Brice Agamemnon
Manchester,UK
Summary
Bilingual Martech and Digital Operations leader with10+ years of experience driving growth, innovation and leadership through data-driven strategies, workflow automation, and advanced marketing technology to deliver campaigns. Proven expertise in delivering exceptional ROI, especially for B2B companies. Extensive experience in the pharmaceutical and automotive industries. Adept at managing cross-functional teams, launching successful campaigns, and leading digital transformation initiatives in B2B and B2C environments.
Relocating to Toronto to keep growing professionally and personally.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Head of Digital Operations
Texere Publishing
11.2019 - Current
- Led a 7-member team to drive digital transformation, resulting in a successful acquisition by BroadcastMed
- Implemented comprehensive data strategy, including onboarding a CDP, ESP, and push notifications, enhancing personalization for 40% of email communications
- Launched six newsletters generating £100K–£700K each annually
- Running email channel communication (13 newsletters, eBlasts deployments, and automated flows)
- Developed innovative re-engagement strategies revitalising 25% of the database
- Managed lead-generation programs delivering 7K+ MQLs for clients and £755K in revenue ( 72% growth YoY)
- Leading digital transformation strategies, enhancing online presence and customer engagement.
Head of Display and Data Partnerships
Regit.cars
06.2018 - 11.2019
- Drove display sales to a record £400K in a single quarter, with 30% margin increase.
- Engineered a new £4K/month revenue stream by introducing header bidding.
- Optimized multi-channel client campaigns, boosting average campaign value by 15%.
Campaign Manager
Motoring.co.uk
06.2016 - 05.2018
- Designed programmatic campaigns using CDP/DMP data, generating £25K+ in new revenue streams
- Introduced vendor partnerships achieving consistent £8K+ ROI per quarter
Advertising Campaign Manager
Interactive Investor
03.2014 - 11.2015
- Directed ad campaigns totaling £4M annually, improving delivery accuracy and ROI
- Streamlined programmatic buying processes, increasing revenue by10%
Education
Bachelor of Business -
University of The Sunshine Coast
Queensland, Australia01.2010
BTEC Higher National Diploma in Management -
ESUP
Maisons Laffittes, France01.2008
Accounting Diploma -
Lycée Jeanne D’Albret
St Germain En Laye, France01.2005
Skills
- Marketing Automation
- CDP
- Basic Programming Skills
- Digital marketing
- Team leadership
- Campaign management
- CRM management
- Conversion optimization
- Product marketing
- AI Workflows
- AI Agents
Certification
- Salesforce Marketing Cloud Email Specialist
- Digital Marketing Specialist Master Program (Simplilearn)
- Google Analytics Advanced User
Language Skills
French (native): TEF results on request
English (fluent): CELPIP results on request
Timeline
Head of Digital Operations
Texere Publishing
11.2019 - Current
Head of Display and Data Partnerships
Regit.cars
06.2018 - 11.2019
Campaign Manager
Motoring.co.uk
06.2016 - 05.2018
Advertising Campaign Manager
Interactive Investor
03.2014 - 11.2015
Bachelor of Business -
University of The Sunshine Coast
BTEC Higher National Diploma in Management -
ESUP
Accounting Diploma -
Lycée Jeanne D’Albret
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