Daniella Hassan
Hendon,Middlesex
Summary
Fashion Management graduate with practical experience supporting fashion brands across trend research, photoshoots, styling, creative content and social media. Passionate about brand storytelling, creator culture and developing engaging content that connects with audiences.
Alongside my creative background, I have developed excellent communication, organisation and client management skills through commercial roles in property. I am now looking to combine both creative and commercial experience within a fashion marketing, content or brand role.
Overview
8
8
years of professional experience
Work history
Design Team Co-ordinater
Carmel Global
London
2018.08 - 2024.09
- Conducted trend research and developed mood boards to support seasonal collections and buyer presentations.
- Assisted with print development for the Spring/Summer collection, ensuring designs reflected emerging fashion trends and brand direction.
- Coordinated showroom preparation for seasonal buyer presentations, creating visually engaging product displays that showcased the collection effectively.
- Developed and launched a Depop resale initiative to increase engagement with a younger audience and maximise the sell-through of surplus samples.
Social Media Content Co-ordinator
Palones
London
2019.06 - 2021.06
- Collaborated on creative photoshoots from concept through to execution, supporting styling, location planning and production.
- Produced trend research and mood boards to inform creative direction and seasonal campaigns.
- Curated social media content that reflected the brand's visual identity and target audience.
- Supported community engagement and creator outreach to increase brand visibility and audience interaction.
Senior Lettings coordinator
Chestertons
2026.05 - Current
Lettings consultant
Goldschmidt & Howland
London
2025.06 - 2026.03
Lettings consultant
Dexters
London
2024.09 - 2025.06
Education
Bachelor of Arts - Fashion Management
Nottingham Trent University
Nottingham 09/2021 - 05/2024
Skills
- Brand storytelling
- Trend Research
- Social Media
- Styling
- Presentation Skills
- Stakeholder Management
Affiliations
- Fitness
- Styling
- Photography
Timeline
Senior Lettings coordinator
Chestertons
2026.05 - Current
Lettings consultant
Goldschmidt & Howland
2025.06 - 2026.03
Lettings consultant
Dexters
2024.09 - 2025.06
Social Media Content Co-ordinator
Palones
2019.06 - 2021.06
Design Team Co-ordinater
Carmel Global
2018.08 - 2024.09
Bachelor of Arts - Fashion Management
Nottingham Trent University
09/2021 - 05/2024