Colin Baxter
Strathaven,South Lanarkshire
Summary
Driven and aspirational professional with proven ability to lead teams and drive sales. Possesses excellent communication and negotiation skills, coupled with strategic mindset. Ready to elevate sales performance and foster growth within organisation.
Committed manager with exceptional leadership, organisational skills and communication abilities leads high-performing cross-functional teams. Leads projects, company operations and business growth.
Energetic employee well-versed in strong communication and organisation skills. Seeks solutions to problems and applies extensive analytical knowledge to findings. Adept at multi-tasking, leading group discussions and managing projects.
Loyal employee with solid understanding of training and mentoring employees. Dedicated team player, proactive and hands-on in task completion.
Overview
42
42
years of professional experience
Work History
General sales manager
Park's Skoda
Hamilton , South Lanarkshire
10.2023 - Current
- Working closely with a sales team to coach and motivate
- Built strong relationships with customers for repeat business opportunities.
- Conducted regular product training sessions, leading to improved product knowledge within the team.
- Monitored sales performance regularly to identify areas of improvement.
- Fostered a positive work environment, enhancing overall team performance.
- Boosted team morale by implementing regular feedback sessions.
- Working with the manufacturer to meet all KPi's on both new and used cars
- Maintained high standards of customer service, ensuring client retention and achieving measures on manufacturer's scorecard
- Established achievable sales targets for both new and used cars, motivating the team towards success.
- Kept abreast of market trends to remain competitive in the industry.
- Resolved customer complaints promptly, maintaining company reputation.
- Reviewed sales reports diligently, enabling data-driven decision making.
- Carried out day-to-day duties accurately and efficiently.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Streamlined sales processes to improve efficiency and productivity.
General sales manager
Park's Renault
Ayr, South Ayrshire
05.2022 - 10.2023
- Supported front-line sales teams with well-coordinated administrative operations.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Enhanced customer satisfaction with proactive communication strategies.
- Collaborated with marketing department for successful promotional events.
- Trained junior staff members, improving their skills and knowledge base.
- Fostered a positive work environment, enhancing overall team performance.
Sales manager
Park's Mitsubishi
Coatbridge, North Lanarkshire
08.2015 - 05.2022
- With only one Mitsubishi site in the group I was responsible for attending all manufacturer meetings and conferences reporting back to the group sales director
- I had to liaise with marketing on a quarterly basis to provide guidance on web offers and offsite placements
- Helping to coach and motivate a sales team to help reach manufacturer's objectives
- Analysed sales reports to identify trends and update strategies.
- Guided team members on best practices in upselling and cross-selling techniques, leading to enhanced customer value proposition.
Sales executive
Park's Renault
Motherwell, North Lanarkshire
12.2013 - 08.2015
- Maintained an extensive knowledge of all products offered, assisting in informative customer interaction.
- Handled high-volume telesales enquiries within call-time targets.
- Processed customer payments and set up direct debits for long-term service contracts.
- Maintained contact with customers throughout sales and pre-delivery process.
- Demonstrated product features and functions to engage potential customers.
Sales executive
Park's Honda
Hamilton, South Lanarkshire
07.2013 - 12.2013
- Maintained an extensive knowledge of all products offered, assisting in informative customer interaction.
- Kept up-to-date with market trends to identify opportunities to improve product and service offerings.
- Qualified prospects to determine future sales possibilities and improve conversion efforts.
- Negotiated best-possible prices for maximised profit levels.
Business owner
Self employed
Glasgow , Glasgow City
12.1994 - 07.2013
- Working in the catering trade in a family business starting from a restaurant, gift shop & hotel then on to set up sandwich bars
- Training and motivating staff on a daily basis
- Producing cash flow projections for banks
- Working with suppliers closely
- Managed daily operations to ensure smooth running of the business.
- Identified and resolved operational issues impacting productivity, performance or profitability.
- Developed strategic business plans for long-term growth.
- Optimised flow and scheduling of daily operations for maximum productivity.
- Identified new business opportunities to increase revenue.
- Fostered a positive work environment, increased employee morale and job satisfaction.
Car sales executive
Arnold Clark Rover
Glasgow, Glasgow City
01.1993 - 12.1994
- Advocated company values throughout sales process to promote brand loyalty and customer satisfaction.
- Converted sales leads through persuasive pitching, achieving personal revenue targets.
- Identified customer needs and desires to proactively promote suitable vehicles and benefits.
- Gained practical experience closing sales in face-to-face environment.
- Built rapport with new and existing customers to boost client retention.
- Helped to set up showrooms and displays to wow visitors.
- Engaged prospective customers in natural conversation to build positive and trusted rapport.
Car sales executive
Park's Motor Group
Hamilton , South Lanarkshire
08.1992 - 01.1993
- Initially started as a trainee, moving around different showrooms to gain experience and learn a process
- Carried out active selling from initial customer greeting.
- Converted sales leads through persuasive pitching, achieving personal revenue targets.
- Closely followed-up on leads generated from online enquiries, increasing conversion rates.
- Achieved high customer satisfaction by providing excellent service.
Stock controller
Forth Steel
Edinburgh, East Lothian
08.1989 - 08.1992
- Troubleshot any issues that arose during the receiving or dispatching of goods efficiently without causing delays.
- Followed procedures to maintain accurate stock counts and organised storage system.
- Programmed CNC burning machine to cut out various profiles for the engineering industry
- Continually checked and accounted for all steel in stock and maximised usage of all profiles cut trying to minimise waste
Mechanical engineer
National Engineering Laboratory
East Kilbride, South Lanarkshire
07.1987 - 08.1988
- Worked closely with suppliers ensuring high-quality material procurement at competitive prices.
- Evaluated operation and performance of equipment, components and systems.
- Collated data to identify root causes of issues, minimising repeat concerns.
- Initiated troubleshooting procedures for mechanical breakdowns swiftly, minimised downtime significantly.
Apprentice mechanical engineer
National Engineering Laboratory
East Kilbride, South Lanarkshire
07.1983 - 07.1987
- Developed mechanical product prototype components, assemblies and tooling.
- Assisted in troubleshooting and repair of equipment faults, minimising downtime.
- Met strict deadlines for assigned tasks and projects.
- Selected appropriate tools necessary for different technical tasks, handling and storing them safely.
- Developed technical knowledge by shadowing and learning from experts.
- 4 Year apprenticeship to become qualified
Education
Higher National Diploma - Computer Integrated Manufacturing Systems
Napier Polytechnic
Edinburgh 08.1988
Higher National Certificate - Mechanical Engineering
Bell College
Hamilton08.1985
Diploma of Higher Education - Mechanical Engineering
Motherwell technical college
Motherwell07.1983
Skills
- Client relationship building
- Interpersonal communication
- Self-motivation
- budgeting acumen
- Market analysis
- Time-management
- Commercial Awareness
- Market and competitive analysis
Hobbies
I like to play golf and used to enjoy playing football now just a spectator sport. I have coached juniors in both sports attaining several coaching certificates
Spending time with my family, dog and newly born grandson
Long walks on the beach with the dog
I like listening to audiobooks especially business and motivational ones along with podcasts
Going on holiday with my family and seeing different countries and cultures
Timeline
General sales manager
Park's Skoda
10.2023 - Current
General sales manager
Park's Renault
05.2022 - 10.2023
Sales manager
Park's Mitsubishi
08.2015 - 05.2022
Sales executive
Park's Renault
12.2013 - 08.2015
Sales executive
Park's Honda
07.2013 - 12.2013
Business owner
Self employed
12.1994 - 07.2013
Car sales executive
Arnold Clark Rover
01.1993 - 12.1994
Car sales executive
Park's Motor Group
08.1992 - 01.1993
Stock controller
Forth Steel
08.1989 - 08.1992
Mechanical engineer
National Engineering Laboratory
07.1987 - 08.1988
Apprentice mechanical engineer
National Engineering Laboratory
07.1983 - 07.1987
Higher National Diploma - Computer Integrated Manufacturing Systems
Napier Polytechnic
Higher National Certificate - Mechanical Engineering
Bell College
Diploma of Higher Education - Mechanical Engineering
Motherwell technical college
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