Summary
Overview
Work History
Education
Skills
Hobbies
Timeline
Generic

AYOBOLA ERINOLUWA

CASTLEFORD

Summary

Proactive and achievement-oriented professional bringing several years of marketing and leadership experience working with pharmaceutical clientele. Articulate communicator, results-driven, and organized marketing specialist, skilled at developing and implementing successful marketing plans and brand strategies. Utilizes customer insights to develop creative strategies that drive customer loyalty and brand recognition.

Overview

16
16
years of professional experience

Work History

Pharmacy Dispenser

Exel (Chemists) Limited
05.2022 - Current


  • Educated patients on possible drug interactions, potential side effects, and optimal methods of administration.
  • Engage with customers to ascertain their needs, and make appropriate recommendations based on available products and services.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
  • Monitored and managed pharmacy staff performance to maximize productivity and customer satisfaction.
  • Vaccinated patients to provide immunity against influenza, pneumonia, and other diseases.

Regional Sales and Marketing Manager

Wellsprings Foods Limited
12.2015 - 03.2022


  • Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
  • Regularly conducted sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Achieved established KPI for company, regional team and individual performance through deliberate focus on teamwork and customers.
  • Consistently exceeded sales quotas by at least 70% annually and increased profitability through effective sales strategy and business planning.
  • Managed team of over 15 sales representatives and consistently achieved high sales targets.
  • Coordinated the pioneer commercialization of company products from idea generation to marketing and distribution.
  • Ensured quality control and compliance with production process and quality management.

Regional Business Development Manager

Philadelphia Specialties Limited
02.2013 - 11.2015


  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit consistently.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Taught consultative selling techniques to new and existing staff members to build expertise.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.

Business Development Manager

Philadelphia Pharmaceuticals Limited
09.2009 - 01.2013


  • Built customer acquisition strategy, generating monthly growth of 25%.
  • Gathered data on customer needs and collaborated with product development teams to implement changes based on feedback.
  • Developed and implemented business plan and marketing strategy for healthcare and pharmaceutical companies.
  • Analyzed monthly sales to identify product lines needing additional promotion, maximizing profits.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Generated new business with marketing initiatives and strategic plans.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Established key performance indicators to track and analyze business progress and adjust strategies accordingly.

Senior Medical Sales Representative

Elbe Pharma
03.2007 - 08.2009
  • Maintained routine communication with clients to assess overall satisfaction, resolve complaints, and promote new offerings.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
  • Contacted customers and prospects to generate new business to achieve company growth goals.
  • Used consultative sales approach to understand and meet customer needs.
  • Managed sales plan activities, promotions and product launches resulting in expanded revenues and branding.
  • Conducted medical presentations to pharmacists, nurses and doctors in hospitals and primary health centres to increase awareness and boost sales of products.
  • Produced remarkable sales and enhanced numbers by managing complete lifecycle from networking through ongoing account servicing.
  • Leveraged proven sales methods to increase revenue and surpass sales objectives.

Education

B.Pharm - Pharmaceutical Sciences

AHMADU BELLO UNIVERSITY
ZARIA

Skills

  • Sales Strategies
  • Strategy Development
  • Customer Needs Assessments
  • Promotion Development
  • B2B Sales
  • Product LifeCycle Management
  • Margin Monitoring
  • Public Presentations
  • Customer Retention Strategies
  • Staff Coaching and training delivery
  • Product Management and Branding
  • Brand Strategy

Hobbies

Playing football, creative arts and cooking

Timeline

Pharmacy Dispenser

Exel (Chemists) Limited
05.2022 - Current

Regional Sales and Marketing Manager

Wellsprings Foods Limited
12.2015 - 03.2022

Regional Business Development Manager

Philadelphia Specialties Limited
02.2013 - 11.2015

Business Development Manager

Philadelphia Pharmaceuticals Limited
09.2009 - 01.2013

Senior Medical Sales Representative

Elbe Pharma
03.2007 - 08.2009

B.Pharm - Pharmaceutical Sciences

AHMADU BELLO UNIVERSITY
AYOBOLA ERINOLUWA