
Dynamic sports marketing professional with hands-on experience delivering standout sponsorship activations and building genuine, lasting brand partnerships. Thrive in the chaos of race-day logistics, VIP hospitality and last-minute content shoots - whether it’s getting thousand of runners trying the latest Brooks shoes at Chase the Sun or orchestrating Descente’s triathlon village at Royal Windsor. Proven at managing the full rights lifecycle, tracking every deliverable, and turning data into insights that keep partners coming back. Huge passion for sport in all its forms (F1 on a Sunday morning, MotoGP, PGA Tour finishes and everything in between) and excited to bring that drive to 54’s world-class multi-sport partnerships.
(Promoted from Corporate Account Executive)
Managed international brand partnerships for the UK’s leading running events organiser, working with Nike, The North Face, Science in Sport, Bank of America, New York Bakery, TREK, Voltarol, Brooks, and Nuun Hydration.
Successfully placed 16 candidates within the first year of employment and generated over £90,000 in placements
Passionate about sports, playing football and county-level hockey. Competed in UK and Costa Rica surfing. Formula 1, MotoGP, and MMA enthusiast. Connected in the sports industry, following trends in sports marketing and brand partnerships.