Summary
Overview
Work History
Education
Software
Timeline
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Craig Ferguson

Marketing Graduate
Ayr

Summary

During my time at the prestigous Strathclyde Business school I obtained a strong theoretical understanding of princples across marekting disciplines, which I have been able to apply in my short time in my SEO role. My time working in the SEO industry has helped me develop a keen eye for spotting marketing opportunities in the digital landscape; generating leads and improving content. I like to be challenged and thrive in situations with new challenges on a daily basis. I believe that in the mareting landscape there is always new skills to learn and knowledge to be gained. I would be a well-suited asset to a team with long-term ambitions to grow beyond expectations.

Overview

1
1
year of professional experience

Work History

Junior SEO Coordinator

Big Pond Digital
Ayr
01.2025 - Current
  • Conducted thorough keyword research for improved site ranking.
  • Prepared and presented monthly client reports, analysing SEO performance and enabling continued progress.
  • Managed my time on a part-time & full-time basis in order to meet overlapping deadlines for various clients.
  • Managed link building strategy to increase domain authority.
  • Analysed Google Analytics data, providing insights into user behaviour.
  • Worked with different CMS (primarily Wordpress) to manage and optimise web content with SEO assets.

SEO Intern

Big Pond Digital
Ayr
09.2024 - 12.2024
  • Enhanced website visibility by implementing advanced SEO strategies.
  • Created engaging content to increase user interaction rates.
  • Perfected skills in Excel to increase productivity levels.

Education

Bachelor of Arts - Marketing

Strathclyde University
Glasgow, Scotland
09/2023 - 05/2025

Diploma of Higher Education -

City Of Glasgow College
Glasgow, Scotland
09/2021 - 05/2023

Software

Word Press

Google Analytics & Search Console

Social media savvy

Timeline

Junior SEO Coordinator

Big Pond Digital
01.2025 - Current

SEO Intern

Big Pond Digital
09.2024 - 12.2024

Bachelor of Arts - Marketing

Strathclyde University
09/2023 - 05/2025

Diploma of Higher Education -

City Of Glasgow College
09/2021 - 05/2023
Craig FergusonMarketing Graduate