Darian Bashmagh
London
Summary
Enthusiastic and customer-focused professional with over 3 years' experience delivering exceptional service in high-traffic, fast-paced environments. Skilled at engaging customers, identifying needs, and providing tailored solutions, with a proven ability to work calmly under pressure. Passionate about technology — especially Apple products and their ecosystem — and adept at learning and explaining key features in a way that is simple, relatable, and persuasive. Committed to creating outstanding in-store experiences that build trust, drive results, and foster long-term customer relationships.
Overview
5
5
years of professional experience
9
9
years of post-secondary education
1
1
Certification
Work history
Response Team Leader
Aramis Security Group / G4S
London
06.2022 - Current
- Managed customer flow at high-profile venues, ensuring smooth and safe experiences for thousands daily.
- Delivered tailored assistance to VIPs and celebrities, addressing unique needs with professionalism.
- Resolved urgent service and operational issues promptly, minimising disruptions to customer experience.
- Trained team members in service excellence and customer interaction skills, maintaining consistent standards.
Guest/Dual Services Supervisor
Mercury Security & Facilities Management
London
03.2023 - 06.2024
- Oversaw a team of 15–20 across customer service and operational support functions in a busy shopping centre environment.
- Monitored site-wide activity via CCTV and floor presence, ensuring a safe and inviting space for customers to browse and shop.
- Supported customer enquiries, providing clear information about services, directions, and facilities — reflecting retail-level engagement skills.
- Maintained detailed service logs and records in line with compliance standards, ensuring operational transparency and consistency.
Hospitality Team Member
Host Staffing
London
07.2020 - 06.2022
- Provided high-end service at large-scale events such as Goodwood Festival of Speed and All Points East, adapting to varying customer needs and expectations.
- Built strong rapport with diverse customers, understanding preferences and tailoring service to create memorable experiences.
- Delivered VIP-level service under pressure, multitasking and maintaining attention to detail during peak demand.
Education
A-Levels - Business Studies
City and Islington College
London 09.2020 - 06.2022
GCSEs - Business Studies
LaSwap Sixth Form
London 09.2018 - 06.2019
GCSEs - English
William Ellis School
London 09.2016 - 06.2018
GCSEs - Maths
William Ellis School
London 09.2016 - 06.2018
GCSEs - Computer Science
William Ellis School
London 09.2016 - 06.2018
GCSEs - French
William Ellis School
London 09.2016 - 06.2018
Skills
- Exceptional customer engagement and rapport building
- Confident product demonstrations & feature explanations
- Ability to work under pressure in busy environments
- Cross-selling & upselling techniques
- Conflict resolution & de-escalation skills
- Team leadership & training experience
- Strong organisation & attention to detail
- Technical troubleshooting & problem-solving
- Adaptability, reliability, and strong work ethic
Certification
- SIA Door Supervisor License (Active)
- SIA CCTV Public Space Surveillance License (Active)
- Emergency First Aid
- Fire Marshal
- Crowd Safety & ACT Security
- Mental Health Awareness & Safeguarding
- Workplace Health & Safety
Affiliations
- Studying the latest consumer technology and staying up to date with new product release
- Learning and exploring the key features of devices I own and use, especially within the Apple ecosystem (iPhone, Mac, iPad, Apple Watch, AirPods)
- Going to the Gym
- Following tech news, reviews, and comparisons to deepen product knowledge and understanding
- Experimenting with Apple software, apps, and features to improve productivity and creativity
References
References available upon request.
Timeline
Guest/Dual Services Supervisor
Mercury Security & Facilities Management
03.2023 - 06.2024
Response Team Leader
Aramis Security Group / G4S
06.2022 - Current
A-Levels - Business Studies
City and Islington College
09.2020 - 06.2022
Hospitality Team Member
Host Staffing
07.2020 - 06.2022
GCSEs - Business Studies
LaSwap Sixth Form
09.2018 - 06.2019
GCSEs - English
William Ellis School
09.2016 - 06.2018
GCSEs - Maths
William Ellis School
09.2016 - 06.2018
GCSEs - Computer Science
William Ellis School
09.2016 - 06.2018
GCSEs - French
William Ellis School
09.2016 - 06.2018
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