Summary
Overview
Work History
Education
Skills
Accomplishments
Hospitality Experience
Timeline
Hi, I’m

Aoife Sweeney

Aoife Sweeney

Summary

Customer Success Team Manager with a strong track record in scaling customer success functions and driving meaningful client outcomes in fast-growing tech environments. Experienced in relationship and account management, process optimization, and cross-functional collaboration across Sales, Product, and Operations. With years of experience in the hospitality industry, I have been able to adapt my people skills & fast thinking to excel in the last seven years in customer facing roles in the tech industry

Overview

9
years of professional experience

Work History

Reachdesk

Team Manager Customer Success
03.2024 - 07.2025

Job overview

  • Company Overview: Reachdesk is a global SaaS platform that helps businesses build stronger relationships through personalised, scalable gifting and direct mail
  • Led a team of five CSMs managing global SMB to Enterprise accounts.
  • Launched streamlined onboarding, offboarding, and adoption playbooks to drive efficiency (internal & external) and retention
  • Collaborated cross-functionally with Sales, Operations, Finance, Legal, and Support to improve customer experience
  • Partnered with HR to hire, onboard, and develop a high-performing team
  • Acted as the point of escalation for all accounts, ensuring swift issue resolution
  • Drove team alignment through weekly standups, QBRs, and performance reviews
  • Contributed to leadership strategy

Reachdesk

Team Lead Customer Success
04.2023 - 03.2024

Job overview

  • Company Overview: Reachdesk is a global SaaS platform that helps businesses build stronger relationships through personalised, scalable gifting and direct mail
  • Developed and launched the SMB Customer Success playbook, standardizing engagement and retention strategies for this cohort
  • Managed a team of three while directly overseeing a portfolio of 25 clients across multiple cohorts
  • Monitored team performance and implemented training initiatives to boost efficiency and customer satisfaction
  • Led weekly meetings to delegate tasks, align priorities, and drive accountability.
  • Led operational meetings aligned with the logistics team, to empower CSMs with the ability to understand and assist logistical related issues and queries
  • Ensured operational consistency through KPI tracking and process compliance.
  • Partnered with senior leadership to advise on operational needs and support continuous improvement initiatives

Reachdesk

Senior Customer Success Manager
09.2021 - 04.2023

Job overview

  • Company Overview: Reachdesk is a global SaaS platform that helps businesses build stronger relationships through personalised, scalable gifting and direct mail
  • Managed enterprise and strategic clients with significant ARR, driving retention and expansion.
  • President’s Club winner (2022) for top performance in upselling and account growth
  • Supported new team member onboarding, ensuring smooth transitions and understanding of the nuances of the tool
  • Created internal resources and playbooks to streamline processes and improve cross-department collaboration
  • Took on expanded responsibilities beyond core CSM duties, contributing to team development and departmental improvements

Reachdesk

Customer Success Manager
01.2021 - 09.2021

Job overview

  • Company Overview: Reachdesk is a global SaaS platform that helps businesses build stronger relationships through personalised, scalable gifting and direct mail
  • Managed a portfolio of 50 clients, ranging from SMBs to global enterprise
  • Owned the full customer lifecycle — implementation, adoption, renewal, and growth — driving retention and expansion
  • President’s Club winner (2021) for achieving the highest renewal rate at Reachdesk
  • Partnered with Marketing to launch client newsletters, strengthening engagement and communication
  • Analysed customer feedback to uncover insights that informed product improvements & fed this insight back to the product teams
  • Monitored customer health and risk indicators, proactively addressing issues to reduce churn and boost satisfaction

BlueRunner Solutions

Operations Manager
07.2019 - 12.2020

Job overview

  • Company Overview: A SaaS company focused on the food service industry. We worked across multiple sectors including Schools, Universities, Banks & Governmental offices. All training was on site, and the role was highly technical
  • Oversaw all company projects and operational activities, ensuring alignment with strategic goals
  • Managed the largest & highest sector we worked with in terms of ARR and potential client growth options
  • Led both the Support and Key Account Management teams, driving performance and client satisfaction
  • Acted as the primary point of escalation for both support and Account Management teams
  • Worked in a very fast and high pressure environment, with 5 different software options available

BlueRunner Solutions

Account Manager
11.2018 - 07.2019

Job overview

  • Company Overview: A SaaS company focused on the food service industry. We worked across multiple sectors including Schools, Universities, Banks & Governmental offices. All training was on site, and the role was highly technical
  • Drove retention and growth across a diverse client base while leading the mobilisation and implementation of multiple software projects
  • Managed the end-to-end client lifecycle, from Sales through Onboarding, Implementation, and Account Management to Renewal and Expansion
  • Delivered client training, conducted retention meetings, sales calls, and quarterly business reviews (QBRs) to strengthen relationships and ensure long-term success

The Waldorf Hilton

Guest Relations Manager and Hotel Duty Manager
05.2018 - 11.2018

Job overview

  • Oversaw daily hotel operations to ensure a seamless guest experience and uphold service excellence standards
  • Managed front-of-house teams, providing leadership, training, and performance support to maintain high levels of guest satisfaction
  • Acted as the primary point of contact for VIP guests and handled escalations with professionalism and efficiency
  • Collaborated with Housekeeping, F&B, and Maintenance teams to coordinate operations and resolve issues swiftly
  • Monitored guest feedback and performance metrics, implementing improvements that enhanced satisfaction and loyalty

The Waldorf Hilton

Food and Beverage Guest Relations Manager
11.2017 - 05.2018

Job overview

  • Managed the guest experience across all F&B outlets, ensuring exceptional service and seamless operations, including the online feedback and booking tools
  • Built and maintained strong client relationships, handling VIP and repeat guests to drive loyalty
  • Collaborated with kitchen, bar, and events teams to deliver personalized experiences and exceed customer expectations
  • Monitored service standards, guest feedback, and performance KPIs, implementing improvements that enhanced overall guest satisfaction

The Waldorf Hilton

Front office Intern
01.2017 - 10.2017

Job overview

  • Gained foundational experience in client relationship management and customer engagement within a fast-paced, service-driven environment, enhancing my previous bartending & client experience
  • Acted as a first point of contact for guests, resolving issues promptly and ensuring a high-quality experience throughout the customer journey

Education

Hotelschool The Hague

Bachelor Degree from Business administration & Hotel Management
01.2017

Laurel Hill Secondary School

Laurel Hill Secondary School
01.2011

Skills

  • A total people person!

  • Customer relationship management

  • Team building

  • Strategic account management

  • Cross-functional collaboration

  • Process improvement

  • Training and development

Accomplishments

  • Prince2 Certified (Project Management certification)
  • President club winner at Reachdesk in 2021 for 96% retention of client base
  • President club winner at Reachdesk in 2022 for highest amount of upsells (150% of goal, 20% of existing ARR)
  • Reduced onboarding time by 40% by implementing a standardized customer onboarding framework
  • Increased client activation and adoption by 30% with this onboarding framework

Hospitality Experience

  • With a degree in Hospitality management and previous bar experience, my hotel experience enhanced my client relationship skills and showed me I will always work best with clients and ensuring their success and satisfaction
  • Extra bartending experience from 2012 - 2016 in Ireland, The Netherlands & Italy

Timeline

Team Manager Customer Success

Reachdesk
03.2024 - 07.2025

Team Lead Customer Success

Reachdesk
04.2023 - 03.2024

Senior Customer Success Manager

Reachdesk
09.2021 - 04.2023

Customer Success Manager

Reachdesk
01.2021 - 09.2021

Operations Manager

BlueRunner Solutions
07.2019 - 12.2020

Account Manager

BlueRunner Solutions
11.2018 - 07.2019

Guest Relations Manager and Hotel Duty Manager

The Waldorf Hilton
05.2018 - 11.2018

Food and Beverage Guest Relations Manager

The Waldorf Hilton
11.2017 - 05.2018

Front office Intern

The Waldorf Hilton
01.2017 - 10.2017

Laurel Hill Secondary School

Laurel Hill Secondary School

Hotelschool The Hague

Bachelor Degree from Business administration & Hotel Management
Aoife Sweeney