Daniel Kleiner
Surrey/London
Summary
Focused editor well-versed in editorial news and feature writing, managing workflows, content planning, product strategy & development. Comfortable working across multiple departments from design, product, marketing and sales.
Overview
5
5
years of professional experience
3
3
years of post-secondary education
Work history
Editor
iGB Affiliate/Clarion Events
London
02.2024 - Current
- Develop the global editorial content strategy for the brand, including long-term planning of audience focus areas in collaboration with the Head of Content.
- Lead content scheduling across the year: map content calendars, align with commercial and marketing objectives and ensure timely delivery.
- Manage and edit contributions from the editorial team and regular contributors; proof articles and ensure alignment with the editorial style guide for the brand.
- Steer marketing direction for all branded content with a dedicated marketer, including sign-off of all newsletter products as well as audience analysis and rebranding.
- Manage in-house journalist as direct report through structured workload and pipeline management alongside regular one-to-one development sessions and performance reviews.
- Manage client‑commercial content from editorial deliverables to overseeing design, marketing strategy to client sign-off.
- Manage a jobs board product: sort incoming data, categorise by sector, coordinate uploads via third‑party agency, conduct quality spot checks and resolve issues.
- Collaborate with the data team to produce a quarterly jobs-sector insights report for content, marketing and sales strategies.
- Drive the strategic roadmap for the jobs board product: define long‑term direction, prioritise feature development with product & development teams, align with budgets and build out commercial opportunities.
- Steer two website replatforms from WordPress to Optimizely PaaS and to Saas alongside the product team and external developers and vendors. Including page UX/UI, feedback through refinement sessions, testing, deployment and quality assurance on the live site.
Journalist
iGB Affiliate/Clarion Events
London
12.2022 - 02.2024
- Produced news articles covering the iGaming affiliate sector for both iGB Affiliate and iGamingBusiness.
- Researched, sourced and created profiles and feature articles on industry contributors and trends.
- Took ownership of the Emerging Markets newsletter.
Journalist / Content Writer
DC Practice Growth
Bracknell, Bracknell Forest
04.2021 - 12.2022
- Oversaw internal leadership-themed monthly magazine to subscribed members from content creation to artistic direction and publishing delivery with subscriber lists.
- Managed an end-to-end B2C newsletter service monthly basis for over 70 clients to deliver to their own customers.
- Set the content calendar for digital newsletters, emails and blogs.
- Edited and helped write over four books by the company founder on leadership and business development.
- Managed the company's CRM system and handled client queries.
Education
Bachelor of Arts - Journalism
City University of London
London, England 09.2016 - 07.2019
Skills
- Product strategy & development
- Content editing & proofreading
- Content organisation
- Data-driven content & product decisions
- Leadership
Affiliations
- Wine tasting
- Creative writing
- Fiction reading
- Watching live sport (especially football & tennis)
References
References available upon request.
Timeline
Editor
iGB Affiliate/Clarion Events
02.2024 - Current
Journalist
iGB Affiliate/Clarion Events
12.2022 - 02.2024
Journalist / Content Writer
DC Practice Growth
04.2021 - 12.2022
Bachelor of Arts - Journalism
City University of London
09.2016 - 07.2019