Summary
Overview
Work History
Education
Skills
References
Affiliations
Languages
Timeline
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Amit Shivani

Amit Shivani

Manchester

Summary

Results-driven sales professional with 14+ years of experience in technical and customer-facing environments, including proven success at Trojan Technologies. Consistently exceeded targets for lamps, spares, and service AMPs while strengthening key channel partnerships. Expanded expertise through roles at Endress+Hauser and TALIS UK has provided comprehensive knowledge of the water industry ecosystem. Recent leadership experience as Director of Sales at Lingpad resulted in 250% MRR growth and strategic partnerships with industry leaders. Strong technical understanding combined with commercial acumen enables effective stakeholder management and new business development.

Overview

22
22
years of professional experience

Work History

Director of Sales & Partnerships

Lingpad Inc.
London
03.2022 - Current

Company Overview:

Lingpad is a customer support translation start-up that enables businesses to provide multilingual support using AI-powered translations, ensuring seamless communication and enhanced customer experience. Lingpad helps in scaling customer service processes by providing multilingual support to monolingual agents.

Responsibilities:

  • Developing and adapting the GTM strategy for an early-stage SaaS subscription business.
  • Scaling the sales team.
  • Customer retention and churn rate control.
  • Upselling services and features.
  • Introducing AI-related features based on market research.
  • Data-based decision-making.
  • Adapting strategy and focus in line with market gaps.
  • Managing partnerships with the top five market-leading customer service platforms: Zendesk, Freshdesk, Intercom, Gorgias, and Front.
  • Conducting podcasts with industry leaders and attending events to increase the visibility of the brand.
  • Creating thought leadership content.

Key Achievements:

  • Played a key role in driving revenue expansion, resulting in business acquisition success.
  • Expanded subscription base and reduced churn, driving a significant 250% rise in MRR during three-year tenure.
  • Oversaw account management for major enterprise clients.
  • Successfully acquired 104 paying customers during the initial year.
  • Defined important business KPIs, leading to better sales tracking.

Inside Sales Engineer - AMPS

Trojan Technologies
Kidderminster
10.2020 - 03.2022

Company Overview:

Trojan Technologies offers innovative water treatment solutions for municipal, industrial, and residential needs, addressing contaminants and micropollutants. With nearly 50 years of expertise, its brands—TrojanUV, Aquafine, VIQUA, and Salsness—provide UV and filtration solutions, improving water quality for over a billion people worldwide.

Responsibilities:

  • Managing the sales process from initial inquiry to purchase order.
  • Proactively quoting and value-selling the benefits of genuine parts and services.
  • Closing opportunities by participating in formal proposals, invitations to bid, and supply contracts.
  • Promoting new products and services to increase aftermarket sales revenue, customer inquiries, and.
  • Quote follow-up, and managing third-party representatives and the distribution network to optimize.
  • results.
  • Promoting and selling Service Level Agreements (SLAs).
  • Ensuring departmental KPIs are up to date, on target each month, and developing countermeasures.
  • Quoting for UV systems using the standard sizing tools, including requesting all required sizing application data. Interacting with the Customer Service Group on customized projects.
  • Supporting marketing campaigns in all verticals.
  • Customer sales proactive activities (cold calls, and other sales initiatives).
  • Primary customer resource for calls, leading all aftermarket activities for Trojan Technologies, Municipal, and Industrial products.

Key Achievements:

  • Achieved set annual targets for lamp, spares, and Viqua sales—over $2 million.
  • Exceeded service AMPS sales targets while supporting the service team with UK water companies.
  • Grew the relationship with the largest channel partner, EPS Group, to achieve the sales target for Viqua.

Field Sales Engineer - Process Instrumentation

Endress+Hauser
Manchester
03.2019 - 09.2020

Company Overview:

Endress+Hauser (E+H) is a global leader in measurement instrumentation, services, and solutions for industrial process engineering. E+H provides process instruments and solutions for flow, level, pressure, analytics, temperature, recording, and digital communications, optimizing processes in terms of economic efficiency, safety, and environmental impact.

Key Responsibilities:

  • Account management (300+ accounts in the region).
  • Traveling to visit customers for sales visits, site surveys, and project commissioning.
  • Establishing new and maintaining existing relationships with customers.
  • Managing and interpreting customer requirements.
  • Analyzing the sales pipeline, and preparing reports and forecasts for the head office.
  • Recording and maintaining client contact data in the CRM (Salesforce).
  • Coordinating sales projects and quotes with colleagues based internationally.
  • Supporting marketing initiatives by gathering competitor intelligence.
  • Providing pre-sales technical assistance and instrument demonstrations (Lunch and Learns).
  • Liaising with other members of the sales team and internal experts on complex projects..
  • Solving client technical problems and being the first point of contact for customers.

Key Achievements:

  • Achieved a £2.1 million target in year one (March 2019 – December 2019).
  • Increased monthly base business from £67,000 to £87,000 in Q2 2020, with orders of £100,000 in July 2020.
  • Targeted and obtained business of over £50k successfully from competitor accounts in Q2 2020.
  • Achieved the best quarter for the new service business by adapting strategy in Q2 2020 (£45k).
  • Won a £347k order with Princes Gate Water (Nestlé, Narberth) in May 2019.

Technical Sales Engineer – Valves

TALIS UK
Bridgend
08.2017 - 03.2019

Company Overview:

With nine strong brands, TALIS UK offers a comprehensive range of valves and services for the whole water industry, from water recuperation to communal water distribution. From water transport to sewage treatment.

Key Responsibilities:

  • Responding to technical inquiries.
  • Bidding for tenders on contractor and customer portals.
  • Coordinating with sales teams across Europe on international bids.
  • Technical contract reviews, as per WRAS-approved specifications.
  • Resolving contractual exceptions and deviations.
  • Costing and Quoting Projects.
  • Responding to pre- and post-sales technical queries.
  • New Business Development.
  • Account management
  • Supporting key account managers.

Key Achievements:

  • Technical support on winning the Welsh Water 5-year framework agreement (tender).
  • Technical query lead for the Irish Water project worth £266,000.
  • Achieved the sales target for Hong Kong accounts within 8 months of the financial year.

Sales & Bids Engineer - Flow Products

British Rototherm
Margam, Port Talbot
05.2014 - 08.2017

Company Overview:

Rototherm Group specializes in providing process instrumentation solutions for the measurement of temperature, pressure, flow, level, and density. Rototherm Group supplies products to more than 90 countries across the globe each year.

Responsibilities:

  • Deciphering technical information on inquiries.
  • Running flow calculations per ISO 5167 and RW Miller's Flow Measurement Handbook.
  • Technical contract reviews, as per Shell DEP, MESC, and ExxonMobil specifications.
  • Resolving contractual exceptions and deviations.
  • Costing and Quoting Projects.
  • Responding to pre- and post-sales technical queries.
  • Formulating a project-based regional sales strategy.
  • Forecasting sales and achieving targets.
  • Final commercial negotiations to secure orders and raw materials.
  • Managing internal and external stakeholders.

Key Achievements:

  • Won a £130k project with ADCO (UAE). Worked through the entire project lifecycle, from initial bid to final commercial negotiation.
  • Achieved Flow Products' 2016 budgeted annual sales within 11 months.
  • Secured first-ever orders for multistage restriction devices from the US (Ambitech), Germany (KBR), China (China Offshore), and a Venturi order from the Netherlands (Frames Energy).
  • Helped design and cost the largest in-house Multistage Restriction Assembly for ExxonMobil, Malaysia.
  • Technical assistance to BAE Systems and Rolls-Royce on a major submarine upgrade project.
  • Achieved the best sales margin on the flow product line within the business.

Sales Enablement Manager

Save Britain Money
Swansea Enterprise Park
10.2011 - 04.2014

Company Overview:

Save Britain Money is the parent group for five companies and six money-saving brands, providing a range of money-saving services, including energy efficiency surveys and installation, renewable energy advice, pensions, mortgage reviews, and online and telephone fuel switching.

Responsibilities:

  • Implemented process improvements after noticing several underperforming areas within the organization.
  • Developed sales plans, goals, strategies and objectives to achieve team goals and revenue objectives.
  • Identifying preferred learning styles, and discussing training interventions available.
  • Organizing training venues, logistics, and transport to achieve efficient training attendance.
  • Sourcing funding for government-led initiatives, motivating and engaging with staff throughout delivery, and ensuring that feedback is received and acted upon.
  • Continually reviewing the effectiveness of training and creating training programs based on Training Needs Analysis (TNA).
  • Sourcing external training and updating staff records on training attended.
  • Sourcing or delivering management and leadership training.

Key Achievements:

  • Obtained funding under ReACT 2 and the Welfare to Work Scheme.
  • Developed and implemented training programs for the sales of Home & Contents insurance for RSA.
  • Designed and delivered training and evaluation programs for various customer service campaigns.
  • Worked cross-functionally and independently to compile training QMS procedures for ISO 9001 standards accreditation.
  • Gained market share in new sales performance through aggressive team training.

Premier Banking Customer Experience (L&D)

HSBC Plc
Swansea Enterprise Park
09.2010 - 10.2011

Company Overview:

The retail banking network comprises over 1,500 branches across England, Wales, Scotland, and Northern Ireland, offering a full range of commercial, corporate, premier, and private banking services.

Responsibilities:

  • Managing all aspects of training for the Premier Banking Team.
  • Training within the portfolio, ensuring consistently high standards of training delivery through effective performance management, including coaching and feedback, to enable staff to fulfill their roles effectively.
  • Planning, managing, and evaluating training activities to ensure that training is efficient, effective, and meets planned objectives.
  • Monitoring the ongoing activity and gaps in Compliance and Regulatory (FSA) requirements for all staff within the call center, and taking remedial action to ensure that planned objectives are met.
  • Ensuring all training and development activities were accurately recorded, utilized, and communicated for compliance needs.
  • Managing the staff hours and training budget for the portfolio within budget limits.
  • Liaising with operational management to communicate the needs of training.

Key Achievements:

  • Developed a management development framework for team managers.
  • Created UK and Ireland market knowledge guides for use in UK and overseas call centers.
  • Helped design e-learning materials using Articulate and Adobe Captivate.

Simulation Training ATSA

NATS
Prestwick
01.2009 - 09.2010

Company Overview:

NATS (formerly National Air Traffic Services) is the main air navigation service provider in the United Kingdom, providing en-route air traffic control services to flights and air traffic control services to fifteen UK airports.

Key Responsibilities:

  • Training and acclimatizing recruits to air traffic control procedures (MATS Part 2).
  • Reviewing performance parameters for trainee air traffic control officers.
  • Designing and running air traffic simulations at various difficulty levels to EASA and CAA standards.
  • Trainee ATCO evaluation at every phase of training.
  • Presenting training outcomes at stakeholder meetings.
  • Attending EASA, CAA sessions, and compliance briefs across the UK.

Key Achievements:

  • Facilitated the successful adoption of the Electronic Flight Data (EFD) programme by airlines, resulting in annual savings of approximately £4.3 million.
  • Developed three business cases advocating optimal use of training resources.
  • Developed and implemented an internal Learning Management System.

Trainee Avionics Technician (Internship)

MK Airlines
Filton
05.2005 - 10.2005

Company Overview:

MK Airlines was a cargo airline operational between 1990 and 2010, concentrating on freight services to Africa.

Responsibilities:

  • Wiring, changing worn-out lighting, and conducting tests on various electrical equipment onboard.
  • Shadowing senior avionics engineers.
  • Assisted in upgrading the radar system on a McDonnell Douglas DC-10.

Team Leader - Credit Control

Providian Financial Corporation
Mumbai
01.2003 - 09.2004

Company Overview:

Providian Financial Corporation was one of the leading credit card issuers in the U.S. and was later acquired by Washington Mutual, Inc. in 2006.

Responsibilities:

  • Contacting debtors to expedite payment collection.
  • Dealing with and resolving customer queries.
  • Managing and training a team of credit controllers.
  • Replying to and initiating any arrears correspondence.
  • System reconciliations and target forecasting.
  • Following necessary compliance and tracing evasive debtors.

Key Achievements:

  • Promoted to Team Leader within a year, based on results.
  • Achieved recovery of $635,000 as a team leader.
  • Helped establish a framework for skill progression aimed at onboarding new staff.

Education

BEng 2.1 (Hons) - Aerospace Engineering

University of Glamorgan
01.2008

A-Levels - English, Mathematics, Physics, Chemistry, Biology

SV High School
01.2003

Skills

  • Technical & SaaS Sales
  • Customer retention
  • Problem solving
  • Aftermarket sales
  • Complex project negotiations
  • Competitor Analysis
  • Pipeline Management
  • CRM (Salesforce, Hubspot, Zoho)
  • International sales
  • Sales Forecasting
  • Commercial Awareness
  • Public Speaking
  • Project Management
  • Time Management
  • Organisational Development
  • Foreign Language Skills
  • Stakeholder Management
  • LEAN
  • Analytical Skills
  • Sales Strategy
  • Team player
  • Richardson Sales Training
  • EPC bids - OEM
  • System Integration business
  • ISO, PED, MESC, WRAS, ATEX
  • Personal Development

References

Available on request

Affiliations

I play cricket for my local team, and coach juniors on weekends. I am a long-distance swimmer, currently training for marathon swimming distances. I have a keen interest in financial mathematics, and I enjoy hosting podcasts for thought leadership content.

Languages

English
First Language
Hindi
Advanced (C1)
C1
Arabic
Beginner
A1

Timeline

Director of Sales & Partnerships

Lingpad Inc.
03.2022 - Current

Inside Sales Engineer - AMPS

Trojan Technologies
10.2020 - 03.2022

Field Sales Engineer - Process Instrumentation

Endress+Hauser
03.2019 - 09.2020

Technical Sales Engineer – Valves

TALIS UK
08.2017 - 03.2019

Sales & Bids Engineer - Flow Products

British Rototherm
05.2014 - 08.2017

Sales Enablement Manager

Save Britain Money
10.2011 - 04.2014

Premier Banking Customer Experience (L&D)

HSBC Plc
09.2010 - 10.2011

Simulation Training ATSA

NATS
01.2009 - 09.2010

Trainee Avionics Technician (Internship)

MK Airlines
05.2005 - 10.2005

Team Leader - Credit Control

Providian Financial Corporation
01.2003 - 09.2004

BEng 2.1 (Hons) - Aerospace Engineering

University of Glamorgan

A-Levels - English, Mathematics, Physics, Chemistry, Biology

SV High School
Amit Shivani