Summary
Overview
Work History
Education
Skills
Timeline
Generic

CHIKAEMEREM OBI Copywriter

UNITED KINGDOM

Summary

An experienced, creative, result-oriented copywriter with eight years of experience in content and copywriting, SEO techniques, and social media marketing. Skilled in innovative thinking with sound knowledge of creative writing, and proficiency in various publishing software. Competent in technical writing, academic writing, and copywriting, with a strong understanding of copyright laws and ethical responsibility. Committed to leveraging market awareness and branding experience to execute effective content marketing initiatives.

Overview

7
7
years of professional experience
7
7
years of post-secondary education

Work History

Creative writer

LAY IT OUT MAGAZINE
REMOTE
09.2021 - Current
  • Conducted thorough research to generate fresh ideas for new content pieces.
  • Authored informative articles for online platforms with a focus on imaginative storytelling techniques.
  • Wrote thought-provoking blog posts, stimulating reader engagement and discussion.
  • Oversaw proofreading assignments, ensuring error-free publications leading to more than 70% increase in readership
  • Explored different writing styles which attracted dozens of new audiences.
  • Proofread texts to confirm spelling, grammar and style accuracy.

Copy & content writer

Haelsoft Digital
Lagos, Nigeria
06.2021 - Current
  • Reviewed numerous electronic gadgets leading to over 80% increase in sales
  • Produced several dozens of high-quality web content, leading to improved search engine rankings.
  • Optimised content to increase user reach and engagement.
  • Generated dozens of ideas for new content to increase site libraries.
  • Wrote quickly and accurately to achieve more than 75% of high-volume content targets.
  • Brainstormed with other creatives to develop numerous persuasive copies for third-party clients.
  • Conducted multiple comprehensive market researches for a deeper understanding of target audience behaviours, language use and preferences.
  • Steered improvement in online customer experience with informative product descriptions.

Product Reviewer

Amazon
Remote
03.2018 - 06.2020
  • Maintained rigorous standards of data protection during all reviews.
  • Managed multiple projects simultaneously, maintaining attention to detail and deadline adherence.
  • Reviewed and edited written material, ensuring accuracy and consistency.
  • Facilitated communication for better understanding among team members.
  • Offered constructive feedback to colleagues, fostering a positive work environment.
  • Identified critical issues with a thorough analysis of data.
  • Conducted comprehensive reviews to identify areas for improvement.
  • Implemented innovative solutions to overcome challenges during reviews.

Blog writer

Infoguide.com
Hybrid
11.2017 - 06.2018
  • Worked closely with the marketing team to align blog themes with promotional campaigns.
  • Enhanced blog visibility with SEO optimisation techniques.
  • Analysed web analytics data to understand what types of content resonate most with the audience.
  • Created SEO-friendly blog content, boosting website Google rankings.
  • Exceeded traffic and engagement targets by over 70% by researching new, creative ideas in line with reader preferences and company goals.
  • Engaged readership and stimulated discussions by creating thought-provoking posts.
  • Optimised reader experience with user-friendly layout designs and easy navigation features.
  • Streamlined editorial process for improved productivity by implementing efficient workflow strategies.
  • Developed dozens of original content for blog articles by researching and compiling relevant information.
  • Kept abreast of industry trends, ensuring relevant and timely material was produced.

Education

Master of Public Health - Public Health

University of Wolverhampton
Wolverhampton
09.2022 - 09.2023

Bachelor of Science - Public Health

Federal University of Technology Owerri
Owerri
09.2012 - 02.2018

Diploma of Higher Education - Copywriting

College of Media and Publishing
United Kingdom
02.2025 - 04.2025

Skills

  • Content marketing knowledge
  • Innovative thinking
  • Familiarity with SEO techniques
  • Blogging expertise
  • Proposal and grant writing
  • Understanding of copyright laws
  • Research analysis
  • Technical writing
  • Social media marketing
  • Copywriting
  • Branding expertise
  • Market awareness
  • Google analytics proficiency
  • Adobe Creative Suite proficiency
  • Team collaboration
  • Excellent interpersonal communication

Timeline

Diploma of Higher Education - Copywriting

College of Media and Publishing
02.2025 - 04.2025

Master of Public Health - Public Health

University of Wolverhampton
09.2022 - 09.2023

Creative writer

LAY IT OUT MAGAZINE
09.2021 - Current

Copy & content writer

Haelsoft Digital
06.2021 - Current

Product Reviewer

Amazon
03.2018 - 06.2020

Blog writer

Infoguide.com
11.2017 - 06.2018

Bachelor of Science - Public Health

Federal University of Technology Owerri
09.2012 - 02.2018
CHIKAEMEREM OBI Copywriter