Alexis Ortenzio

Managed projects and aided in the delivery of several promotional and non-promotional campaigns across multiple brands within Rheumatology, Dermatology and HIV therapy areas

Client Contact and Project Management; Lead multiple projects from briefing to delivery

• Report project progress through weekly status calls
• Manage resource, timelines, weekly financial tracking, status reports, SOWs and up-manage when senior input is needed
• Identify and solve problems as they arise, interrogate briefs and ensure alignment at project kick-off on both the client and agency side
• Proactively arrange internal and external wash-ups following projects to assess the successes and improvements to take forward onto new projects

Process & Strategy; Proactively manage jobs and the production schedule, to ensure that they are delivered on time, to budget, and are monitored using appropriate administration and financial procedures. Continuing to develop a deeper understanding of the critical insights that are relevant to strategic and scientific decision making on brands using data to inform wider marketing decisions

• Recognise the wider brand ecosystem which the brands operate, whilst keeping both the HCP and/or patient front of mind
• Developed strong working relationships with all internal/external departments including them in relevant discussions as needed from briefing to delivery

Quality assurance and regulation; Creatively and scientifically evaluate ideas for factual accuracy and ensuring relevance to brief

• Before projects leave the agency, ensure all mandatory requirements have been considered and acted upon in order to gain sign-off by the relevant Production Lead and client, both offline and within regulatory approval systems such as Veeva
• Working with medical to ensure all work is in adherence to ABPI
• Support client and campaign effectiveness objectives, monitor and measure in order to enhance the work we produce

Financial management; Monitor ongoing project costs, actively planning ahead and leading budget reviews

• Liaise with the finance team to produce accurate and timely invoices, ensuring regular updates to the finance tracker and proactively dealing with any financial queries as appropriate
• Develop weekly recons and populate wider business financial trackers such as agency finance tracker and GI tracker
  

• Served as a liasion between Vintro network and new clients
• Engaged in sales tactics and strategic communications to secure new leads: Entrepreneurs seeking investor connections and investors seeking investment opportunities
• Attended meetings to present opportunities to senior leadership

• Managed and created mental health-related content for @welpu_ Instagram and LinkedIn
• Used Canva and Adobe Illustrator for creative Instagram posts and stories
• Tracked insights utilising Instagram Insights
• Grew Instagram following by 48%

• Organise the Customer Relations Management system
• Create and assemble presentations for clients with updates to their investment portfolios
• Attend meetings to analyse market trends and review financial and cashflow statements