I am a fully accredited General Sales Manager with an IMI qualification through VAG (2015) and BMW (May 2019) with 20 years worth of experience in the motor trade. I have previous experience as a Sales Executive, Business Manager and over the last 10 years as a Retail General Sales Manager with Skoda, Volkswagen and BMW. All of which functioning in the premium franchise retail environment where Sales, Profitability, Retention and Customer Satisfaction were the key focus points in these business's.
Overview
28
28
years of professional experience
Work history
General Sales Manager
Marshall Motor Group
BMW / MINI Grimsby , NE Lincs
01.2018 - 12.2024
Managing and coaching a team of Transaction Managers and Sales specialists.
Motivating the team to achieve weekly / monthly sales targets on vehicles, finance and insurance products.
Liaising with customers, both face-to-face and by phone/email, dealing with customer complaints in an efficient and effective manner.
Monitored sales team performance, providing effective training to help reach revenue and profit targets.
Retained existing customers and substantially grew customer base, product line and sales volume.
Generated accurate summaries and YoY growth percentage for accounts.
Working to promote vehicles and services on offer in the dealership and online.
Ensuring customer satisfaction index scores are consistently high.
Achieving brand specific KPI's and scorecards.
Managing departmental accounts, aiming for and achieving set budgets.
Cost control and seeking new opportunities when forecasting financial performance.
Promoting training pathways with the brand.
Due diligence with health and safety of customers and colleagues.
Ensuring compliance and GDPR standards are met.
General Sales Manager
Marshall Motor Group
Grimsby Volkswagen
06.2015 - 06.2017
Stock profile control.
Recruiting and training staff.
Weekly, Monthly staff appraisals.
Purchasing stock.
Achievement of New and Used budgets.
Achieving brand standards.
HR management ie. Rota,Wages etc..
Customer finance retention (loyalty)
Built a good relationship with the brand.
Enquiry management and sale process training.
General Sales Manager
Westgate Motor Group
Grimsby Skoda
03.2013 - 06.2015
Recruiting and developing a strong sales team.
Training, coaching and development of the sales team.
Developing business improvement plans to increase customer satisfaction.
Exceeded manufacturer targets in the first and second year.
Achievement of retailer of the year in sales excellence 2014.
Stock management of New and Used cars.
Buying stock.
Well presented stock with professional images for the website.
Ensuring customers where extremely satisfied with their buying journey.
HR management.
Development of company sales pay plan and completion of monthly wages.
Sales Executive / Business Manager
F.Cross Volkswagen / Marshall Motor Group
Grimsby Volkswagen
11.2007 - 03.2013
Second facing customers.
FSA/FCA compliance.
Finance renewal management.
Achieving IPRU objectives.
Planned and directed staff training and performance evaluations.
Reviewed operational records and reports to project sales and determine profitability.
Trained all incoming sales team members.
Promptly resolved all customer requests, questions and complaints.
Supported the sales team in writing proposals and closing contracts.
Trainee Sales Executive / Senior Sales Executive
Dixon Motors Ltd
Grimsby Peugeot
01.2003 - 10.2007
Built relationships with customers to increase likelihood of repeat business.
Responded to customer questions and requests in a prompt and efficient manner.
Maintained knowledge of current sales and promotions, policies regarding payment and exchanges, and security practices.
Greeted customers in a timely fashion while quickly determining their needs.
Responded to all customer enquiries thoroughly and professionally.
Selling Finance and Insurance Products to boost profitability.
Recommending products through establishing customer demands and needs.
Achieving sales targets set by senior management.
Assistant Manager
JJB Sports PLC
Grimsby
10.1996 - 08.2003
Supervised a sales force of 19 sales associates.
Promoted from Team Leader to Assistant Manager within 12 months.
Interviewed job candidates and made staffing decisions.
Counted cash drawers and made bank deposits.
Managed staff of 21sales associates, 3team leaders.
Examined merchandise to verify that it was correctly priced and displayed.
Planned budgets and authorised payments and merchandise returns.
Scheduled and led weekly shop meetings for all employees.
Increased profits through effective sales training and troubleshooting profit loss areas.
Reported to the district manager regarding all shop and staff issues.
Trained and developed new associates on POS system and key sales tactics.
Conducted stock inventories once per quarter.
Generated repeat business through exceptional customer service.
Dental Nurse Team Leader at Northern Lincolnshire and Goole NHS Foundation TrustDental Nurse Team Leader at Northern Lincolnshire and Goole NHS Foundation Trust