connect Masfix's supply chain data directly into their ERP systems (like SAP, Oracle, or NetSuite). This automates procurement-to-pay cycles.
Data Accuracy: Reduced manual data entry errors by ensuring digital punch-out catalogues and automated ordering are seamless.
Consolidated Invoicing: Introduced weekly or monthly consolidated invoices to drastically reduce "cost per invoice" for customer's Accounts Payable team.
Spend Analytics: Provided Finance directors with high-level cloud based reporting on category spend, supporting with budgeting and identifying cost-saving opportunities across different departments.
Collaboration: Partnered cross-functionally with Sales, Marketing, Finance and Ops to optimise end-to-end supply chain efficiency.
Brand Advocacy: Represented Masfix at major trade shows and networking events to drive brand awareness and lead generation.
Director
Ekobox Limited
Ashington, Northumberland
05.2021 - 03.2024
Sustainability Leadership: Identified and sourced sustainable products, establishing a supply chain of ethical vendors that aligned with core company values.
Digital Transformation: Oversaw optimisation of an online retail platform, ensuring a seamless UX/UI while managing all financial budgeting and performance monitoring.
Market Positioning: Created targeted marketing campaigns focused on eco-friendly initiatives, positioning brand as a leader in sustainable retail.
Community Engagement: Developed brand goodwill by collaborating with local stakeholders on sustainability initiatives.
Corporate Governance: Oversaw financial planning, ensured fiscal stability of organisation whilst complying with strict regulations.
Entity Management: Acted as sole director, taking full responsibility for company's legal health and making sure every decision supported long-term growth and ethical standards.
Ethical Oversight: Managed corporate tax obligations and vetted entire supply chain to guarantee high environmental standards and 100% compliance.
Business Consolidation: Led successful merger of Ekobox into Masfix, personally overseeing legal and physical transfer of all assets, inventory, and IP.
Growth & Operations: Moved customer base over to Masfix and integrated the sales processes, creating a specialised, ethical PPE division within the company.
Head of Service Delivery
Evolution MRO (NBT Group)
Killingworth, North Tyneside
11.2018 - 12.2020
System Implementation & Integration: Managed deployment of Evolutionstechnology platform, ensuring seamless integration with client ERP systems to automate replenishment of indirect materials and MRO supplies.
Digital Transformation: Orchestrated transition of traditional storerooms to automated Industry 4.0 environments, leveraging RFID inventory tracking and smart vending solutions to reduce stock shrinkage and manual administration in 8 large end users.
Data-Driven Decision Making: Utilised NBT portal to provide clients with real-time visibility into cross-site stock levels, using algorithmic datato optimize stock holdings and reduce client spend by up to 40%.
Strategic Tech Advisory: Partnered with major tier one clients to identify opportunities for digital adoption, moving from fragmented manual procurement to consolidated, tech-enabled supply chain model.
National Key Account Manager
National Safety Supplies (Bunzl)
Wednesbury, Sandwell
07.2017 - 11.2018
Strategic Account Growth: Cultivated high-trust partnerships with large national businesses and infrastructure providers, aligning health and safety solutions with complex corporate ESG and compliance frameworks.
Target Attainment & Resilience: Consistently outperformed aggressive revenue KPIs and quarterly targets within high-pressure, volatile market environments.
Contract & Regulatory Navigation: Orchestrated negotiation of high-value contracts and NDAs, ensuring all commercial terms met stringent legal, safety, and regulatory standards.
Commercial Profitability: Maximised margins through sophisticated pricing strategies and renegotiation of long-term service level agreements (SLAs) for large-scale purchasers.
Area Sales Manager
Wurth UK
Erith, Bexley
04.2013 - 06.2017
Strategic Regional Leadership: Directed all sales and operational activities across defined territory, consistently aligning regional performance with national corporate objectives and KPIs.
Top-Tier New Business Development: Distinguished as company's leading performer for new business acquisition, successfully identifying and converting high-potential prospects into long-term accounts.
Key Account Management: Managed portfolio of high-value key accounts, serving as primary point of contact to ensure service excellence and long-term retention.
High-Performance Team Management: Led, mentored, and coached a team of sales representatives, fostering culture of accountability that resulted in improved territory coverage and service standards.
Market Expansion & Penetration: Executed targeted growth strategies that expanded Würth's regional market share, successfully introducing new product lines to diverse customer segments.
Cross-Functional Collaboration: Partnered with internal logistics, credit, and marketing departments to streamline customer supply chain processes, ensuring optimal stock availability and delivery efficiency.
Customer Relationship Excellence: Built and maintained robust professional relationships with stakeholders at all levels, from workshop floor managers to C-suite executives, through consultative sales approach.
Performance Analysis: Leveraged CRM data and market trends to forecast regional sales activity, proactively adjusting strategies to capitalise on emerging opportunities and mitigate competitive threats.
Head of HR and Learning & Internal Communications at Royal College of Surgeons of EdinburghHead of HR and Learning & Internal Communications at Royal College of Surgeons of Edinburgh
Head Of Customer Service & Contact Channel Development at PT Bumi Serpong Damai (Sinarmasland)Head Of Customer Service & Contact Channel Development at PT Bumi Serpong Damai (Sinarmasland)