Summary
Overview
Work history
Education
Skills
Timeline
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Cobi Dodson

Warrington,Cheshire

Summary

High-performing commercial sales professional with 6+ years’ experience driving revenue growth in competitive, target-driven environments. Proven track record of relationship-led selling, territory management and exceeding KPIs, including generating £1.2m in sales within a premium retail and trade-focused business. Strong background in hospitality and on-trade environments, with a natural ability to build advocacy, secure new listings through visibility, education and customer engagement.

Overview

14
14
years of professional experience

Work history

Kitchen Designer (Trade & Contract Sales)

Travis Perkins - Benchmarx
Salford
07.2025 - Current
  • Manage trade and contract customer accounts, supplying full kitchen solutions across residential and commercial projects.
  • Secure and grow key building firm relationships, negotiating supply agreements to drive repeat volume and long-term partnerships.
  • Win high-value tenders by collaborating closely with trade customers and project stakeholders.
  • Conduct detailed site surveys to ensure accuracy, customer confidence and smooth delivery.
  • Use CAD and visual tools to support decision-making and accelerate sales conversion.

Kitchen Sales Consultant / Designer

Wren Kitchens
Warrington
10.2019 - 04.2025
  • Generated £1.2m+ in total sales revenue, consistently achieving and exceeding monthly and annual targets.
  • Managed the full sales lifecycle from lead qualification and consultation through quotation, negotiation and close.
  • Drove performance across key KPIs including lead-to-quote, quote-to-sale conversion, YoY growth and cancellation reduction.
  • Built strong, long-term customer relationships through consultative selling and trust-based engagement.
  • Analysed competitor activity and market trends to adapt sales approach and protect share.
  • Increased average transaction value through premium product positioning, upselling and recommendation.
  • Asses and qualify leads ensuring correct products are presented to clients. Establishing budgets can be obtained without direct questioning.

Cabin Crew

Thomas Cook Airlines
Manchester Airport
04.2014 - 09.2019
  • Promoted products such as, Premium Class seats, In flight Duty Free during flights and inflight entertainment packages, resulting in meeting high spend per head targets for increased commission.
  • Promoted safety, comfort and welfare of passengers by remaining calm under intense pressure.
  • Administered first aid to passengers experiencing medical emergencies.
  • Maintained a friendly, positive attitude when dealing with distressed passengers.
  • Explained the use of safety equipment and answered passengers' questions.
  • Reduced company costs by agreeing to extend working block hours. Agreeing to work into overtime discretion can save on 3 hour delays, saving Thomas Cook up to £100,000 for each delay.

Bartender

Slug and Lettuce
Warrington
03.2018 - 11.2019
  • Worked in a high-volume on-trade environment with a strong focus on premium spirits and upselling.
  • Delivered brand-led recommendations to drive sales and customer experience.
  • Maintained detailed knowledge of spirits, cocktails, promotions and menus.
  • Presented cocktail masterclasses, showcasing in-depth spirit knowledge.

Customer Service

Knightsbridge Insolvency
Carrington, Manchester
11.2015 - 02.2016
  • Managed customer calls efficiently, handling up to 30 calls in queue per minute.
  • Addressed customer product complaints with empathy and professionalism.
  • Resolved failed payments promptly to enhance customer satisfaction.
  • Acted professionally while managing negative customer feedback in a fast-paced environment.
  • Ensured compliance with GDPR regulations during all customer interactions.

Cabin Crew

Jet2.com
Leeds Bradford International Airport
04.2013 - 10.2013

Same responsibilities as Thomas Cook Airlines.

Waiter

Table Table
Huddersfield
04.2012 - 04.2013

Education

Travel And Tourism

Huddersfield New Collage
Huddersfield
2013

GCSE - undefined

Colne Valley High School
Huddersfield
2011

Skills

  • High Sales appetite
  • Strong Conflict resolution skills
  • Positive and Friendly
  • Motivated Team Player
  • Energetic and Driven
  • Confident
  • Revenue & Target Delivery
  • Territory & Account Management
  • On-Trade & Hospitality Sales
  • Relationship-Led Selling
  • Contract & Tender Negotiation
  • Pipeline & CRM Management
  • KPI & Performance Analysis
  • Brand Advocacy & Visibility
  • Customer Education & Engagement

Timeline

Kitchen Designer (Trade & Contract Sales)

Travis Perkins - Benchmarx
07.2025 - Current

Kitchen Sales Consultant / Designer

Wren Kitchens
10.2019 - 04.2025

Bartender

Slug and Lettuce
03.2018 - 11.2019

Customer Service

Knightsbridge Insolvency
11.2015 - 02.2016

Cabin Crew

Thomas Cook Airlines
04.2014 - 09.2019

Cabin Crew

Jet2.com
04.2013 - 10.2013

Waiter

Table Table
04.2012 - 04.2013

GCSE - undefined

Colne Valley High School

Travel And Tourism

Huddersfield New Collage
Cobi Dodson