Charlotte Fletcher
Senior Property Consultant
London
Summary
I’m a versatile property and operations consultant with over 15 years of experience delivering tailored strategies across all asset types: retail, office, residential, and mixed-use — supporting every stage of the property lifecycle, from initial design and planning to troubleshooting fully operational sites. As founder of CLF Solutions Ltd, I help clients create customer-focused spaces that drive efficiency and engagement. I’m passionate about transforming properties into high-performing assets that deliver measurable value and exceptional user experiences.
Overview
15
15
years of professional experience
2
2
years of post-secondary education
Work History
Founder & Consultant
CLF Solutions Ltd.
11.2024 - Current
- Established a consultancy providing end-to-end property solutions for businesses developing, retrofitting, or relocating commercial spaces, with services including audits and troubleshooting of fully operational properties, to drive operational excellence and improve user experience.
- Advise clients on property strategy, identifying design and construction efficiencies to avoid costly fixes, saving up to 20% on project budgets for early adopters.
- Partner with clients to create customer-centric spaces that boost engagement and satisfaction, such as optimizing spatial layouts.
- Collaborate with stakeholders to ensure projects meet regulatory standards and deliver sustainable, high-value outcomes tailored to client goals.
Consultant Operations and Property Director
Lone Design Club
11.2024 - Current
- Guided Lone Design Club’s shift to a hybrid prop-tech model, developing Revolving Spaces, a platform to streamline short-term retail leasing across diverse assets like pop-ups, kiosks, and media spaces.
- Addressed challenges in manual processes and space monetization, enabling landlords to boost occupancy, automate operations, and leverage real-time analytics for better engagement and revenue.
- Built client partnerships to deliver scalable, data-driven solutions, enhancing user experiences and creating long-term leasing opportunities.
Non-Executive Director
Destination City Advisory Board, City of London Corporation
11.2024 - Current
- Provide strategic guidance for Destination City, a flagship initiative to position the Square Mile as a global business and leisure hub, driving economic recovery.
- Advise on a £130m+ cultural investment portfolio, including the Barbican Centre and upcoming London Museum, to enhance visitor experiences and economic impact.
- Support strategies to attract tech and financial firms, contributing to 615,000 jobs and £110bn in tax contributions (12% of UK tax receipts) in 2023.
- Work with the Greater London Authority and developers on innovative public spaces like Horizon 22, boosting hospitality and connectivity for clients and visitors.
Chair, (Board Member 2014 – 2017)
Cheapside Business Alliance (CBA)
04.2020 - Current
- Shape the strategic vision for the City of London’s first Business Improvement District, managing a £1 million+ budget to create welcoming spaces for businesses and visitors.
- Lead projects like signage and public space enhancements, increasing footfall and customer and business satisfaction in the Cheapside area.
- Collaborate with City of London stakeholders to secure planning approvals, delivering client-focused initiatives that balance commercial and community needs.
Senior Director – Head of Retail & Mixed-Use Operations
CBRE
12.2019 - 05.2024
- Company Overview: UK
- Led operations for 112 assets and the whole Shaftesbury Portfolio (450+ properties), advising clients on creating vibrant, guest-friendly spaces across retail and residential sites.
- Grew P&L budget from £3.5M to £7.7M by 2023, securing £1.8M in new client contracts through tailored pitches and relationship-building.
- Oversaw construction and maintenance projects, delivering cost-efficient solutions that met client compliance and experience goals.
- Developed a commercialisation model during Covid, stabilizing client revenue and enabling scalable growth strategies.
- UK
UK Head of PM Operations & Relationships
Soho House
12.2018 - 12.2019
- Advised on property operations across UK sites, solving complex challenges to create inviting spaces for clients and guests.
- Implemented cost-saving strategies that maintained high customer satisfaction, strengthening client relationships.
- Mentored teams to deliver client-focused solutions, fostering a culture of innovation and performance.
General Manager
Get Living
11.2017 - 11.2018
- Managed 1,500 Build to Rent homes and 35 commercial units, advising on operations and development of 487 new homes in Stratford.
- Secured £4M in funding and planning approvals, achieving 98% occupancy through initiatives that enhanced resident and client experiences.
- Led maintenance projects to ensure client properties met high standards and regulatory requirements.
Retail Business Manager – London Portfolio
LandSec
04.2016 - 11.2017
- Provided operational advice to 179 retailers within the London portfolios.
- Obtained planning approvals for signage and established a customer service academy to support client recruitment, resulting in the placement of 16 previously unemployed candidates.
- Collaborated with technology and marketing teams to introduce footfall analytics, which supplied clients with data-based insights.
General Manager – One New Change
LandSec
07.2010 - 03.2016
- Oversaw a 500,000 sq.ft. mixed-use development from pre Practical Completion, through transition to a fully operational asset, managing a £5M budget and generating £150,000 in client income through commercialisation.
- Advised on construction and service contracts, ensuring client properties were compliant and optimized for visitor satisfaction.
- Built strong client relationships with the City of London Corporation, delivering property enhancements that boosted engagement.
Education
Diploma in Shopping Centre Management -
British Council of Shopping Centres
01.2005 - 01.2007
A-Levels - Theatre Studies (A), English Literature (A), Social Studies (B)
Solihull Sixth Form College
Solihull, West MidlandsSkills
- Bespoke property consultancy
- Strategic advisory
- Developing customer-centric property solutions
- Managing complex, multi-site operations and projects
- Facilitating planning approval processes
- Securing stakeholder commitment
- Leading audit and troubleshooting projects
- Driving commercial success
- Value-driven problem solving
- Building trusted client and stakeholder relationships
- Regulatory compliance oversight
- Operational efficiency
Timeline
Founder & Consultant
CLF Solutions Ltd.
11.2024 - Current
Consultant Operations and Property Director
Lone Design Club
11.2024 - Current
Non-Executive Director
Destination City Advisory Board, City of London Corporation
11.2024 - Current
Chair, (Board Member 2014 – 2017)
Cheapside Business Alliance (CBA)
04.2020 - Current
Senior Director – Head of Retail & Mixed-Use Operations
CBRE
12.2019 - 05.2024
UK Head of PM Operations & Relationships
Soho House
12.2018 - 12.2019
General Manager
Get Living
11.2017 - 11.2018
Retail Business Manager – London Portfolio
LandSec
04.2016 - 11.2017
General Manager – One New Change
LandSec
07.2010 - 03.2016
Diploma in Shopping Centre Management -
British Council of Shopping Centres
01.2005 - 01.2007
A-Levels - Theatre Studies (A), English Literature (A), Social Studies (B)
Solihull Sixth Form College
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