Creative Director
- Directed a multi-disciplinary creative team collaborating with vendors, senior stakeholders and others in a mix of media formats, across channels, and multiple locations.
- Managed campaigns with specific focuses in order to meet customer needs and creative visions.
- Evaluated and contributed to creative team ideas and translated into actionable project plans.
- Developed high-impact creative deliverables for high profile customer campaigns from concept to completion.
- Collaborated with senior management to develop and implement marketing initiatives.
- Designed and implemented cost-effective creative strategies to improve ROI.
- Designed innovative creative strategies to raise brand awareness and engagement for the firm used across various media.
- Mentored and trained junior designers to help enhance skills and capabilities.
- Developed artistic visual products while working within defined technical constraints adhering to branding guidelines.
- Presented creative concepts to c-suite level clients and implemented continual feedback to achieve client satisfaction.
- Managed workloads of designers, illustrators and other team members to optimise productivity and timeliness of task completion while maintaining strong collaborative culture.