CHARLOTTE DUCKWORTH
Bath,UK
Summary
Experienced professional with a background in client relationship management, project coordination, timeline management, budgeting, and financial tracking. Began a career as a Design Specialist with Woolworths Group and progressed to Senior Project Manager at SGK supporting Marks, building strong industry knowledge and leadership experience along the way. Experienced in interpreting briefs, defining project scope, and coordinating cross-functional teams to deliver packaging and design projects to deadline and budget, with a strong understanding of packaging design processes, materials, formats, and print production, including offset, flexographic, and digital printing. Skilled in regulatory compliance, artwork coordination, prepress, quality control, and sample review, with strong communication, stakeholder management, and organisational skills. Experience using Adobe Creative Suite, including Illustrator and Photoshop, alongside CRM platforms such as Salesforce and HubSpot, with the ability to adapt and perform effectively in fast-paced environments.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work history
Senior Project Manager
Marks (SGK)
London, UK
2025.11 - Current
- Experienced in client relationship management, project coordination, timeline management, budgeting, financial tracking, and profit margin management across creative and packaging projects.
- Experience managing global FMCG accounts including Mars, Unilever, Kellanova, and Fever-Tree, while consistently delivering an average profit margin of 63%.
- Skilled in managing end-to-end packaging and creative projects, from brief interpretation and scope definition through to artwork production, print management, approvals, and final delivery.
- Strong knowledge of packaging design, sustainable packaging, artwork production, and print processes across offset, flexographic, and digital formats.
- Experienced in regulatory compliance, prepress, quality control, artwork approvals, and sample review, with the ability to manage multiple projects in fast-paced environments.
- Strong communication, stakeholder management, and organisational skills, with experience using Adobe Creative Suite, Salesforce, HubSpot, SAP, and Workfront.
Creative Project Account Manager
SGK
Sydney, Australia
2023.02 - 2025.08
- Managed a $3 million portfolio of three key accounts, overseeing the delivery of 200+ projects annually.
- Led creative direction for packaging design, ensuring alignment with client branding goals.
- Collaborated with internal teams to meet project requirements and maintain creative vision.
- Attended photoshoots to align art direction with client briefs and oversee digital asset approval.
- Facilitated training sessions to enhance product knowledge and improve internal processes.
- Conducted invoicing, budget tracking, and financial reporting using SAP for accurate updates.
- Maintained organized filing of assets in correct formats for efficient access across teams.
- Identified new opportunities with sales teams to drive account growth through strategic solutions.
Design Specialist
Woolworths
Sydney
2021.02 - 2023.02
- Oversaw quality control processes to ensure all artwork met brand guidelines and mandatory specifications, including color accuracy, resolution and compliance with printing requirements before being despatched.
- Maintained and organized digital asset libraries, ensuring easy access to design resources and consistency across projects.
- Participated in brand audits, analyzing existing materials, competitors and visual assets to ensure consistency, compliance with brand guidelines and identification of areas for improvement.
- Adapted to tight deadlines and agile way of working in a fast-paced environment.
Team Leader
Direct IT
Sydney
2020.03 - 2021.02
- Supervised, mentored and motivated the lead generation team to consistently achieve performance targets and maintain high productivity.
- Managed a high-impact cloud-based P2P account, consistently achieving a KPI of 80–100 calls daily to organizations with annual revenues ranging from $50 million to $1 billion providing 2-3 potential prospects per hour.
- Developed and implemented lead generation strategies & KPI’s aligned with company goals and industry best practices.
- Monitored and analyzed key performance metrics, providing regular feedback and guidance to a team of 12 and optimize results.
- Utilized CRM systems, automation tools, and data analytics to optimize lead generation efforts and track outcomes
Account Manager
Oneflare
Sydney, Australia
2019.03 - 2020.03
- Contacted 80 businesses daily to propose solutions for enhancing customer reach through advertising subscriptions.
- Educated clients on effective use of online tools to maximise subscription advantages.
- Negotiated and prepared proposals tailored to client needs.
- Achieved retention of 171 out of 500 businesses, minimising cancellations and failed payments.
- Developed long-term client relationships based on accurate pricing and customer-focused terms.
Education
Diploma - Business Management
City of Bath College
Bath, UK 2010.06 - 2013.09
GCSEs - English, Mathematics, Biology, History, Spanish and Drama
Matravers
Westbury, Wiltshire 2003.09 - 2007.06
Skills
- Client relationship management
- Project and timeline management
- Budgeting and financial tracking
- Brief interpretation and scope definition
- Cross-functional team coordination
- Packaging design process knowledge
- Familiarity with packaging materials and formats
- Understanding of print processes (offset, flexo, digital)
- Regulatory and compliance knowledge (eg, labeling, barcodes)
- Artwork and prepress coordination
- Quality control and sample review
- Strong presentation and communication skills
- Attention to detail and organizational ability
- Problem-solving and conflict resolution
- Negotiation and stakeholder alignment
- Familiarity with Adobe Creative Suite (Illustrator, Photoshop)
- CRM tools (eg, Salesforce, HubSpot, Workfront)
- High adaptability in fast-paced environments
- Time and priority management
Accomplishments
- Top Client Experience (Commercial) Award APAC (2023) - Acknowledged as the top client experience Account Manager in the APAC region.
- Woolworths Macro PVB & Plantik Sustainability Campaign - 12/23 to 08/24 - Led the creative launch of Woolworths Macro PVB range, overseeing the redesign and 100% sustainable substrate update across 120+ SKUs. I managed the challenges of extensive color correction, production work, and prototype development, resulting in a successful campaign that aligned with Woolworths sustainability goals.
- Ferrero 'Say it with Gold' Campaign 2024 - Led the 'Say it with Gold' campaign for Ferrero's 2024 Christmas social assets, collaborating with the internal team to develop diverse themes and territories. Delivered 24 social assets and two videos showcasing consumer-friendly activities with Ferrero's Christmas products. This initiative successfully positioned Ferrero Rocher as a key part of holiday entertaining, driving relevance and modernity throughout the festive season. The campaign's success resulted in securing two additional projects and contributing to a 3% growth in the account.
- Woolworths Bakery Packaging Redesign - 02/23 to 08/23 - Utilizing my in-depth brand knowledge as a Design Specialist at Woolworths, I led the redesign of the Bakery's Core & Elevated range across 150 SKUs, integrating beautiful serving suggestion photography and high-quality production work. This initiative not only enhanced shelf appeal and customer engagement but also played a key role in increasing sales and reinforcing brand identity.
Timeline
Senior Project Manager
Marks (SGK)
2025.11 - Current
Creative Project Account Manager
SGK
2023.02 - 2025.08
Design Specialist
Woolworths
2021.02 - 2023.02
Team Leader
Direct IT
2020.03 - 2021.02
Account Manager
Oneflare
2019.03 - 2020.03
Diploma - Business Management
City of Bath College
2010.06 - 2013.09
GCSEs - English, Mathematics, Biology, History, Spanish and Drama
Matravers
2003.09 - 2007.06