Amy Andrews
Harpenden,Hertfordshire
Summary
A detail-oriented Marketing Manager with a passion for creating impactful events, maintaining tidy and efficient databases, and leveraging data to inform strategic decisions. Known for strong organizational skills and a keen eye for detail, I thrive in both collaborative team environments and independent work. Committed to delivering high-quality marketing solutions, whether through seamless event planning or ensuring all marketing assets are perfectly coordinated. Eager to apply my expertise in strategy, event planning, and data management to drive business objectives and foster meaningful engagement, I consistently bring a high level of care and precision to all aspects of my work.
Overview
17
17
years of professional experience
Work History
Marketing Manager
Brayleys Cars
St Albans, Hertfordshire
05.2012 - 01.2025
- Worked alongside Directors to develop and execute marketing plans to support department strategies.
- Directed Digital artwork and content, boosting organic traffic on digital platforms.
- Optimised ad spend through strategic pay-per-click campaign management, along side marketing agency.
- Maintained an up to date website in alignment with both Manufacturer and company needs.
- Utilised CRM tools, leading to a more efficient workflow.
- Created email communications using platform 'Instiller'.
- Boosted click-through rates with targeted email marketing campaigns.
- Managed and maintained a clean database whilst monitoring performance, identifying areas for improvement and ensuring GDPR compliance.
- Managed multiple projects simultaneously whilst maintaining high standards of precision and accuracy in work output.
- Organised special events and sales at specific times to drive customer engagement and move high volumes of products to help towards reaching manufacturer targets.
- Organised and managed product placements and off-site events for both individual dealerships and the company as a whole.
- Managed the online reputation of the company by responding accordingly to online reviews across various platforms.
- Managed the reception team, along with general needs of other employees and dealerships such as uniforms, supplies, customer gifts etc.
Hair stylist
Hob Salons
Ruislip
12.2011 - 05.2012
- Performed hair consultations to determine suitable styles and treatments for individual clients.
- Shampooed, conditioned and treated hair using salon-exclusive products, promoting increased retail sales.
- Maintained knowledge of latest hair trends to deliver fresh styles aligned with clients needs and preferences.
- Advised clients on aftercare products to maximise style and colour longevity.
- Ensured cleanliness and hygiene of the workspace, maintaining a professional environment.
- Managed appointments and schedules to smooth workflow.
Event promoter
Island Beach Resort
Corfu
05.2011 - 09.2011
- Promoted club events by distributing flyers and digital marketing materials.
- Adapted sales pitches and approaches based on customer demographics and preferences.
- Informed current and potential customers about product updates, special offers and new events.
- Implemented promotional strategies, enhanced tickets sales.
Club promoter
Maddisons Late Bar
Corfu
05.2011 - 09.2011
- Maintained positive and approachable demeanor, fostering friendly and inviting atmosphere.
- Used product and service knowledge to guide customer decision-making.
- Applied positive customer service approach to increase satisfaction levels.
Hair salon assistant
Daniel Galvin
London
07.2008 - 04.2011
- Prepared stylist equipment prior to appointments, ensuring efficient service delivery.
- Created positive, warm salon environment when greeting clients and supplying refreshments.
- Shampooed, conditioned and toned clients hair to professional standards.
- Responded quickly to staff requests for assistance resulting in smooth operation of the salon.
- Checked on customers throughout long appointments, maintaining continued comfort and contentment.
- Advised clients on aftercare products to maximise style and colour longevity.
- Swept up hair clippings promptly after each haircut, maintaining a tidy work area.
- Attended regular training to improve knowledge and capabilities in cutting, colouring and styling.
Education
Certificate of Higher Education - Marketing
Oxford College of Marketing
Oxford, Oxfordshire /2017 - /2019
NVQ Level 2 - Hairdressing
Daniel Galvin
London 04.2001 -
GCSEs -
Copthall School
Mill HillSkills
- CRM management
- Special events planning
- Campaign management
- Data analysis
- Marketing strategy development
- Relationship Management
- Negotiation expertise
- Attention to detail
- Positive attitude
Timeline
Marketing Manager
Brayleys Cars
05.2012 - 01.2025
Hair stylist
Hob Salons
12.2011 - 05.2012
Event promoter
Island Beach Resort
05.2011 - 09.2011
Club promoter
Maddisons Late Bar
05.2011 - 09.2011
Hair salon assistant
Daniel Galvin
07.2008 - 04.2011
NVQ Level 2 - Hairdressing
Daniel Galvin
04.2001 -
Certificate of Higher Education - Marketing
Oxford College of Marketing
/2017 - /2019
GCSEs -
Copthall School
Similar Profiles
Alice EdwardsAlice Edwards
HR Manager at Brayleys Cars LtdHR Manager at Brayleys Cars Ltd
Herman D'SouzaHerman D'Souza
Sales executive at Brayleys KiaSales executive at Brayleys Kia
ARTUR URBANSKIARTUR URBANSKI
PHV driver London at Location Cars London, Uber, Bolt, White Eagle CarsPHV driver London at Location Cars London, Uber, Bolt, White Eagle Cars
Cleo RenshawCleo Renshaw
Individual Giving Manager at Guy's & St Thomas' Foundation / KCLIndividual Giving Manager at Guy's & St Thomas' Foundation / KCL
Holly TownsleyHolly Townsley
Retail Sales Assistant at Threads of Harpenden, Lara WaresRetail Sales Assistant at Threads of Harpenden, Lara Wares