Charlotte Read
London,United Kingdom
Summary
Senior Transport Consultant at Steer, working within the Sports and Major Events teams. Four years’ experience in the development and implementation of stadium transport strategies, with a proven track record in planning and delivering successful event-day operations. Passionate advocate for women’s sports, dedicated to driving progress and increasing visibility in the sector. Approaches challenges as opportunities for growth, learning, and continuous improvement.
Overview
4
4
years of professional experience
3
3
years of post-secondary education
Work History
Senior Consultant
Steer Group
London, UK
03.2021 - 04.2025
- Tottenham Hotspur Football Club - updating the clubs Major Non-Football Event Travel Plan, Cycle Strategy, and Coach Strategy.
- Lionesses’ On-the-Road - transport advisor to the FA for the planning and delivery of on-the-road fixtures across stadiums in the UK. Stakeholder engagement, demand forecasting, geographical analysis of ticket data, writing Venue Transport Operation Plans, and operational delivery on matchday.
- Women's Professional League Limited, London - developed a comprehensive and data-driven response to the Department for Transport’s call for ideas on the Integrated National Transport Strategy to align transport policy with the unique needs of women’s football, and supporting its continued growth while promoting sustainable and inclusive transport solutions.
- UEFA Champions League Final 2024, London - responsible for signage and wayfinding across the host city, and transport-related operations at fan meeting points - including ingress and egress strategies, and crowd management strategies.
- UEFA Nations League Final 2023, Rotterdam - operational support on last kilometre operations, volunteer and supervisor training, and signage and wayfinding strategy.
- Southampton Football Club, Southampton - developing and implementing a sustainable transport strategy, hosting a monthly transport operators’ group, introducing a matchday park and ride, and preparing a Stadium Travel Plan.
- Commonwealth Games 2022, Birmingham - supported on the formulation and delivery of the accessible transport operation, developing and implementing venue-specific transport plans.
- Head of the Women in Steer Employee Resource Group.
Education
Principles of Traffic and Transport
Chartered Institute of Logistics And Transport
London 11.2022 - 03.2023
Bachelor of Arts - Geography with Transport
University of Leeds
Leeds 09.2017 - 05.2020
Skills
- Transport Strategy – Strategy development and implementation for stadia
- Event Operations – Planning and delivery of event transport
- Stakeholder Engagement and Client Relationships
- Signage & Wayfinding – strategy development and design overview
- Development Planning – Knowledge of UK planning processes and policy
- Communication – Clear, professional written and verbal skills
- Project Management – End-to-end project delivery and budget management
- Technical Tools – ArcGIS Pro, Microsoft Office Suite
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Affiliations
- Exercise - running, hiking, cycling, gym
- Music - attending gigs and festivals
- Food - cooking and going good restaurants
Timeline
Principles of Traffic and Transport
Chartered Institute of Logistics And Transport
11.2022 - 03.2023
Senior Consultant
Steer Group
03.2021 - 04.2025
Bachelor of Arts - Geography with Transport
University of Leeds
09.2017 - 05.2020
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