Darren White
Sawtry,Cambridgeshire
Summary
Accomplished professional with extensive experience in networking and relationship building, people development, and business development. Demonstrates strong leadership competency and a results-driven attitude, effectively leading teams to achieve organisational goals. Proficient in MS Office Suite and CRM software, ensuring efficient business operations. Committed to continuous improvement and career growth within dynamic environments.
Driven leader with natural aptitude for guiding sales teams and fostering client relationships. Combines strategic planning and negotiation skills to drive revenue growth. Committed to delivering impactful results and elevating business performance.
Overview
26
26
years of professional experience
4
4
years of post-secondary education
Work history
Sales Director
Vandersanden UK
St Ives, Cambridgeshire
01.2018 - Current
- Ensured regulatory compliance in all commercial operations, maintaining corporate integrity.
- Developed strategic sales plans to enhance market presence.
- Built strong relationships with key clients for long-term business growth.
- Strengthened team performance through effective coaching and mentoring.
- Streamlined sales processes to improve operational efficiency.
- Identified new business opportunities, driving company expansion.
- Managed cross-functional teams for collaborative business success.
- Optimised sales tactics based on comprehensive market analysis.
- Navigated complex negotiations to achieve favourable outcomes.
- Facilitated deal closures by cultivating trust-based client relationships.
- Improved profitability, developing pipeline using multiple sales channels and penetration strategies.
- Attended industry and company-specific events.
- Reinforced branding initiatives by coordinating presentations and creating marketing campaigns to maximise outreach.
- Cultivated strong relationships with key organisations and professionals to support future business growth objectives.
- Monitored and analysed market trends and competitive offerings to identify opportunities for segment expansion.
- Achieved and exceeded sales targets in line with client growth across all products and services.
- Analysed industry and competitor trends to enhance sales strategy.
Head of Merchant Sales
Wienerberger UK
09.2015 - 11.2024
- Company Overview: Wienerberger are the largest clay manufacturer in the world, their core products are bricks, clay blocks – Porotherm, pavers and roof tiles
- Work closely with my Line Director on the strategic development of the merchant business within the UK
- Deliver annual budgets along with the strategic aims of Wienerberger
- Development of knowledge across Wienerberger’s operating systems – Business Intelligence and CRM
- The annual development and implementation of business plans
- The development of end-user customer relationships with both Regional Developers and Contractors
- The “Strategic Development” of cross selling opportunities across all Wienerberger UK Products
- Work closely with the Key Accounts Sales Director in the delivery of key projects from specification to project completion
- Work in cooperation with the Sandtoft sales & technical teams
- Work closely with the National Landscaping Manager to develop the Penta Brand
- Work in cooperation with the Import & Export Director to deliver the company’s growth ambitions
- Maintain and expand customer base by coaching Fourteen Area Sales Representatives and a Regional Sales Manager, building and maintaining rapport with key customers and identifying new customer opportunities
- Agree and implement budget requirements in the following: Sales, HR, IT, Entertaining and support
- Wienerberger are the largest clay manufacturer in the world, their core products are bricks, clay blocks – Porotherm, pavers and roof tiles
Sales Director – Porotherm
Wienerberger UK
11.2010 - 09.2015
- Meet with Technical Directors to discuss and secure specifications
- Meet with main contractors to discuss specifications and negotiate costs
- Regularly liaise with House builders, Project Architects, Project Managers and Procurement Managers
- Manage all distribution partners within the UK
- Present CPD RIBA approved seminars
- Deliver sales objectives by recruiting, selecting, training, and coaching six employees
Sales Director
Rockfon UK
London
10.2009 - 11.2010
- Company Overview: Rockfon is a subsidiary of ROCKWOOL International the world’s largest producer of stone-wall products and the second largest insulation producer
- Meet regional sales financial objectives by forecasting requirements
- Deliver regional sales objectives by recruiting, selecting, training, and coaching employees
- Manage all distribution partners within the UK
- Meet with Technical Directors to discuss and secure specifications
- Track competitors
- Rockfon is a subsidiary of ROCKWOOL International the world’s largest producer of stone-wall products and the second largest insulation producer
Regional Sales Director
Wienerberger UK
12.2003 - 09.2008
- Deliver regional sales objectives by recruiting, selecting, training, and coaching employees in an assigned region
- Communicating job expectations, planning, monitoring and appraising
- Enforcing policies and procedures
- Achieving sales operational objectives by contributing regional sales information and recommendations to strategic plans
- Review, prepare and complete action plans
- Achieve customer-service standards, resolve problems, identify trends and implement change
- Meet regional sales financial objectives by forecasting requirements
- Prepare annual budgets
- Establish sales objectives by creating a sales plan and for a region in support of national objectives
- Maintain and expand customer base by coaching regional sales representatives, building and maintaining rapport with key customers and identifying new customer opportunities
- Recommends product lines by identifying new product opportunities
- Track competitors
Area Sales Manager - Builder’s merchants, house-builders and key accounts
Wienerberger UK
04.2002 - 12.2003
- Service existing accounts and establish new accounts by planning and organising daily work schedule to call on existing and potential sales clients
- Focuses sales efforts by studying existing and potential volume of my customer base
- Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses
- Meet with architects and main contractors to discuss projects
- Advise on technical queries
- Generate new business
Area Sales Manager
Hanson Brick/Forterra
01.1999 - 03.2001
- Company Overview: Forterra is a manufacturer of building products for the UK's construction industry
- The company own brands such as Thermalite, London Brick and Ecostock
- Service existing accounts and establish new accounts by planning and organising daily work schedule to call on existing and potential sales clients
- Daily management of over 100 accounts, many of those being key accounts
- Meet with architects and main contractors to discuss projects
- Advise on technical queries
- Generate new business
- Forterra is a manufacturer of building products for the UK's construction industry
- The company own brands such as Thermalite, London Brick and Ecostock
Education
GCSE’s - English Literature and Speaking, Science (Biology, Chemistry and Physics), Design and Technology, Business Studies & Geography
Sandy Upper School
01.1991 - 01.1995
Skills
- Networking and relationship building
- People development
- MS office suite proficiency
- Leadership competency
- Results-Driven attitude
- Team Leadership
- Business development
- CRM Software proficiency
Personal Information
Date of birth: 04/26/69
Affiliations
- Running, Cycling, Golf and Football
References
References available upon request.
Timeline
Sales Director
Vandersanden UK
01.2018 - Current
Head of Merchant Sales
Wienerberger UK
09.2015 - 11.2024
Sales Director – Porotherm
Wienerberger UK
11.2010 - 09.2015
Sales Director
Rockfon UK
10.2009 - 11.2010
Regional Sales Director
Wienerberger UK
12.2003 - 09.2008
Area Sales Manager - Builder’s merchants, house-builders and key accounts
Wienerberger UK
04.2002 - 12.2003
Area Sales Manager
Hanson Brick/Forterra
01.1999 - 03.2001
GCSE’s - English Literature and Speaking, Science (Biology, Chemistry and Physics), Design and Technology, Business Studies & Geography
Sandy Upper School
01.1991 - 01.1995
Similar Profiles
Simeesh DasSimeesh Das
Waiter at Carnival UK, P&O Cruise line UKWaiter at Carnival UK, P&O Cruise line UK
Damith KasagalaDamith Kasagala
Aircraft Technical Instructor at Resource Group- UK ( UK.147.0046, EASA.147.0181)Aircraft Technical Instructor at Resource Group- UK ( UK.147.0046, EASA.147.0181)
Tara CummingsTara Cummings
Area Manager at UK Coastal Holiday/ UK Community Homes Impact 1 ltdArea Manager at UK Coastal Holiday/ UK Community Homes Impact 1 ltd
Elliott AustinElliott Austin
Waiter at IntercontinentalWaiter at Intercontinental
Dulcelino GomesDulcelino Gomes
Machine operator at VIP-PolymersMachine operator at VIP-Polymers