Caring Oghenekevwe
Edo State ,Nigeria
Summary
Social Media Manager with years of content development experience. Adapts communications strategy based on data and market trends. Builds company reputation through dynamic campaign management.
Skilled in content creating and video editing. Experienced with expertise in brand development and marketing. Uses innate influence and negotiation skills to increase brand exposure. Builds positive, productive staff and client relationships for maximised performance and profit.
Highly-motivated raising brand awareness and reputation through expert marketing strategy. Maintaining productive professional media relations for optimal brand exposure and increased company success. Excels in Google Analytics and Hootsuite content enhancement.
Overview
2
2
years of professional experience
4
4
years of post-secondary education
Work history
Social media content officer
Isi Natural Cream
Benin City Edo state, Nigeria
12.2022 - Current
- Produced photo and video content with excellent editing skills.
- Drove website traffic by writing witty and creative social media content and blog posts.
- Brainstormed to generate original online campaign ideas, innovative social engagement strategies and compelling digital content.
- Identified areas for content improvement by monitoring competitor social media activity and trends.
- Adapted social media plan based on market research and customer data.
- Suggested and implemented new promotions and strategies to increase brand awareness.
Social media marketer
Amy"s Stitches
Benin City, Edo state, Nigeria
03.2022 - Current
- Maintained competitive market edge with fresh and unique content utilising trending audio and hashtags.
- Developed influencer and UGC campaigns to generate new leads and revenue growth.
- Engaged consistently with Instagram community via direct messages to promote loyalty.
- Monitored KPIs and provided weekly, monthly and quarterly performance reporting.
- Increased Instagram engagement through strategic interaction with hashtags and follower comments.
- Interacted with clients daily, updating on projects and new developments.
- Capitalised on brand management and engagement opportunities via monitoring of social networks and tools.
Education
Ba - Human Physiology
Ambrose Ali University
Ekopma, Nigeria 01.2019 - 07.2023
Skills
- Social strategy development
- Social analytics and reporting
- Content creation
- Copy development
- Content pipeline management
- Influencer outreach management
- Digital advertising management
- Influencer marketing amplification
Languages
English
Fluent
Timeline
Social media content officer
Isi Natural Cream
12.2022 - Current
Social media marketer
Amy"s Stitches
03.2022 - Current
Ba - Human Physiology
Ambrose Ali University
01.2019 - 07.2023
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