Chris Wang
Sunderland,United Kingdom
Summary
Results-driven professional with extensive expertise in sales, marketing, and coding, adept at driving growth through strategic initiatives and data-driven decision-making. Demonstrates proficiency in B2B and B2C sales, network development, and omnichannel marketing campaigns, leveraging tools such as Google Analytics and SEMrush to optimise performance. Skilled in project management methodologies like Agile and Scrum, ensuring timely delivery of objectives while maintaining quality standards. Experienced in implementing machine learning models and NLP applications using Python, enhancing operational efficiency and functionality. Committed to delivering innovative solutions that align short-term goals with long-term vision.
Overview
4
4
years of professional experience
Work history
Sales representative
Peak Motor
DongGuan, GuangDong
07.2022 - 05.2024
- Resolved customer concerns promptly to maintain satisfaction.
- Built lasting relationships with clients through customer service interactions.
- Collected and processed payments through international trading.
- Maintained routine communication with clients to assess overall satisfaction, resolve complaints and promote new offerings.
TikTok Live Selling Backend
TianMei Entertainment
ShenZhen, China
02.2020 - 03.2022
- Took part in all phases of development processes from project planning to design and marketing.
- Evaluated project specifications for technical feasibility, security risks and user experience concerns.
- Integrated live selling features with TikTok’s API to enable seamless operations.
- Monitored and analyzed real-time data during live selling events.
- Provided backend support for technical issues during live streams.
Education
Diploma - BA(Hons) Business and Marketing Management
University of Sunderland
United Kingdom 10/2022 - 07/2025
Skills
- Computational Optimization & API Integration
- Network development
- Door-to-door sales
- Performance Monitoring & Insight Generation
- B2B and B2C sales
- Applied Machine Learning & NLP
- Marketing Analytics & Campaign Strategy
- Experienced in performing frameworks for strategic such as SWOT and PESTEL analyses, allowing for data-driven decisions that balance short-term objectives with long-term vision
- Experienced in project management methodologies (such as Agile and Scrum), coordinating teams to meet timelines and deliverables
Marketing
- Proficient in orchestrating omnichannel marketing campaigns that leverage customer segmentation and persona development to enhance targeting accuracy Skilled in A/B testing and conversion rate optimization (CRO) to maximize customer lifetime value (CLV) and drive sustainable growth
- Adept at employing Google Analytics, SEMrush, and social media analytics to monitor key performance indicators (KPIs) and evaluate return on ad spend (ROAS) Skilled in data visualization techniques to present actionable insights, guiding real-time adjustments and strategic decision-making
Coding Expertise
- Demonstrates robust programming abilities, especially in Python, with extensive experience in implementing machine learning models and NLP-based (Natural Language Processing) applications
- Skilled in leveraging libraries like NLTK and OpenAI’s API to create and refine algorithms, enhancing project accuracy and functionality, while keeping computational efficiency in mind
Languages
English
Fluent
Chinese (Mandarin)
Native
Chinese (Cantonese)
Advanced
Affiliations
- Data-Driven Fitness Tracking – Interested in using wearables and analytics to optimize training and recovery, blending tech with performance.
- Creative Writing & Blogging – Write about emerging tech, digital marketing trends, or personal development; sharpens communication and audience engagement skills.
- Language & Culture Exploration – Passionate about cross-cultural collaboration, particularly through travel and working in diverse, international environments.
- Hackathons & Coding Challenges – Regularly participate in online coding events (e.g., Kaggle, LeetCode), staying up to date with ML and NLP advancements.
- Competitive Sports – Active in basketball and tennis; developed strong teamwork, strategic thinking, and resilience under pressure.
Timeline
Sales representative
Peak Motor
07.2022 - 05.2024
TikTok Live Selling Backend
TianMei Entertainment
02.2020 - 03.2022
Diploma - BA(Hons) Business and Marketing Management
University of Sunderland
10/2022 - 07/2025
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