Arvind soni

● Creating Reports and assign task in the team as per the skillset

● Drafting IP warm up plan and executing with resolving the ongoing deliverability issues

● Planning and drafting data flow for application with the other integration using analytical and problem-solving skills in a fast-paced environment

● Planning/ drafting/ implementing the application migration

● Reviewed project specifications and designed technology solutions that met or exceeded performance expectations.

● Collaborated with management, internal and development partners regarding software application design status and project progress.

● Conducted regression testing and submitted observations to development team.

● Informed internal personnel and external stakeholders of project milestones.

● Discussed project progress with customers, collected feedback on different stages and directly addressed concerns.

● Introduced agile methodologies and development best practices to division to enhance product development.

● Tested methodology with writing and execution of test plans, debugging and testing scripts and tools.

● Developed clear specifications for project plans using customer requirements using JIRA, Confluence

Worked with software development and testing team members to design and develop robust solutions to meet client requirements for functionality, scalability, and performance

● Responsible for Advance level Support of clients using Marketing Cloud application for their Digital

● Responsible for providing PL/SQL and HTML support to clients

● Helping clients with configuring their Marketing Cloud/ Marketing Suite account with roles and permissions

● Configuring accounts and administering the filters, users, profiles, data, WAC, Brand Builder, Etc

● Drilling down issues and Designing solutions for Email design/ building audience using Query Studio and Notepad++, HTML, CSS

● Working on SFMC tools like Journey Builder, Automation Studio, MobileConnect, Content Builder, ContactBuilder, etc

● Taking calls from Clients around the world mainly US, UK and Australia and attending to their problems raised on emails, understanding the issue and then connecting that with the application knowledge that have been imparted to me through rigorous training over the year

● Providing assistance on HTML/ Template based emails

● Requesting the details for Configuring Private Domains and Dedicated IP and Sender Authentication packages

● Helping clients on managing their data and campaigns set up in Automation or in Journey Builder

● Perform tasks efficiently and work together with the team to ensure project success

• Responsible for development, coding, configuration, testing and debugging
• Marketing Automation solutions and integrations using Salesforce Marketing
• Cloud Platform and ETL tools
• Performed contact status object data migration for around 1 million customersand synchronize data between sales and marketing cloud through MC connect
• Maintain and document technical processes and marketing automation proceduresand provide seamless hand-off to business users to utilize
• Responsible for the Marketing Cloud subscriber model and data flow as it movesbetween platforms (Marketing Cloud, Salesforce, Data Warehouse, and others), toensure processes (such as unsubscribe) are consistent
• Perform data queries (SQL and SOQL) to pull ad hoc data from database foranalytics, segmentation, data import/export etc
• Collaborate with marketing and product management teams to define andimplement new functionality and product capabilities within Salesforce
• Marketing Cloud
• Responsible to create dynamic email using amp script, html and CSS as per brandlogic

• Cheetah Mail/ Marketing Suite, Handling team of 7-10 for Cheetah Digital process
• Creating Reports and assign task in the team as per the skillset
• Coordinated with Onsite Team and leadership for maintaining smooth workflow for any ETA
• Ensuring the creative creation and rendering with all the devices with campaign schedules, content deliverability issues within desired ETA
• Handing the data import/ Export, and Mapping issues with industry best practices
• Configuring Private Domains and Dedicated IP
• Ensuring the Client's data and policies are under updated socio-political environment with every country or locale
• Perform tasks efficiently and work together with the team to ensure project success
• Supervised end-user support efforts, designing policies to establish consistent service guidelines and reliable ticket resolution
• Commissioned third-party vendors and technicians to augment on-site technical support assets
• Supported enterprise and business goals by introducing new product and service offerings
• Designed and prepared technical reports, studies, and related documentation
• Identified and recommended new products based on market research and consumer analysis
• Worked with multidisciplinary teams in new product rollout, effectively addressing inquiries and troubleshooting issues