Ben Weerasekera
Winchester,Hampshire
Summary
High-performing Account Executive with 10+ years of success driving revenue growth through industry-leading UCaaS, CCaaS, and cutting-edge AI solutions. I have a consistent track record of exceeding targets and creating long-term value through strategic, consultative selling. Known for my ability to lead by example, I foster a culture of accountability, collaboration, and continuous improvement. I’m passionate about developing others, driving team performance, and aligning cross-functional efforts to achieve shared goals.
Overview
11
11
years of professional experience
Work History
Enterprise Account Executive
ConnexAI
12.2024 - Current
- Led strategic growth initiatives and executed go-to-market plans for AI-powered solutions across SME, Enterprise, and Public Sector clients to consistently overachieve company targets
- Delivered tailored conversational AI solutions aligned with client business objectives to drive operational efficiency and sustainable growth
- Acted as a trusted advisor to key decision-makers, translating complex AI capabilities into real-world business outcomes
- Collaborated cross-functionally with product, marketing, and technical teams to influence solution development and ensure customer-centric innovation
- Contributed to strategic planning and AI adoption roadmaps by sharing market intelligence and client insights
- Played a key leadership role beyond sales by supporting team success, fostering innovation, and shaping ConnexAI’s vision in the evolving AI landscape
Regional Channel Manager
Anywhere365
06.2020 - 11.2024
- Scaled UK channel partner sales from €300k to €9.5M in three years by leading strategic sales initiatives and performance optimisation.
- Developed and executed go-to-market strategies for AI-powered Contact Centre solutions, driving sustained pipeline and client growth.
- Directed full sales cycle and leveraged AI-enabled tools to enhance conversion rates and operational efficiency.
- Led, structured, and aligned channel partner performance through lead allocation models, accountability frameworks, and ongoing mentoring.
- Forged strategic partnerships with organisations such as BT, SCC, NTT, and OBS, overseeing onboarding and long-term growth.
- Collaborated cross-functionally on brand-building campaigns, webinars, and content strategy to boost visibility and demand generation.
- Owned enterprise deal flow, including RFP/RFI management, contract negotiation, and closing high-value opportunities.
- Presented sales performance insights and account growth strategies to senior leadership, supporting data-driven decision-making.
Channel Manager
ProcessFlows
10.2016 - 06.2020
- Responsible for driving UC product growth within channel partner base, focused on partners supporting Avaya, Mitel, Shoretel and other VAR, GSI and MSP’s. Averaging 46% growth YoY.
- Led solution development efforts, coordinating with internal departments and external partners to deliver bespoke, value-driven offerings
- Oversaw communication strategy with resellers and affiliate partners to ensure alignment, transparency, and effective collaboration
- Played a strategic role in shaping and executing marketing plans to improve market share and brand visibility
- Ensured all channel activity adhered to partner agreements and compliance frameworks through proactive oversight
- Regularly assessed partner needs, providing data-driven insights that influenced future planning and product development
- Delivered training and enablement programs to ensure partners were equipped to effectively position and sell solutions
- Created and distributed enablement materials, including newsletters, presentations, and product updates to drive consistent channel messaging
Sales Manager
David Lloyd
05.2014 - 09.2016
- Consistently exceeded monthly and quarterly membership targets by implementing data-driven performance tracking and coaching initiatives.
- Collaborated cross-functionally with fitness, operations, and front-of-house teams to ensure seamless member onboarding and retention.
- Delivered in-depth sales training and development programs, resulting in a 25% uplift in team conversion rates.
- Devised and launched local outreach campaigns and referral programs, contributing to a 15% increase in lead generation.
- Monitored KPIs and used CRM insights to refine pipeline management and forecast sales performance accurately.
Education
Business Studies - Higher Education
Barton Peveril
01.2013
Economics - Higher Education
Barton Peveril
01.2013
Design Technology - Higher Education
Barton Peveril
01.2013
Skills
- Proven Track Record in Leading High-Performing, Results-Driven Teams
- Coaching, Mentoring, and Developing Talent to Achieve Organisational Goals
- Sales and Revenue Growth Expertise
- Executive Relationship Management
- Strategic Alignment and Decision-making
- Strong Communication and Presentation skills
- Passion for Customer Excellence and Innovation
- Market Expansion and Go-to-Market Strategy Development
- Cross-functional Team Leadership and Collaboration
- Data-Driven Sales Forecasting and Performance Analysis
- Contract Negotiation and Deal Structuring Expertise
- Change Management and Organizational Transformation Support
Timeline
Enterprise Account Executive
ConnexAI
12.2024 - Current
Regional Channel Manager
Anywhere365
06.2020 - 11.2024
Channel Manager
ProcessFlows
10.2016 - 06.2020
Sales Manager
David Lloyd
05.2014 - 09.2016
Economics - Higher Education
Barton Peveril
Design Technology - Higher Education
Barton Peveril
Business Studies - Higher Education
Barton Peveril
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