Catherine Holt
Liverpool,England
Summary
Accomplished professional with expertise in delivering successful large-scale events, demonstrating logistical proficiency and compliance. Adept at stakeholder management, including collaboration with buyers, brands, and creative agencies to develop impactful marketing campaigns. Utilises local marketing tactics alongside digital and social channels to enhance efficiency and expand reach. Recognised for empathetic support within the LECS community and maintaining commercial competitor awareness.
Overview
4
4
years of professional experience
2008
2008
years of post-secondary education
Work history
Local Events & Community Specialist
John Lewis
Liverpool, Merseyside
2022.04 - 2026.04
- Plan and execute members exclusive events to delight and inspire whilst also attracting new customers. Manage local response to centrally briefed events and campaigns.
- Network across the community to collaborate with Liverpool One, businesses, charities and community groups to deliver experiences within the branch and support the community via organising volunteering, donations and providing work experience for the care experienced community.
- Oversee the branch's social media presence.
Events Officer (Secondment)
John Lewis
Pimlico, London
2025.03 - 2026.01
- Worked with The BBC to deliver events and retail theatre across 34 branches for the Summer with Bluey campaign including a celebrity and influencer family event on Oxford Street's rooftop garden.
- Created and delivered a 3 day programme of beauty eventing on an outdoor stage in Liverpool One to relaunch the Beauty Hall after significant investment. Managing internal and external stakeholder relationships and contributing to the marketing campaign as a local expert.
- Managed Christmas retail theatre across 34 branches including live music and profitable toy demonstrations that demonstrated the power of interactive play during key trading hours.
Education
BA Hons 2.1 - Fashion and Brand Promotion with Marketing
University of Central Lancashire
Preston, LancashireSkills
- Delivering successful events at scale with proven results
- Logistical and compliant
- Good communicator, builds relationships through networking
- Stakeholder influencing demonstrated in marketing campaign development
- Stakeholder management including buyers, brands and creative agencies
- Using local marketing tactics, digital and social channels for improved efficiency and greater reach
- Empathetic support to LECS community
- Commercial competitor awareness
Timeline
Events Officer (Secondment)
John Lewis
2025.03 - 2026.01
Local Events & Community Specialist
John Lewis
2022.04 - 2026.04
BA Hons 2.1 - Fashion and Brand Promotion with Marketing
University of Central Lancashire