Ben Weerasekera
Winchester
Summary
Dynamic and results-driven sales professional with 10+ years’ experience driving revenue growth across UCaaS, CCaaS, and AI-powered technology solutions. Proven track record of consistently exceeding targets, building strong client relationships, and delivering long-term value through strategic, consultative selling. Recognised for a collaborative, client-focused approach, with expertise in closing complex enterprise deals, executing account and territory strategies, and aligning go-to-market initiatives to accelerate business growth and impact.
Overview
11
11
years of professional experience
Work History
Enterprise Account Executive
ConnexAI
12.2024 - Current
- Drive strategic growth initiatives and execute go-to-market plans for Generative AI solutions across SME, Enterprise, and Public Sector clients, on track to exceed annual revenue target of £3.2M.
- Manage high volumes of client discovery and solution design sessions, tailoring conversational AI capabilities to business objectives and delivering average ROI within three months.
- Act as a trusted advisor to senior decision-makers, building relationships that advance long-term value, operational efficiency, and customer experience.
- Partner with product, marketing, technical, and success teams to influence solution development, define customer requirements based on roadmap, and improve client retention.
- Represent the business at events to increase awareness and contribute to a 25% uplift in qualified leads in H1 2025.
Regional Channel Manager
Anywhere365
06.2020 - 11.2024
- Scaled UK partner sales revenue from €300K to €9.5M within three years by executing strategic go-to-market plans for AI-powered contact centre solutions.
- Owned and managed the full enterprise sales cycle, from prospecting and pipeline development through to RFP/RFI response, contract negotiation, and closure of high-value deals.
- Built and deepened relationships with senior stakeholders at major partners and enterprise clients, including BT, SCC, NTT, and Orange Business Services, achieving an average 122% YoY growth.
- Drove account planning and territory development, collaborating with partners and internal teams to generate sustained pipeline and accelerate deal progression.
- Worked cross-functionally with marketing and content teams to deliver targeted campaigns, webinars, and demand-generation initiatives that strengthened brand presence and increased qualified opportunities.
- Introduced structured lead allocation and performance frameworks to optimise partner success and ensure consistent pipeline delivery.
- Coached and supported Sales Development Representatives on high-performance lead generation, resulting in an uplift of 10–12 additional qualified leads per quarter.
Channel Manager
ProcessFlows
10.2016 - 06.2020
- Drove 46% YoY growth in UC product adoption across a diverse channel ecosystem, including VARs, GSIs, and MSPs aligned with Avaya, Mitel, and Shoretel.
- Led cross-functional solution development and go-to-market planning, delivering tailored offerings that increased partner engagement by 45%.
- Managed strategic communication and marketing initiatives to enhance partner collaboration, boost brand visibility, contributing to a 15% market share increase.
- Oversaw compliance and performance across all channel activities, ensuring alignment with partner agreements and long-term strategic goals.
- Designed and delivered partner enablement programs -including training, newsletters, and product updates - to strengthen channel readiness.
Sales Manager
David Lloyd
05.2014 - 09.2016
- Consistently exceeded monthly and quarterly membership targets by implementing data-driven performance tracking and coaching initiatives.
- Collaborated cross-functionally with fitness, operations, and front-of-house teams to ensure seamless member onboarding and retention.
- Delivered in-depth sales training and development programs, resulting in a 25% uplift in team conversion rates.
- Devised and launched local outreach campaigns and referral programs, contributing to a 15% increase in lead generation.
- Monitored KPIs and used CRM insights to refine pipeline management and forecast sales performance accurately.
Education
Business Studies - Higher Education
Barton Peveril
01.2013
Economics - Higher Education
Barton Peveril
01.2013
Design Technology - Higher Education
Barton Peveril
01.2013
Skills
- New Business Development and Revenue Growth
- Strategic Account and Territory Planning
- C-Suite Relationship Management (CFO, CIO, COO, CDO)
- Consultative and Solution Selling (SaaS, AI, UCaaS, CCaaS)
- Full Sales Cycle Ownership (Prospecting to Close)
- Go-to-Market Strategy and Market Expansion
- Cross-Functional Collaboration (Technical, Success, Product)
- Strong Communication, Negotiation, and Presentation Skills
- Driving Customer Success and Long-Term Value
- Pipeline Generation, Qualification, and Forecasting
Personal Information
Timeline
Enterprise Account Executive
ConnexAI
12.2024 - Current
Regional Channel Manager
Anywhere365
06.2020 - 11.2024
Channel Manager
ProcessFlows
10.2016 - 06.2020
Sales Manager
David Lloyd
05.2014 - 09.2016
Economics - Higher Education
Barton Peveril
Design Technology - Higher Education
Barton Peveril
Business Studies - Higher Education
Barton Peveril
Similar Profiles
Ben WeerasekeraBen Weerasekera
Enterprise Account Executive at ConnexAIEnterprise Account Executive at ConnexAI
Rian McPartlandRian McPartland
Server at Sakura 16Server at Sakura 16
Summer FryeSummer Frye
Patient Access Specialist at Ensemble Health PartnersPatient Access Specialist at Ensemble Health Partners
Abigail MooreAbigail Moore
Volunteer at Duncan Memorial United Methodist ChurchVolunteer at Duncan Memorial United Methodist Church
Gary HuardGary Huard
Senior Field Service Supervisor at HoneywellSenior Field Service Supervisor at Honeywell