Calum Leach
Senior Marketing Technology Expert And Web Developer
Southampton
Summary
Skilled and results-driven professional with 5 years of experience in a Marketing Technology/Automation Consultancy.
Experienced at technical design and implementation of automated marketing campaigns, utilizing expertise in leading marketing automation platforms such as Marketo, Pardot (Account Engagement), Salesforce, and Marketing Cloud. Possess a strong track record of delivering successful campaigns and achieving measurable results.
Additionally, proficient in web design and development, with expertise in HTML, CSS, JavaScript as well as Vue.js and Laravel frameworks. Seeking a new opportunity to further leverage both Martech and Web Development skills and contribute to impactful projects.
Overview
10
10
years of professional experience
9
9
years of post-secondary education
4
4
Certifications
Work History
Senior Marketing Technology Expert
Clevertouch Consulting
03.2024 - Current
- Led teams on large scale projects
- Scoped and implemented custom solutions in both Marketing Automation and Web technologies to meet client needs.
- Worked closely with a wide variety of clients to understand their needs and convert into impactful final products.
- Supported client services and sales teams with training and advice on diverse technical issues.
- Wrote documentation and created presentations sharing technical details of technologies and solutions.
- Consulted with customers on technical issues to achieve optimal solutions.
- Collaborated closely with sales, client services and project management to support end-to-end processes and complete large-scale projects ahead of deadlines.
Marketing Technology Expert
Clevertouch Consulting
02.2021 - 03.2024
- Leading teams on small projects.
- Scoping and building automated marketing campaigns based on client briefs.
- Worked closely with Operations to set timelines and manhours needed.
Marketing Technology Specialist
Clevertouch Consulting
09.2019 - 02.2021
- Optimized email marketing strategies for higher open rates and click-throughs, leading to increased customer engagement.
- Creating email and landing page content
- Creating email and landing templates for various marketing automation softwares
Packing Operator
Dairy Crest
10.2014 - 08.2019
- Operated forklift and hand truck to transport product from receiving platform to storage and work areas.
- Operated key part of plant alone and trusted to keep production lines running smoothly and efficiently at all times.
- Improved computer systems for factory floor which sped up internal processes.
Education
Bachelor of Science - Information Technology Management
Southampton Solent University
Southampton, United Kingdom 09.2016 - 05.2019
Certificate of Higher Education - Media Technology
Kingston University
London, England 09.2012 - 05.2013
A-Levels - Mathematics, Computing, English Language, Media
Edgbarrow School
Crowthorne, Berkshire, United Kingdom 09.2006 - 05.2012
Skills
Marketo
Pardot
Salesforce
HTML
CSS
JavaScript
Vuejs
Laravel
APIs
Scoping Solutions
Technical Consulting
Problem-Solving
Critical Thinking
Friendly, positive attitude
Certification
Adobe Marketo Engage Business Practitioner Expert
Timeline
Senior Marketing Technology Expert
Clevertouch Consulting
03.2024 - Current
Salesforce Certified Marketing Cloud Developer
08-2023
Salesforce Certified Marketing Cloud Email Specialist
05-2023
Salesforce Certified Pardot Specialist
10-2022
Marketing Technology Expert
Clevertouch Consulting
02.2021 - 03.2024
Adobe Marketo Engage Business Practitioner Expert
06-2020
Marketing Technology Specialist
Clevertouch Consulting
09.2019 - 02.2021
Bachelor of Science - Information Technology Management
Southampton Solent University
09.2016 - 05.2019
Packing Operator
Dairy Crest
10.2014 - 08.2019
Certificate of Higher Education - Media Technology
Kingston University
09.2012 - 05.2013
A-Levels - Mathematics, Computing, English Language, Media
Edgbarrow School
09.2006 - 05.2012
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