Summary
Overview
Work History
Education
Skills
Software
Interests
Timeline
Generic

Cristiano Molha

Creative Project Management And Production
Manchester

Summary

Ambitious and creative professional with over 13 years of experience in advertising content creation for established production companies. I am looking to utilise my expertise in creative project management and advertising production, whether on a freelance or short-term contract basis.

Over the course of my career, I’ve gained a wide range of experience in branding, campaign management, transcreation and adaptation of global campaigns. Additionally, I have a solid expertise in audio, video, photography, and CGI production. I've had the privilege of working with clients spanning various industries including finance, hospitality, FMCG, pharmaceuticals, home, and fashion retail.

Overview

14
14
years of professional experience
3
3
years of post-secondary education
2
2
Languages

Work History

Head of Projects

JD Sports Fashion Plc
02.2023 - 04.2024
  • Responsible to lead, support and motivate a high-performing team of Project Managers, Producers and Coordinators.
  • Monitor and oversee content production across the business, ensuring high-quality, profitability and efficiency at all times.
  • Ensure processes are in place and drive effective utilisation of people and resources.
  • Implement and maintain communication and management systems that will ensure efficiencies in the team.
  • Used strong analytical and problem-solving skills to develop effective solutions for challenging situations.
  • Execute and enhance strategies informed by data-driven insights, facilitating informed and timely decision-making.
  • Demonstrated history of effectively guiding, mentoring, and steering a team to achieve timely project delivery.
  • Team management and recruitment responsibilities.


Key achievement(s):

  • Expanding the team's headcount to accommodate a 134% increase in projects compared to 2022, while also delivering training and guidance to enhance operational efficiencies.
  • Facilitated the MS Teams rollout as the primary tool of communication, delivering cross-team training and implementing guidelines and best practices.
  • Successfully completed a Leadership Development Program through the Institute of Leadership and Management (ILM), obtaining a 100% score.

Production Director

Creative Content Works
12.2021 - 02.2023
  • Monitor and oversee production across the business, ensuring profitability and efficiency at all times
  • Identify and assist in areas of improvement within the business (structure, performance and development)
  • Optimise and streamline the use of established management systems and platforms
  • Promote on-going development, identifying areas of interest and learning
  • Organise workshops that improve the team's skills
  • Engage and nurture collaboration
  • Line Manager and hiring responsibilities


Key achievement(s):

  • Helped diversifying CCW's production services (from digital content to ATL campaigns) and clients' pool (from Retail Home brands to FMCG)
  • Responsible for the Client Services team restructure, moving the client responsibilities from Producers to AMs; increasing capacity and productivity
  • Contributed to 300% revenue increase reached at the start of 2022 of over £4m

Lead Producer

Creative Content Works
01.2021 - 12.2021
  • Improved production workflows and the team's structure
  • Ensure processes and production workflow consistency
  • Allocate projects to Producers and monitor their performance
  • Review project quotes and budgets
  • Improve client comms and establish better ways of working with legacy clients
  • Monitor and report team's progress to Directors
  • Discuss and foresee new and upcoming work with the New Business team


Key achievement(s):

  • Help onboarding and establishing 25+ new clients in 2021
  • Developed and implemented MS Teams rollout plan and established Best Practices, reducing number of internal comms by 40% and increasing team productivity

Senior Producer

Creative Content Works
10.2019 - 01.2021
  • Manage the creation of CGI 'photography' and moving image assets
  • Budgeted projects and established timelines ensuring profitability
  • Pinpointed project' objectives and communicated them to internal teams: 3D Modelers, 3D Artists, VFX Artists, Developers and others
  • Ensured project plans were followed and managed client expectations

Key clients:

  • Dreams, Feather and Black, M&S, Geberit, Damixa, INR


Key achievement(s):

  • In 2020, managed 35% of the company's revenue out of a team of six Producers
  • Created and implemented the 'Production Management Training Program'; helping develop skills, effective team work and increasing production capacity


Producer

eg+ Worldwide, Omnicom Media Group
05.2017 - 07.2019
  • Managed multiple campaigns for TV, digital, social and cinema
  • Worked closely with clients, external and internal teams: Video Editors, Graphic, VFX and Motion Designers, Developers and others
  • Managed projects from budgeting to delivery stage
  • Provided regular updates to clients and ensured final expectations were met
  • Reported monthly financial results, billed clients and processed suppliers' payment
  • Involved in ad-hoc projects, supporting company's new business strategies

Key clients:

  • Mars (M&Ms, Snickers, Twix, Whiskas, Pedigree, Uncle Ben's, Skittles, Orbit); Bayer (Claritin, Aspirin)


Key achievement(s):

  • In 2018, managed over 160 campaigns and produced over 230 video assets
  • Trained and guided junior team members


Audio Producer

Tag Worldwide
08.2014 - 04.2017
  • Managed multiple audio production projects for TV, digital, cinema and radio
  • Ensured timelines were followed and delivery deadlines met
  • Coordinated voice-over castings; ensuring selected artists followed the creative brief
  • Assisted Sound Engineers; checking that deliverables followed technical specifications
  • Budgeting and estimating global advertising campaigns, reporting financial results and billing clients

Key clients:

  • Mondelēz International, Unilever, Reebok, Procter & Gamble and Reckitt Benckiser


Key achievement(s):

  • Coordinated and managed voice-over recordings in over 70 territories
  • Obtained suppliers' rates 25% below market average; ensuring maximum profitability and competitiveness against other Production companies


Transcreation Executive

Tag Worldwide
08.2012 - 07.2014
  • Coordinated the translation versioning process for broadcast, print and digital campaigns
  • Evaluated the copy adaptations with the team of copywriters
  • Liaised directly with clients; following timelines and providing regular updates
  • Prepared delivering pitches to new and prospective clients; participating in cultural consultations and market research studies to evaluate the potential success of a campaign/brand or test new market insights

Key clients:

  • Hilton Hotels & Resorts, Hilton HHonors, Burberry and Mondelēz International


Key achievement(s):

  • Managed campaign adaptations for over 25 markets across clients
  • “Best implementation of a rebrand across multiple markets” - 2014 Transform Awards, distinguished bronze for the work developed for Hilton Hotels & Resorts


Project Manager

Euro M
07.2010 - 12.2011
  • Responsible for strategy planning and management of projects; with focus on print, editorial, web development, CRM platforms and events coordination
  • Determined project objectives and communicated them to teams: Designers, Web Developers and external suppliers
  • Managed online back-office platforms
  • Developed project plans; monitoring production and providing regular reports
  • Provided accurate management to budgets and costing processes

Key clients:

  • Banif Bank, Oracle Hardware Systems, Fundação EDP and Guimarães 2012 European Capital of Culture


Key achievement(s):

  • Managed a team of 10 people and a wide pool of external freelancers/suppliers
  • Strategy and brand activation for Guimarães 2012 European Capital of Culture


Education

Leadership Development Programme -

ILM, Institute of Leadership And Management
United Kingdom
07.2023 - 11.2023

Master of Arts - Brands Communication And Culture

Goldsmiths, University of London
London
2013.10 - 2015.09

Bachelor's Degree - Advertising and Marketing

School of Communication And Media Studies
Lisbon Polytechnic Institute
2007.09 - 2010.10

Bachelor's Degree - Commerce And Business Management

School of Economics
Algarve University
2006.09 - 2007.07

High School Diploma -

Tomás Cabreira
Algarve
09.2003 - 07.2006

Skills

Strategic and analytical mind-set

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Software

MS Office Suite

Ftrack Studio

Adobe CS: AI, ID

Interests

Water polo, running, travelling, photography and cinema

Timeline

Leadership Development Programme -

ILM, Institute of Leadership And Management
07.2023 - 11.2023

Head of Projects

JD Sports Fashion Plc
02.2023 - 04.2024

Production Director

Creative Content Works
12.2021 - 02.2023

Lead Producer

Creative Content Works
01.2021 - 12.2021

Senior Producer

Creative Content Works
10.2019 - 01.2021

Producer

eg+ Worldwide, Omnicom Media Group
05.2017 - 07.2019

Audio Producer

Tag Worldwide
08.2014 - 04.2017

Transcreation Executive

Tag Worldwide
08.2012 - 07.2014

Project Manager

Euro M
07.2010 - 12.2011

High School Diploma -

Tomás Cabreira
09.2003 - 07.2006

Master of Arts - Brands Communication And Culture

Goldsmiths, University of London
2013.10 - 2015.09

Bachelor's Degree - Advertising and Marketing

School of Communication And Media Studies
2007.09 - 2010.10

Bachelor's Degree - Commerce And Business Management

School of Economics
2006.09 - 2007.07
Cristiano MolhaCreative Project Management And Production