Antony Rawlins

Commercially driven management consulting leader with extensive experience scaling, maturing, and transforming professional services and digital consulting organisations. Proven track record in accelerating growth, reshaping operating models, and building high-performing, practice-led teams. Strong commercial acumen with deep client-side credibility, delivering complex digital, data, and organisational transformations across multiple sectors. Recognised for developing long-term strategic client relationships, driving operational excellence, and delivering sustainable revenue and margin growth.

• Scaled Avanade's UK&I Consulting Group from 28 to 180 consultants, delivering £50m+ in FY23 sales.
• Directed 650% business growth at Xantus, contributing to its acquisition by KPMG.
• Secured five new clients at Lean Tree, scaling a major UK supermarket account to £2m annualised run rate within six months.
• Transitioned Lean Tree to a services-led consultancy, increasing bill rates by 10% and deal size by 25%.
• Led company-wide rebrand and introduced a new practice-based operating model to strengthen capability and market positioning

• Senior Director, Global IT Service Delivery – McAfee (2005–2006)
• Director, Global IT Operations (USA) – McAfee (2003–2005)
• Senior Manager, IT Risk & Security Architecture (USA) – Network Associates (2000–2003)
• Manager, EMEA IT Infrastructure – Network Associates (1998–2000)
• Security Systems Consultant – Computacenter (1996–1998)