Amanda Stocks

I initially founded Exclusive to represent and publicise celebrities and to help ordinary people who find themselves in extraordinary situations, manage the media.

Across the 22 years I have covered almost everything from campaigns for clients on Strictly Come Dancing to launching returning TV shows and Corporate Communications in broadcast and from helping the family of Lindsay Hawker find her killer and bring them some closure, to Sunday Times Bestseller book campaigns.

My strong news sense means I can always come up with ideas for coverage and my high- level contacts at the top of the UK media including national press and broadcast means I can take my ideas to the decision makers to ensure coverage for clients to make a difference.

I've looked after some of the most well-known names in television, including Lorraine Kelly, Natalie Cassidy and Jane McDonald. I'm able to handle high-profile clients with tact and diplomacy and resolve situations as they arise.

I worked on national newspapers for around five years both as a news reporter and feature writer, coming from a chief reporter role at a leading regional paper for a number of years.

During this time I built up a network of contacts, competed with rival papers to get the exclusive on breaking stories and learnt how to stay calm and focused under pressure and how to work to deadlines.

I covered the funeral of Diana, Princess of Wales, for the Mail on Sunday, as well as leading a successful political campaign, which led to many people getting their benefits restored.

I also led the buy up to get the UK's first gay dads to use a US surrogate to talk to the paper.

On the Sunday Mirror, as a news reporter, I travelled to Somalia with Olympic swimmer Sharron Davies on an aid trip and covered the Millennium celebrations.

While in my final Fleet Street job at News International, as a feature writer, I exposed security issues at Buckingham Palace by working undercover and also broke the story of politician George Galloway's love child in Cuba, tracking down the mother and also broke the story of Elizabeth Hurley's son's secret father, Steve Bing, in the US.

I had the great privilege of chairing the General Service Board of AA GB, this was a role I did voluntary and part- time in addition to my PR manager full-time role.

I was able to bring my expertise and experience in media and management to steer the organisation through its 75th year celebrations, implementing a safe-guarding policy and various changes in its telephone and online services to help the still suffering alcoholic.

The 75th year celebrations included an event at Leeds Arena, which I opened.

I was also instrumental in securing, for the first time, access to a documentary crew to film a one-hour documentary about AA GB and being able to keep the tradition of anonymity by using deep fake technology. This programme I'm an Alcoholic: Inside Recovery on BBC2 helped change lives as AA saw a 50 per cent rise in calls to its helpline and online services as well as a flood of new people coming to AA meetings.