Summary
Overview
Work history
Education
Skills
Accomplishments
Timeline
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Craig Clarke

Maulden,Bedford

Summary

I am a results-driven sales leader with experience leading teams and driving growth in fast-paced environments. Strong leadership skills, strategic talent and deep understanding of verticals, has resulted in personal and professional targets being reached whilst helping customers achieve successful business outcomes from their digital transformation programmes such as improved customer experience and economic gains.

With years of experience I have always focused on selling value to enterprise organisations directly or indirectly, providing solutions across all parts of the business. As a trusted advisor I bring a consultative approach to understand the customers challenges so I can deliver leading edge solutions such as Artificial Intelligence (AI), Enterprise Architecture, Business Process Automation, Data Governance GRC amongst others.

Examples of client wins include:, Telecommunications: Vodacom/Vodafone UK, Orange, Three Financial Services: AIG, Zurich, Aegon, Lloyds of London, Barclays, Santander, RBS, Barclaycard, Citi, Nationwide, and Experian, Pharma & Healthcare: AstraZeneca, GSK & Baxter Healthcare, Alliance Healthcare, Public Sector & NHS Business Services/Trusts and Blue Light agencies, Other Sectors: Tullow Oil, BAT, FedEx, Premier Foods, CPI, Nissan, NATS & AWE

Overview

29
29
years of professional experience

Work history

Senior Director, EMEA

Orbus Software | Capsifi
London
04.2024 - Current
  • Drove revenue growth through strategic account planning and execution.
  • Deliver Orbus Infinity/Capsifi sales presentations, creatively communicating, value, product quality and market comparisons to prospective clients directly and with partners
  • Focus on value and business outcomes to meet client and personal ambitions and goals
  • Built solid relationships with key clients by providing exceptional customer service.
  • Secured new business partnerships by conducting client meetings and presentations.
  • Explored new verticals in the market to expand business reach.
  • Secured large multi - year contracts (Vodacom/Vodafone)
  • Manage and drive internal teams, strategy to execution, for continued success
  • Built joint go-to market plans with partners including global SI's such as CGI, PwC UK/Germany, EY & Marte
  • Achieved 102% Yr24
  • Tracking at 67% Yr25
  • Client Wins: Vodacom/Vodafone UK | Orange | JHI Investments | Medtronic | IKEA

Regional Director

MEGA International
Royal Leamington Spa, WAR
07.2021 - 04.2024

Lead Software Sales business in the UK/I

  • Prepare software sales annual business plan and budget, and validate with senior leadership team
  • Meet and exceed agreed sales targets and budgets
  • Achieve business objectives and benchmarks through strategic account planning.
  • Analyse industry and competitor trends to enhance sales strategy, Gartner, Forrester
  • Deliver HOPEX sales presentations, creatively communicating, value, product quality and market comparisons to prospective clients directly and with partners
  • Strengthen opportunities through targeted customer relationship development
  • Create and manage multi year license contracts across all business areas, negotiate, profitable terms to aid target revenue attainment.
  • Achieve and exceeded sales targets across all product lines
  • Partner and collaborate with internal teams to identify, present and close opportunities to ensure success
  • Monitor team performance (BDR, Pre-Sales, CS, PS)
  • Develop new ideas and thought creatively to grow business and enhance profitability and revenue.
  • Define account plans to support overall sales strategies and business plans. (Planning, Prospecting, Closing)
  • Trusted Advisor and Industry Expert (Engage with all stakeholders)
  • Increase profitability by developing pipelines using multiple marketing channels and sales strategies.
  • Built joint go-to market plans with partners including global SI's such as CGI and Accenture
  • Produce accurate reports (Commit, BC, Pipe) in Salesforce
  • Achieved 98%, Yr22
  • Achieved 103%, Yr23
  • Client Wins include: Public Sector | Enterprises

UK Sales Director

Nuxeo
London, ENG
07.2019 - 06.2021
  • Own sales quota for Territory, contributing to overall success of company.
  • Develop and Grow Territory, including qualifying incoming prospects and expanding existing accounts
  • Develop strategy to ensure revenue targets are achieved
  • Strategised cross-initiatives with new and existing partners to expand sales and marketing opportunities
  • Monitored sales team performance, providing effective training to help reach revenue and profit targets.
  • Developed and built Partner ecosystem onboarding partners such as Trustmarque, CGI, Deloitte and PwC
  • Qualify prospects, understand their projects and guiding them in first phase of their selection process, leading to demonstration and PoC
  • Hired and trained dedicated and high-achieving sales team
  • Work with Solution Architects team to direct prototypes, PoC’s, answer technical questions and assist during evaluation process
  • Collaborate in RFP process, providing quotes and do everything to close deals
  • Contribute to sales materials, customer case studies, and demand generation, business development activities.
  • Maintain strong understanding of market landscape and keep up-to-date knowledge of competition and broader tech environment.
  • Work with Marketing, Lead Generation, and Product Marketing teams to improve overall customer experience and sales process efficiency.
  • Focus and directed the virtual team to lead to success
  • Provide feedback to internal stakeholders, incl exec team, to help improve product, offering, pricing model etc
  • Client Wins: Financial Services, Public Sector,
  • Achieved 96% Y1 68% tracking in Y2 Q3 on 1m Target

Strategic Account Director

BOX
London, ENG
04.2018 - 07.2019
  • Chief function is to bring Box to new Enterprise-level businesses, directing deals from start to conclusion directly and through channel
  • Achieved 106% on ramp target of 400K against overall 1m target (Jan 2019)
  • Client Wins: ABSA, UBS, Rolls Royce Finance Partners, Barclays, Standard Life

Strategic Account Director

DocuSign
London, ENG
04.2017 - 04.2018
  • Geo Territory
  • Develop strategies into target accounts working with key strategic partners such as SAP, Salesforce and Deloitte Digital
  • Achieved 102% on 1m target
  • Client Wins: Toyota Financial Services, Santander, Nationwide, HSBC, Tesco Stores Group, Paragon Bank, Legal and General

Senior Account Executive

Kofax
London, ENG
09.2013 - 03.2017
  • Identify and develop Kofax presence in UK/I Region
  • Lead and work with Resellers and Channel Partners to establish unique value of Kofax
  • Systematic and logical process from sales lead to completion
  • Achieved from 98% to 101% on 500K to 1m Target
  • Client Wins: Financial Ombudsman, BT Global Services, Public Sector Agencies

Account Executive

Open Text
Reading, RDG
10.2012 - 10.2013
  • A role firmly focused on capturing profitable license revenue
  • Actively engaged with all Open Text stake holders to ensure success
  • Built strong relationships with Partners/Si's to pursue successful joint sales strategies to win new business (SAP)
  • Achieved 100% on 1m Target

Sales Manager

Cincom
Maidenhead, WNM
11.2009 - 01.2012
  • A multi facetted role that included a combination of new business development - vertical and strategic account management for targeted / named accounts across all verticals
  • Built an effective re-seller and partner network with organisations such as Readsoft, Fujitsu, SAP, IBM, Accenture, HP, Cap Gem, Detica, CGI and Deloitte
  • Achieved 98% - 101% on 1m target YoY (Bonus & KPI)

Senior Account Executive

Perceptive Software
London, ENG
11.2008 - 10.2009
  • Achieved 100% on 750 target

Sales Manager

Top Image Systems (KOFAX)
London, ENG
04.2005 - 10.2008
  • Achieved target YoY from 100% - 118% on 600K - 1m target

UK Account Manager

Casewise (Erwin)
Watford, NTH
04.2004 - 04.2005
  • Achieved 96% on 750K target

Account Executive

Popkin Software (Telelogic | IBM)
Royal Leamington Spa, WAR
06.1996 - 06.2001
  • Achieved target YoY 98% - 106% on 500K - 750K target

Education

Bachelor of Science - Business, Finance and Sports Fitness

University of Bedfordshire
Luton
10/1993 - 06/1996

Skills

  • Develop sales strategies built for hyper-growth
  • Value and Solution Selling
  • MEDDPICC Challenger Command Methodologies
  • Sales Hunter & Strategic Problem Solver
  • Strong understanding of Intelligent Business Solutions ( Enterprise Architecture, Business Process Automation/Orchestration, Data Architecture, Data Governance, Data Intelligence and GRC), Artificial Intelligence (AI)
  • Trusted Advisor and Industry Expert
  • Excellent communicator, networking and relationship building skills
  • Leader with ability to motivate
  • Strong collaborator - Win as a team, engage and empower to ensure success
  • Problem solver
  • Curious and inquisitive by nature (Always Qualifying / Closing)
  • Proactive

& finally a great sense of humour!!

Accomplishments

  • Completed a YTS programme with Luton Town FC that resulted in being offered a professional contract along with other offers from Chelsea and QPR. Represented England at youth level up to the age of 17 years old.

Timeline

Senior Director, EMEA

Orbus Software | Capsifi
04.2024 - Current

Regional Director

MEGA International
07.2021 - 04.2024

UK Sales Director

Nuxeo
07.2019 - 06.2021

Strategic Account Director

BOX
04.2018 - 07.2019

Strategic Account Director

DocuSign
04.2017 - 04.2018

Senior Account Executive

Kofax
09.2013 - 03.2017

Account Executive

Open Text
10.2012 - 10.2013

Sales Manager

Cincom
11.2009 - 01.2012

Senior Account Executive

Perceptive Software
11.2008 - 10.2009

Sales Manager

Top Image Systems (KOFAX)
04.2005 - 10.2008

UK Account Manager

Casewise (Erwin)
04.2004 - 04.2005

Account Executive

Popkin Software (Telelogic | IBM)
06.1996 - 06.2001

Bachelor of Science - Business, Finance and Sports Fitness

University of Bedfordshire
10/1993 - 06/1996
Craig Clarke