Summary
Overview
Work history
Skills
Timeline
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Ben Bailey

Stevenage,Hertfordshire

Summary

A senior marketing exec with over 12 years of experience in the Digital media space.

Passionate about working collaboratively with partners and clients to deliver strategies resulting in client growth and commercially benefit.

My real passion is working with publishers tools to deliver on clients objectives.

Creating a collaborative, working environment that benefits both us as an agency and our partners.

Overview

10
10
years of professional experience

Work history

Display Partner

iProspect
London
01.2022 - Current
  • Responsible for leading a team of 10 people and ensuring the output of future facing display strategies across Next, UNICEF, Kering, eBay and Sage.
  • Facilitated increased revenue generation through market leading display roadmaps and proactively proposing solutions to my clients business goals.
  • Responsible for delivering £500k + proactive opportunities to clients, working collaboratively with key partners to utilise tools available and capitalise on growth.
  • Part of the success of key business pitches such as Saga and eBay. Being the Display lead in the pitch meeting for Saga.

Display Account Director

Vizeum
London
01.2018 - 01.2022
  • Developed effective marketing strategies across Ikea, Mira Showers and WW.
  • Supported my partner in addressing complex business challenges. Particularly the re branding approach of Weight Watchers into WW.
  • Delivered successful campaigns. That demonstrated client growth, media owner innovation and collaboration.
  • Actively involved in multiple pitches and onboarding of new clients.
  • Leader of our unbilled process, to ensure minimal unbilled across the whole department. Liaising with relevant teams to ensure we were in a consistently strong position.

Display Account Manager

Carat
London
01.2015 - 01.2018
  • Facilitated training sessions to upskill junior team members.
  • Delivered presentations to the Government in order to sell in responses. Predominantly across Armed Forces, Public Health and Department For Education.
  • Collaborated with media owners to deliver joint success.
  • Reporting and optimisation of campaigns across the Government Media team.

Skills

Negotiations - Developed over years of negotiating with key trading partners, across clients from all sectors

Client relationships - Fostering strong client relationships that work out of respect and partnership Something I am very passionate about

Leadership - 10 years of leading large teams, developing and helping them to grow within our field

Publisher relationships - Forged over years of close collaboration on clients goals and strategies

Commercially minded - Always focussing on how we can drive commercial growth and how these can work in hand with clients goals

Timeline

Display Partner

iProspect
01.2022 - Current

Display Account Director

Vizeum
01.2018 - 01.2022

Display Account Manager

Carat
01.2015 - 01.2018

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