Christopher Praveen

• Collaborated with fintech and data startups in London to develop brand identities, responsive UI components,
and engaging social assets aligned with product launches, ensuring clear visual communication of complex
information.
• Delivered motion graphics and interactive prototypes using Figma, After Effects, and Adobe Animate,
effectively transforming intricate data into compelling visual narratives.
• Designed detailed pitch decks and investor materials that enhanced visual storytelling, supporting startups in
effectively communicating their value propositions.
• Created custom iconography and data visualization toolkits for internal dashboards and client-facing
interfaces, adhering to brand guidelines and ensuring clarity in information design.
• Managed multiple creative briefs across branding, social media, and UI/UX projects under tight deadlines,
ensuring strategic and consistent visual execution

• Enhanced visual merchandising and in-store brand executions to improve product visibility and align with
evolving seasonal campaigns.
• Collaborated with marketing leads to implement design-forward product displays, signage, and customer
touchpoints, elevating user experience and retail storytelling.
• Supported creative decision-making by providing input on layout aesthetics, product placement, and branded
communications to simplify complex visual information.
• Supervised a dynamic administrative team, fostering a productive and organized work environment while
ensuring consistent brand presentation.
• Improved in-store sales through data-driven merchandising strategies and innovative promotional techniques,
achieving a 15% increase in sales.
• Consistently met weekly performance metrics by managing key performance indicators and surpassing set
sales targets.
• Developed and implemented staff incentive programs to drive performance and successfully meet critical KPIs.

• Created digital graphics for various platforms, maintaining high visual precision and quality while translating
abstract concepts into engaging visuals.
• Led the creative concept execution for major campaigns, enhancing brand visibility and utilizing data
visualization techniques to support narrative clarity.
• Developed comprehensive branding materials for over 20 clients, bolstering brand recognition and ensuring
clear visual storytelling through expert information design.
• Managed social media design initiatives for 10 clients by integrating interactive design elements, contributing
to a 50% increase in engagement.
• Applied expert typography across 15 branding projects, ensuring consistent and impactful messaging with a
focus on clarity and modern design trends.
• Developed distinctive logos for 30 brands, reinforcing creative design protocols and visually articulating
complex brand identities.
• Executed email campaign designs for multiple clients, achieving strong open rates by adapting design
strategies based on performance metrics and feedback.
• Enhanced client relationships through proactive brand management and clear visual communications, yielding
a 20% increase in client retention.
• Streamlined project delivery by effectively prioritizing multiple creative briefs and ensuring timely completion
of design projects.

• Utilized Adobe Creative Suite to craft engaging web banners that enhanced online visibility and adhered to
current design trends.
• Applied precise typography in print designs to clearly convey intended messages and maintain consistent brand
identity.
• Refined existing design templates to improve readability and aesthetic appeal through modern visual design
principles.
• Created compelling presentation slides that conveyed key messages effectively, demonstrating sound visual
storytelling and data visualization skills.
• Contributed innovative ideas during brainstorming sessions, fostering a collaborative environment and driving
creative design solutions.