Arnie Matthews

• Liaised regularly with sales teams, ensuring alignment on product features and benefits.
• Assessed market demands for guiding new feature integration into existing products.
• Streamlined workflow processes with effective cross-functional team collaboration.
• Led and directed research and development staff to meet short- and long-term goals.

At SecureCloud+, a leading Defence Technology Managed Service Provider, my role is to proactively discover, evaluate, and cultivate new business prospects within the Defence Technology market.

Leveraging my strong interpersonal skills, I establish relationships with senior military officials and industry leaders. Then, through a consultative approach, generate new business opportunities.

Highlights include:

• Devised and executed targeted sales plans based on market strategy, booking an average of 2 meetings per month with C-Suite prospects.
• Generated a pipeline of opportunities worth approx £15million.
• Achieving a conversion ratio of 2:1 from meeting to opportunity, surpassing the company average conversion rate of 3:1.
• Top performer in the sales campaign, securing twice the number of senior attendees at our marketing event compared to the runner-up, significantly increasing the ROI and number of opportunities generated.
• Passed all cloud computing certifications and built a solid understanding of the SecureCloud+ product
• Led the engagement with SecureCloud+'s sponsorship of RAF Football and MOD Golf Society

While pursuing my full-time Master's degree, I showcased my leadership abilities at Orangetheory Fitness, leading to my promotion as a Lead Sales Associate.

Highlights include:

• Delivering Regional training and development of sales staff across London
• Led by example with a monthly average of 10 bookings scheduled, 81% sale closing rate and 75% of studio revenue targets hit.
• Assistant manager for multiple studios
• Improved staff turnover rates
• Provided accurate and comprehensive analytic reports for managerial meetings
• Increased lead generation through successful organisation of marketing events
• Facilitated promotion of sales staff

During my Batchelor's degree, I took on a sales role at a leading fitness boutique, my responsibilities included:

• Lead generation
• B2C and B2B Sales
• Negotiation
• Customer service

Achievements

• Employee of the Year in 2022
• Leading conversion rate in the region for four consecutive months.
• Consistently the top performer in my home branch for lead generation, bookings and conversion.

In this role, I took on multiple additional responsibilities at a flagship Co-op store.

I was set targets for membership sign ups by the senior leadership team and surpassed this number each month of the campaign.