Hi, I’m
Claire Duffield
Lincoln,claire.duffield80@gmail.com 07385 452228
Summary
People-oriented, dynamic and entrepreneurial business development professional in the UK hair market seeking to continue a successful track record.
Exhibits leadership and experience in managing Teams coaching & developing Education as well as commercial striving towards growth through Digital Platforms as well as Eventing; a testament to entrepreneurial vision and leadership skills.
Offers extensive and progressive tenure from with L’Oréal, a client-centric approach and an exemplary track record in managing business-critical accounts. Well versed in setting business strategies whilst designing and facilitating projects to drive transformation on the field. Accomplish Educator and Sales skilled in leveraging research and client feedback to drive programme success. Manages resources and personnel to support quality service delivery. Excellent leadership skills paired with high-level emotional intelligence. Committed manager with exceptional organisational skills and communication abilities leads high-performing cross-functional teams. Leads projects, company operations and business growth.
Overview
28
years of professional experience
Work history
L’Oréal
PPD Regional Community Manager Scotland & Ireland
01.2023 - Current
Job overview
- To grow and capture the freelance community through all PPD brands
- To drive brand awareness through all social channels
- Lead the RCM Team with new initiatives
- Create Advocacy to drive brand awareness
- Create engaging content to promote brands
- Create & Drive Eventing hubs for freelancers for Educational purpose leading to brand sales and growth & new business
- Drive education online / off line
- Strategy planning to ensure maximise key launches & win new business
- Monitor social media trends to find opportunities to reach new audiences.
- Develop promotional tools and systems to standardise PR approaches
- Resolving queries, complaints and performance issues.
- Engage with consumers through timely and accurate interactions.
- Engage different digital communities to promote organisation and identified new audiences for outreach.
L’Oréal
Urban Decay Education Manager UKI
01.2022 - 01.2023
Job overview
- Manage & lead Artistry Team - Drive Content support launches for Online / Social / E-Commence & In Store Eventing
- Support the field team in the education and coaching strategies in their stores and teams.
- Create and develop the education strategy with the Retail & Education Director
- ·Development of training modules/tools/materials to support and execute the Brand training program
- Manage and Develop teams through coaching and on the job feedback
- Collaborate with Brand Educators from other tribes to ensure Brand integrity and experience is consistent in all Retailers as well as E-Comms
- Ensure training and engagement initiatives are delivered within budget and on time
- ·Research and recommend new ways/improvements to delivering training and education and keep up to date with latest trends in education
- Work in partnership with other functions (Marketing, Retail, PR, and DNI ) to deliver brand strategy and objectives
- Analyse the need for trainings to be adapted/changed or new
- Manage and track the BA journey in brand, including all trainings, inductions and engagement to ensure people development and progression
- Manage and execute seasonal education programmes for brand inductions and key launches
- Modules created based on the needs of the business·
- Develop Digital, online and social education strategy, leading the innovation in digital education and engagement. Oversee and manage the brand community pages / any digital tools/apps
- Through in store visits provide detailed feedback to National Retail & Education Director on what’s working and what’s not working
- Champion simplicity through ways of working , success and achieve retail targets
- Lead eventing education strategy
- Upskill & education of Onmi-BA team offering continuous support
- Work in collaboration with Sales to ensure strong sell out of brand in Retailers and Ecommerce
- Ensure customer experience is met through coaching and developing the teams
- Build and Transform "One Retail" Education On Line Platform
L’Oréal
Key Account Manager / Business Developer Consultant
01.2017 - 01.2022
Job overview
- Developing Key Stakeholders and Winning Key Accounts to ensure market share and growth across the north
- Negotiation on contracts to ensure business growth and future proof
- Deliver In Salon Education to build trust and sell out opportunities as well as build social manager community
- Drive own entrepreneurial ideas to build growth and trust
- Upskill the sales force team & develop educational modules to help develop customer eccentric approach
- Coach and mentor digital advocacy
- Ensure key launches are achieved
- Achieve growth as well gain market share and win new Prestigious business
- Work with social and marketing to develop top customers
L’Oréal
Account Manager
01.2014 - 01.2017
Job overview
- ·Working closely with key stakeholders to develop seamless relationships to secure and win new business
- Completing regular and comprehensive research on local market conditions and competition.
- Developing subsequent campaigns in collaboration with the Marketing Team to seize on opportunities available for in salon market share and winning new business
- Employing robust negotiation and presentation skill to close and secure new business and to ensure all sales KPIs are met without
- Assist with the integration of digital solutions across accounts under remit. Developing Digital strategies to increase market share in sell in and sell out.
- Collaborate with education to ensure sell out of education events and courses to ensure growth and new business
L’Oréal
Senior Education Consultant
01.2009 - 01.2014
Job overview
- Responsible in a multi-faceted role with the primary to lead the education programme / induction schedule for new starters joining the business to develop and coach to ensure exceptional teaching
- Designing and delivering courses and training on various business areas including product launches Train the Trainer and presentation delivery. Preparing all personnel to deliver modules to UK wide academies and clients.
- Seconded to work with Central St. Martin to understand the principles and methods used in industry forecasting and prediction. Subsequently feeding insight into the business to support product development and success of events including Fashion Week.
- Work alongside commercial to ensure growth opportunities and achieve launches as well as win new business
Edge Hairdressing
Manager / Salon Manager
01.2000 - 01.2006
Job overview
- Designed and implemented training to further develop staff based on business goals.
- Assessed knowledge and skills gaps, creating opportunities to fuel improvement.
- Coordinated hiring, recruitment and training strategies to build successful administrative team.
- Upskilled staff through targeted training opportunities, enhancing team capabilities.
- Helped to reduce staff turnover rates by driving improvements in team culture, transparency and cohesion.
- Resolved conflicts by acting as mediator and rule enforcer as appropriate.
- Developed organisational policies for administrative oversight and internal controls.
- Delivered KPI targets and improvements on consistent basis through excellent leadership.
Saddlers Hairdressing
Manager
01.1996 - 01.2006
Job overview
- Addressed customer issues with compassion and professionalism, ensuring swift, successful resolution.
- Offered friendly, efficient customer service and handled challenging situations with ease.
- Carried out day-to-day duties accurately and efficiently.
- Engaged with stakeholders to build relationships and brand awareness.
- Completed customer orders with speed and accuracy.
- Wrote reports outlining project progress and results.
- Created and maintained displays and signs.
- Developed plans and strategies to promote continuous improvement.
- Creative Colour & Style Director & Train Staff
Education
Joseph Rowntree York
GCSEs Inc. Maths / English, Presentation Training, Sales Course (Multiple), Digital Course (Multiple), Train the Trainer
01.1991 - 04.1996
Skills
- Leadership Skills
- Strategy Planning
- Leading and Developing Teams
- Commercial & business Development
- Commercial Acumen
- Presentation Skills & Stage
- Digital Focus Pioneering
- Coaching & Mentoring
- Planning & Executing National Launches
- Networking & Relationship Building
- Eventing
- Project Development & Management
- Team Working
- Working Towards Targets
- Microsoft Office
- Advocacy & Social
- Entrepreneurial Skills
- Fashion Trends & Predications
- Teaching & Creating Education Content
- Public speaking
- Strategy and policy development
- Budget management
- Eye for detail
- Strategic corporate guidance
- Professional development strategies
- Leadership
- Social media marketing
- Communication skills
- Time management
- Problem-solving
- Team building
- Customer-focused
- Creative communicator
- Social media whizz
- PR strategy development
Timeline
PPD Regional Community Manager Scotland & Ireland
L’Oréal
01.2023 - Current
Urban Decay Education Manager UKI
L’Oréal
01.2022 - 01.2023
Key Account Manager / Business Developer Consultant
L’Oréal
01.2017 - 01.2022
Account Manager
L’Oréal
01.2014 - 01.2017
Senior Education Consultant
L’Oréal
01.2009 - 01.2014
Manager / Salon Manager
Edge Hairdressing
01.2000 - 01.2006
Manager
Saddlers Hairdressing
01.1996 - 01.2006
Joseph Rowntree York
GCSEs Inc. Maths / English, Presentation Training, Sales Course (Multiple), Digital Course (Multiple), Train the Trainer
01.1991 - 04.1996
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