Summary
Overview
Work history
Education
Skills
Technical Skills
Timeline
Generic

ARJUN RAY GUPTA

London, UK,UK

Summary

Insight and strategy professional with expertise in leading complex research programs for global organizations. Proficient in integrating qualitative and quantitative data to uncover insights that inform commercial strategies. Experienced in developing tailored methodologies, fostering senior client relationships, and translating findings into actionable strategic directions. Background includes reputational risk, stakeholder intelligence, policy analysis, and new business development, supported by a strong foundation in international relations and global diplomacy.

Overview

7
7
years of professional experience

Work history

Senior Insights Analyst

Penta Group Europe
London, UK
2023.04 - 2026.05
  • Lead multi-source insight and reputational analysis projects for global clients, combining qualitative, quantitative, digital, and media intelligence to support strategic and commercial decision-making.
  • Deliver client-facing analysis across corporate, policy, and reputational issues using media monitoring, social listening, sentiment analysis, stakeholder research, and broader market and political context.
  • Designed tailored approaches for politically and reputationally sensitive briefs, including rapid-response media attribution analysis, stakeholder mapping, and narrative tracking on evolving public-facing issues.
  • Contributed to commercial and pre-delivery work across multiple accounts through proposal development, pricing support, pitch structuring, and participation in client scoping discussions.
  • Led externally relevant insight initiatives aligned with major industry and policy developments, producing analysis later used in business development and client engagement activity.
  • Developed internal GPT-enabled workflow tools and process improvements to increase consistency and efficiency across recurring monitoring and classification tasks.
  • Participated in the Director Training Programme, supporting proofing, quality assurance, and colleague development across client-facing deliverables.

Senior Business Development Associate and Research Analyst

Gorstra Research Group
London, UK
2022.09 - 2023.04
  • Identified and cultivated client relationships with organisations including the Global Peace Foundation, Humanists UK, and London Politica.
  • Prepared detailed research reports and presentations on geopolitical affairs and political risk covering conflicts in Russia, Gaza, and Myanmar.
  • Developed and executed targeted outreach strategies including email campaigns, social media engagement, and networking events.

Research Analyst

Prosight Partners
New Delhi, India
2022.09 - 2022.08
  • Conducted due diligence and financial analysis to support investment decisions, including mergers & acquisitions and private equity transactions.
  • Identified sunrise industries and sectors to obtain new clients, collaborating with senior analysts and investment professionals to develop investment recommendations.

Co-Founder and Head of Business Development

ZT Recruitment Solutions
New Delhi, India
2019.09 - 2021.08
  • Co-founded and led business development efforts for a recruitment startup.
  • Served over 15 clients in IT, Education, and Manufacturing, filling crucial vacancies in executive-level roles.
  • Implemented digital marketing campaigns on LinkedIn, Facebook, and other platforms, including an innovative virtual job fair, to increase brand awareness and attract top talent.

Education

Master of Arts - Global Diplomacy

SOAS, University of London
London, UK
2021.10 - 4 2024

Bachelor of Arts - Social and Political Sciences with Philosophy

University of York
York, UK
2016.09 - 7 2020

Year Abroad Scholarship -

Drexel University
Philadelphia, USA
2018.09 - 7 2019

Skills

  • Multi-Source Insight & Strategy
  • Social Listening & Sentiment Analysis
  • Qualitative & Quantitative Research
  • Reputational Risk & Crisis Analysis
  • Commercial Development & Pitching

Technical Skills

  • NVivo
  • MAXQDA
  • SPSS Statistics
  • OSINT
  • Media Monitoring
  • GPT Tooling
  • Tableau

Timeline

Senior Insights Analyst

Penta Group Europe
2023.04 - 2026.05

Senior Business Development Associate and Research Analyst

Gorstra Research Group
2022.09 - 2023.04

Research Analyst

Prosight Partners
2022.09 - 2022.08

Master of Arts - Global Diplomacy

SOAS, University of London
2021.10 - 4 2024

Co-Founder and Head of Business Development

ZT Recruitment Solutions
2019.09 - 2021.08

Year Abroad Scholarship -

Drexel University
2018.09 - 7 2019

Bachelor of Arts - Social and Political Sciences with Philosophy

University of York
2016.09 - 7 2020
ARJUN RAY GUPTA