Summary
Overview
Work History
Education
Skills
Affiliations
References
Timeline
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Colin Dennis

Wolverhampton,West Midlands

Summary

Polite, approachable individual with a strong sense of empathy and enthusiasm. Confident in facing new challenges and adaptable to various environments, taking pride and joy in meeting and exceeding both business and client needs. Throughout an extensive career in management roles honed leadership skills, motivating individuals and teams to deliver targets with high standards. Effective communicator at all levels maintaining a positive and proactive attitude. Eager to leverage diverse management experience to enhance operational efficiency and team performance in future roles.

Overview

36
36
years of professional experience
1
1
year of post-secondary education

Work History

General manager

Bayfield's Opticians & Audiology
Royal Leamington Spa, Warwickshire
09.2020 - Current

The company flagship store my role was successfully completing the amalgamation of 2 separate teams gained from acquisitions, working in unison to deliver clinical along with customer excellence while optimising business opportunities

  • Oversee clinical diary management ensuring efficient operation for optimal appointment scheduling raising productivity from 6.0 to 7.2 appointments per clinic.
  • Strategize monitor KPI's, driving team to achieve all targets maintain high professional and clinical standards delivering record combined sales of £201,000 in one month.
  • Developed strategic business plans, enhancing corporate vision and objectives.
  • Foster collaborative and motivated work environment through effective leadership and team building activities
  • Initiated aggressive hiring push and training of industry-renowned candidates to drive organisational improvements.

Dual site store manager

Vision Express
Lichfield, Leicester Beaumont Leys
02.2018 - 09.2020

Following the acquisition of Tesco Opticians 2018. Delivering new company marketing implementation strategies whilst retaining current customer loyalty and attracting new customers

  • Maintained inventory control, ensuring optimal stock levels and effective product displays.
  • Implemented marketing initiatives to attract new customers and retain existing ones.
  • Developed and executed business strategies to achieve and exceed KPI's enhancing store profitability, increased weekly revenue £1.2k each store.
  • Fostered positive work environment promoting employee morale and productivity.

Dual site store manager

Tesco Extra
Hanley, Longton, Stoke-on-Trent
03.2012 - 01.2018

Successfully integrated optician services into the larger Tesco store, building strong relationships with senior management and department managers

  • Led team training and development fostering a culture of continuous improvement with all team members certified Gold standard Optical sales advisors.
  • Ensured compliance with health and safety regulations, maintaining safe and professional environment.
  • Implemented promotional strategies to increase store visibility and footfall.
  • Handled escalated customer concerns, ensuring positive outcomes and customer satisfaction
  • Delegated tasks appropriately amongst team members, optimising individual skills and improving overall performance.

Duty manager / Practice manager

Health Clinic (Later Optical Express)
Birmingham, West Midlands
11.2001 - 03.2012

Unique multi service clinical site, coordinating different services for both public and corporate clients, consisting of Opticians, Laser Vision Correction, Dental Practice, GP Services and Chiropody.

  • Collaborated with department managers and professional staff to maintain high clinical standards and operational efficiency.
  • Directed daily operational activity, ensuring seamless scheduling and patient management.
  • Addressed complex client issues, ensuring swift resolution and high satisfaction outcome levels.
  • Ensured compliance with industry regulations, company policies, maintaining safe and professional environment.

Store manager

Boots Opticians
Birmingham ,Sutton Coldfield, Fort Dunlop , West Midlands
03.1992 - 10.2001

Originally employed as Optical Dispensing Assistant 1992. Progressing to Store Manager 1994, this opened the door to a fulfilling career in management in different size stores.

  • Managed daily store operations, ensuring efficient scheduling and exceptional customer service.
  • Led team in providing personalised optical solutions to to meet diverse customer needs.
  • Ensured budgetary compliance and optimized resource allocation to meet financial targets
  • Addressed and resolved escalated customer concerns promptly and effectively.

Telesales agent

Midland Exchange and Mart
Birmingham, West Midlands
05.1990 - 02.1991

Established team player working within evening telesales team.

  • Identified potential leads through strategic cold calling techniques, generating new business opportunities.
  • Minimum acceptable target was converting 4 leads per team member per shift.

Sales representative

H.C.I.N Fund
Birmingham, West Midlands
07.1989 - 10.1990

My role1 of 3 charity representatives.

  • Attending booked appointments by telesales team, securing donations, acquiring sponsorship events.
  • Organising Local pubs quiz nights generating sponsorship.
  • Promoted up-sell opportunities during customer interactions, boosting overall revenue generation.
  • Producing and updating charity news letter.

Education

Management training completed

GCSEs - Intended Nursing Course

Wulfrun College
Wolverhampton
09.1988 - 07.1989

Skills

  • Operations management
  • Sales forecasting
  • Product development
  • Effective communication
  • Team work
  • Problem solving
  • Team Leadership & building
  • Creativity
  • Strategic thinking
  • Active listening
  • Empathy

Affiliations

  • Worked and still enjoy working with young people ages 11-16 through the church in an informal educational setting using, music, group discussions, drama & short sketches creating modern interpretation and understanding of classic biblical stories. This has had a positive impact in confidence, communication and general life skills.
  • Enjoy visiting the theatre and an audiophile as enjoy many different types of music, Jazz, Motown, Classical, Soul, Gospel some of my favoured genres.
  • Spending time with family and friends, being the youngest 9 of children, an uncle with 10 nieces & nephews, a father with 2 of my own children and now a very proud grandfather spending time with the family social events meetups and family barbecues is high on the agenda.
  • A lover of all types of sport, Athletics, basketball, formula 1 and football being some the most followed along with attending Wolverhampton Wonderers matches with my son when possible.

References

References available upon request.

Timeline

General manager

Bayfield's Opticians & Audiology
09.2020 - Current

Dual site store manager

Vision Express
02.2018 - 09.2020

Dual site store manager

Tesco Extra
03.2012 - 01.2018

Duty manager / Practice manager

Health Clinic (Later Optical Express)
11.2001 - 03.2012

Store manager

Boots Opticians
03.1992 - 10.2001

Telesales agent

Midland Exchange and Mart
05.1990 - 02.1991

Sales representative

H.C.I.N Fund
07.1989 - 10.1990

GCSEs - Intended Nursing Course

Wulfrun College
09.1988 - 07.1989

Management training completed
Colin Dennis