Billy Baker
London
Summary
Consultative sales professional with extensive experience across showroom and in-home environments, specialising in premium interior and home improvement products.
Proven ability to guide customers through considered purchasing decisions, combining strong product knowledge with a relaxed, customer-focused approach to deliver tailored solutions.
Consistently achieves high-value sales by building trust, understanding individual requirements, and creating a positive buying experience that drives repeat business and referrals.
Overview
14
14
years of professional experience
Work history
Showroom Sales Advisor
Flooring Superstore
2023.10 - Current
- Deliver a consultative showroom experience, guiding customers through flooring solutions tailored to their space, lifestyle, and budget
- Build strong customer relationships to support confident purchasing decisions on mid–high value orders
- Manage the full sales journey from initial enquiry through to order completion and aftercare
- Contribute to store performance through strong product knowledge, communication, and customer trust
Sales Designer
Hammond's Bedrooms
2020.11 - 2023.09
- Conducted in-home design consultations, creating tailored bedroom and living space solutions using CAD software
- Produced detailed design layouts and visuals to help customers clearly understand and engage with proposed solutions
- Guided customers through the full design and purchasing process, ensuring clarity and confidence at every stage
- Achieved a 45% conversion rate during peak promotional periods through a consultative, needs-led approach
- Built strong client relationships resulting in multiple high-value orders (£25K+) and repeat business
- Managed a high-volume pipeline while maintaining a personalised customer experience
Sales Designer
London Door Company
2018.05 - 2020.09
- Delivered bespoke front door solutions through in-home consultations, balancing design preferences with practical requirements
- Designed and sold custom leaded glass panels, working closely with clients to create unique, design-led features tailored to individual properties
- Consistently generated £40K+ in monthly revenue through effective customer engagement and product presentation
- Recognised as Top Sales Converter (2018–2019)
- Produced detailed design proposals tailored to individual properties and client needs
Showroom Manager
London Door Company
2014.03 - 2018.05
- Managed showroom operations and logistics and full customer journey
- Improved operational efficiency across scheduling and processes
- Coordinated effectively between different departments for seamless business operations.
- Handled all aspects of customer complaints with exchanges, customer compensation and overall customer satisfaction
- Planned logistical operations for safe transportation, storage and sale of goods.
Business Development Manager
Uni-Ball Pens
2012.02 - 2013.11
- Managed a mix of 150 Trade & Retail accounts across London & Southeast
- Delivered consistent YOY growth between 16.9% and 19%
- Opened new retail and education sector accounts
- Developed profitable long-term client relationships
- Handled crisis situations effectively, minimising impact on business operations
Education
GCSEs - English Literature, English Language, Science, Maths, Geography, Art
Christchurch Secondary School
LondonSkills
- Consultative sales approach focused on customer needs and long-term satisfaction
- Strong ability to build trust and rapport with a wide range of clients
- Experience managing the full customer journey from enquiry to completion
- Confident handling of high-value sales in both showroom and in-home environments
- Ability to translate customer requirements into tailored design solutions
- Experience using CAD software to create and present tailored design solutions
- Effective pipeline management and organisation
- Calm, professional approach to objection handling and decision support
- Experience working with design-led products and guiding customers through considered purchasing decisions
Affiliations
- 18 years Aikido & Iaido Japanese Marshal Arts
- 5 years in Westminster Youth Mentoring Program
- Scuba diving & Snorkelling
- Self taught Blues & Rock Guitarist
Timeline
Showroom Sales Advisor
Flooring Superstore
2023.10 - Current
Sales Designer
Hammond's Bedrooms
2020.11 - 2023.09
Sales Designer
London Door Company
2018.05 - 2020.09
Showroom Manager
London Door Company
2014.03 - 2018.05
Business Development Manager
Uni-Ball Pens
2012.02 - 2013.11
GCSEs - English Literature, English Language, Science, Maths, Geography, Art
Christchurch Secondary School