AREESHA MANSOOR

• Worked with all the departments to create integrated digital marketing plans that complemented business goals and oversaw content creation.
• Carried out influencer marketing campaigns, which raised consumer confidence and brand exposure, and created promotional offers.
• Accomplishments:
• Increased the number of customers by 100% and sales by 160% within the first two months.
• Increased the social media accounts' reach by over 100%.
• Created a stir in the market through word-of-mouth marketing by contacting people personally and inviting them to dine in at the restaurant and multiplying it through their contacts.

Conducted unrelenting market research to generate leads on prospective clients.

• Incorporated technology into the process of identifying and evaluating potential clients.
• Constantly developed enticing material for cold calls, emails and text messages and reached out to a huge number of potential clients on a daily basis.
• Stayed updated on the products and services and any problems or changes in order to keep the clients informed and guide them according to situation within the company.
• Engaged with the same individuals over a long period of time and developed relationships with them leading to them becoming actual clients.
• Conducted extensive market research on the clients who showed interest and communicated their exact needs to the sales team.
• Worked closely with the sales team to strategize, create sales presentations, and acquire contracts.
• Accomplishments:
• Increased both lead generation and customer engagement by 30%.
• Increased the conversion of leads to contracts by 22%.
• Exceeded sales targets every month and achieved the sales quota between 120-150% every quarter.
• Acquired new contracts worth approximately £1,200,000.
• Created attractive sale presentations and build customer relationships that helped clear unsold inventory worth £280,000.
• Built and nurtured client relationships that resulted in steady increase in the profitability of the company.
• Received immense recognition for analytical and interpersonal skills and a promotion offer to the role of Business Development and Sales Executive.

• Effectively tracked leads through the sales funnel and maintained client information in the CRM database.
• Made hundred of cold calls and sent out emails to potential clients.
• Went for door-to-door marketing, exhibitions, networking events, and tapped all new markets.
• Conducted market research and industry trend analysis to capture clients and assisted in creating proposal to lock the contracts.
• Engaged with potential customers and communicated effectively with the sales department.
• Accomplishments:
• Acquired multiple new contracts and prevented loss of clients through effective communication of their concerns to the supervisors.
• Analyzes customer behavior and proposed ideas for presentations which increased the conversion rate by at least 15%.
• Clients showed appreciation for the determination for building rapport with them by going out of the way to accommodate them and address all of their concerns in the best way possible.

In charge of finance, operations, and HR at a charity-based medical foundation.

• Created comprehensive budget and financial data charts, tables, and spreadsheets in Excel along with forecasting and detailed analysis.
• Designed optimal administrative processes rooted in a positive work culture and continuous improvement.
• Accomplishments:
• Cut raw materials and human resource expenses by 37% while increasing capacity utilization by 30% to accommodate over a hundred additional patients each day.
• Launched a women's sewing training facility after the regular business hours in order to distribute the organization's fixed costs and benefit more people. The additional variable costs were covered by a charge of merely £5/month to enroll into the course.