Amulya Yencherla Manjunath
Crawley/Horsham
Summary
Business Analyst / Product Owner around 9 years of experience across Telecommunications, Media, Gaming, and Broadcasting. Strong background in digital transformation, e-commerce ecosystems and SaaS products, specialising in product discovery, market research, technical feasibility, and translating business goals into scalable product features, working closely with engineering teams to deliver user-centric solutions in Agile and waterfall environments.
Tools: Jira, Confluence, Miro, Figma, Notion, Canva, Monday.com, PowerBI, Signavio, Visio, Lucid chart, Google Analytics.
Skills:
Product Strategy & Roadmapping, Requirements lifecycle management, Product discovery and feature definition, API Integrations and documentation, System and platform feasibility, Data and analytical requirements, Customer journey definition and mapping, Backlog management and refinement, Agile delivery (Scrum), Functional and technical requirements analysis, Functional and Technical documentation review and translation.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Technical Business Analyst
Virgin Media O2
01.2025 - Current
- Led end-to-end analysis and defining the requirements for a large-scale, customer-facing digital platform spanning mobile applications, web journeys, identity services, payments, and connected device ecosystems.
- Supported early concept shaping and discovery, partnering with Product Owners and senior stakeholders to translate problem statements, hypotheses, and strategic objectives into delivery-ready scope.
- Translating stakeholders business requirements into technical requirements, Defining and managing requirements across epics, features and user stories, with clear acceptance criteria and traceability, supporting predictable delivery and effective planning within Jira.
- Worked closely with Technology, Architecture, and Engineering teams to analyse functional and non‑functional requirements, integration points, platform constraints, and delivery dependencies, ensuring analysis enabled progress rather than delay.
- Collaborated with UX, Content and Data teams to ensure designs, content and analytics requirements met agreed readiness standards prior to development.
- Provided structured analysis and scoping across complex initiatives, ensuring clarity of scope, dependencies and assumptions from concept through delivery, test and in‑life support.
- Evaluated internal platforms and third-party SDKs, assessing capability, limitations, and architectural fit, and embedding findings into scope definition and design decisions.
- Led and facilitated cross-functional Agile ceremonies (backlog refinement, sprint planning, and reviews), coordinating dependencies across multiple teams and external suppliers.
- Owned end-to-end customer journeys across onboarding, set-up, and in-life experiences, ensuring consistency and alignment across squads and operational touchpoints.
- Defined system and integration requirements covering identity platforms, payment orchestration, customer communications, and third-party ecosystems, ensuring seamless end-to-end service delivery.
- Partnered with Commercial, Legal, and Data stakeholders to ensure requirements considered pricing models, contractual obligations, regulatory constraints, and reporting needs.
- Identified and actively managed inter‑team and third‑party dependencies, risks and constraints, providing clear recommendations and mitigations to support delivery decision‑making.
- Reviewed functional, technical and design deliverables, providing constructive challenge and guidance to ensure quality, completeness and alignment with agreed outcomes.
- Produced concise analysis summaries, options and recommendations for Product and senior stakeholders, articulating trade‑offs and implications to support timely decisions.
- Contributed to the continuous improvement of analysis practices, documentation standards, and delivery ways of working within a fast-paced, evolving programme environment.
Product Owner/Business Analyst
Y Corp
London
07.2023 - 01.2025
- Acted as the primary end‑to‑end business and technology interlock for eSIM digital products, translating stakeholder and client objectives into clear, delivery‑ready functional and technical requirements across telco BSS and OSS platforms provided by third‑party vendors.
- Owned end‑to‑end scoping and backlog prioritisation, making pragmatic trade‑off decisions based on business value, customer impact, delivery risk, architectural constraints and cross‑platform dependencies.
- Led early concept shaping, discovery and feasibility assessment for new eSIM and digital app capabilities, ensuring alignment with vendor‑led OSS provisioning flows, activation journeys, BSS billing models and entitlement frameworks.
- Defined, governed and maintained epics, features and user stories to ensure requirements were clear, implementable and aligned to strategic product and portfolio objectives within a complex, multi‑vendor telco ecosystem.
- Provided structure and momentum to Agile delivery, supporting planning, refinement and review activities while managing dependencies across app teams, internal platforms and external BSS/OSS suppliers.
- Worked closely with engineering, architecture, operations and data teams to ensure analysis and design inputs supported downstream delivery, avoiding delays and rework.
- Collaborated with data science and DevOps teams to shape and prioritise AI/ML‑driven capabilities supporting digital customer journeys, operational insights and service performance improvements.
- Supported product and portfolio strategy through competitor analysis and market research within the digital telco and eSIM landscape, informing roadmap and investment decisions.
- Defined and monitored SLAs and KPIs across customer experience, provisioning success and service performance, partnering with BI teams to deliver meaningful dashboards for stakeholders.
- Built and maintained effective working relationships with internal teams and third‑party technology vendors, supporting API integrations, platform onboarding and alignment with commercial and contractual agreements.
- Contributed to the delivery of CRM, CMS, IVR and third‑party API integrations, improving end‑to‑end customer journeys and operational workflows across the digital product estate.
- Acted as a trusted advisor to senior stakeholders by clearly articulating options, risks and recommendations, helping guide decision‑making in complex and ambiguous delivery environments.
Business Analyst(Product)
Disguise
London
08.2021 - 06.2023
- Elicited and translated product requirements into epics, features, and user stories, ensuring alignment with business objectives and stakeholder needs.
- Collaborated with Product Owners, Solution Architects, and Engineering teams to maintain a shared understanding of system requirements and technical constraints.
- Supported backlog prioritisation and Agile ceremonies, including sprint planning and backlog refinement, in partnership with the Product Owner.
- Conducted gap, scope, and impact analysis using UML, BPMN, and process flows to inform design and delivery decisions.
- Managed UAT and performance testing across hardware and software products, ensuring delivery quality and release readiness.
- Investigated and supported resolution of media hardware issues and related software defects in collaboration with development teams.
- Ensured solutions met functional and non-functional requirements, balancing technical feasibility with business goals.
Business and Test Analyst(Product)
Mark Roberts Motion Control
Surrey
06.2019 - 08.2021
- Led end-to-end requirements and testing support across hardware and software deliveries, ensuring alignment with business goals and release scope.
- Owned UAT planning and coordination, working with programme managers, development, and test teams to ensure readiness, coverage, and quality of releases.
- Assessed solution feasibility in collaboration with hardware and software teams, contributing recommendations to improve implementation outcomes.
- Maintained traceability between requirements, test cases, and delivery outputs, ensuring solution compliance and release confidence.
- Managed defect triage, test reporting, and stakeholder communication to support informed release decisions.
Data Migration Analyst
Tata Consultancy Services
Hyderabad
08.2017 - 01.2019
- Supported data migration planning activities, including risk and impact assessment to ensure a controlled migration process.
- Worked with cross-functional teams across business, development, and project management to support timely and successful data migration delivery.
- Supported UAT for Ericsson HDS (Hyperscale Datacenter System), collaborating with development teams to track issues and validate fixes.
- Coordinated onshore and offshore communication and documentation to ensure alignment throughout the migration lifecycle.
- Supported post-migration validation activities to confirm data accuracy and completeness.
- Contributed to data migration testing and validation to ensure the integrity of migrated data sets.
- Assisted in building SQL-based data extraction, transformation, and loading processes.
- Supported data mapping and conversion activities to enable accurate consolidation into a central data warehouse.
Education
Bachelor's of Engineering - Information Science
Visvesvaraya Technological University (VTU)
Davanagere05-2017
Certification
Product & Product Management
- PSPO II – Scrum.org | Oct 2022
- CSPO – Scrum Alliance | Dec 2025
- SAFe Product Manager / Product Owner | Dec 2024
- Product Management Fellowship – Product Space | Jul 2025
- Product Roadmapping Micro-Certification (PRC™) – Product School | Feb 2024
- Product Strategy Micro-Certification (PRC™) – Product School | Feb 2024
Agile, Scrum & Delivery
- Certified Scrum Master (CSM) – Scrum Alliance | Feb 2022
- ICAgile Certified Professional – Agile Team Facilitation (ICP-ATF) | Feb 2022
- Agile Business Analysis – TrainSmart Academy | Feb 2023
Timeline
Senior Technical Business Analyst
Virgin Media O2
01.2025 - Current
Product Owner/Business Analyst
Y Corp
07.2023 - 01.2025
Business Analyst(Product)
Disguise
08.2021 - 06.2023
Business and Test Analyst(Product)
Mark Roberts Motion Control
06.2019 - 08.2021
Data Migration Analyst
Tata Consultancy Services
08.2017 - 01.2019
Bachelor's of Engineering - Information Science
Visvesvaraya Technological University (VTU)