Amir Gurung

Project Coordination (Adobe Workfront): Collaborated with interns, Senior leaders (Managers and Directors) and hotel account managers using Adobe Workfront to manage task workflows, project timelines, and regional hotel portfolio support.

Monthly Digital Reporting (Tableau): Used Tableau to generate monthly Digital Field Marketing reports and communicated performance insights to hotels during scheduled calls, supporting data-driven discussions on digital performance.

Hotel Website Management (HWS): Oversaw content updates across Marriott-branded hotel websites, including copy, imagery, and new guest-facing subpages (e.g. “What to Expect”). Conducted detailed audits of websites and OTA listings to ensure consistency, functional links, accurate amenities, and brand compliance. Logged and tracked issues to maintain quality and guest relevance.

Hotel Outlet Sites: Led the transition from legacy restaurant/spa websites to new outlet templates. Coordinated content creation, UX design alignment, and stakeholder communication between hotel teams and MDS (US digital team). Post Launch - Reported site analytics and visitor trends.

Paid Media (PLUS Platform): Supported account managers in budget tracking and performance reporting across OTAs and direct booking channels. Analyzed digital metrics such as occupancy, conversion rates, and revenue trends to inform strategy.

OTA & Metasearch Channel Audits: Conducted cross-platform audits (Booking.com, Expedia, TripAdvisor, C-Trip) to ensure alignment between hotel websites and OTA listings. Flagged and resolved inconsistencies in offers, room descriptions, and imagery.

Competitive Merchandising Audits: Benchmarked hotel offerings against competitors in key markets. Delivered data-driven recommendations on promotional offers to enhance visibility and competitiveness.

Marriott Bonvoy Offers Program (MBOP): Used Salesforce platform to upload, extend, and manage property-level offers.

Digital Asset Management: Managed hotel image and video uploads, ensuring brand compliance and correct legal documentation (e.g., signature releases, usage rights).

Search Engine Optimization (SEO & Local SEO): Optimized digital presence through keyword-rich meta titles, local SEO updates, and accurate listings across Google, Bing, and TripAdvisor to increase direct traffic and visibility.

People Management: Led a diverse team of +60 staff while achieving an 80%+ retention rate. Implemented personalized training programs, elevating staff training rate to 90% completion.

Customer Focus: Fostered a customer-focused environment and enhanced local community visibility while keeping customer complaints consistently at or below 4%.

Sales Expertise: Drove consistent same-store sales growth of above 100% by setting clear targets for team members and shift leaders.

Operations Management: Boosted operational efficiency by 20% through strategic planning, including the 'aces in places' approach. Improved online delivery speed of service time by 15%, and a overall 25% increase in customer satisfaction.

HR: Resolved 75% of disputes, cut misconduct incidents by 15%, boosted productivity 20% through system implementation, addressed issues with a 95% success rate, reduced recurring problems by 25% through investigations, and enhanced team morale by 30% through a respectful work environment.

Store Transformation: Achieved a remarkable turnaround for an under-performing KFC store, transforming it from a brand risk to a top-performing restaurant within 6 months, resulting in a 30% increase in monthly sales and a 50% improvement in customer satisfaction scores.

Enhancing Pipeline: Trained two team leaders in a year, boosting efficiency by 20% and overall productivity by 80%.

COVID-19 Response: Played a pivotal role in the successful reopening of KFC Ash Road during the challenging times of the pandemic. Revamped operations, implemented safety measures, and introduced innovative solutions, resulting in a 80% improvement in performance under challenging circumstances.