Alexey Bykov
Moscow,Russia
Summary
Results-driven professional with expertise in team leadership, business development, and strategic planning. Demonstrates a strong track record in operations management, key account management, and negotiation to drive organisational growth and success. Adept at aligning business strategies with operational goals to achieve measurable outcomes. Committed to leveraging skills to foster sustainable business development and long-term value creation.
Overview
29
29
years of professional experience
Work History
Leader, UAE, Gulf, Levant, Pakistan, LIXIL IMEA
LIXIL IMEA (India, Middle East, Africa)
Dubai, United Arab Emirates
04.2024 - 12.2024
- Ensuring achievement of financial KPI's and KPO's within given markets (10 countries) and $70 MIO sales
- Managing team of 60+ people, negotiating with key customers, developing and deploying commercial strategy within sales channels.
- Organisational restructuring, HC optimisation, cost saving targets 90% achieved
- Achieved operational excellence by implementing effective business plans.
- Changing the distribution set-up, improving business growth and profitability for LIXIL and partners
- Executed successful product launches, strengthening market position
- Restructuring and reinforcing Project Sales Channel, bringing 20% growth in FY2025
- Championed process improvements, increasing operational efficiency
- Increased customer satisfaction by resolving availability issues.
- Oversaw talent acquisition efforts for building a high-performing team
- Spearheaded market expansion plan for senior leadership, including sales planning, marketing and product research
- Grohe SPA premium brand launch in UAE and Oman
- Promoted corporate culture, achieving higher employee engagement levels.
- Led and managed administrative staff to maintain smooth daily operations
- Represented organisations at seminars, conferences and business events.
Leader, Middle East, LIXIL EMENA
LIXIL MENA (Middle East and North Africa)
Dubai, UAE
04.2023 - 04.2024
- Ensuring achievement of financial KPI's and KPO's within given markets (11 countries) and $170 MIO sales
- Managing team of 100+ people, negotiating with key customers, developing and deploying commercial strategy within sales channels.
- Delivering targets on Saudi Arabia growth via focusing on GIGA project pipeline growth (+50%) and launching the local assembly production project.
- Negotiations with Saudi Government officials in purpose to get support and preferences for foreign investors
- Extension of distribution network, improving customer relations and business re-launch with Al Hyat company
- Execution of customer events, new showroom openings, Grohe regional service centre set-up, Grohe installer vocational training centre opening (GIVE project) in Jeddah opening
- Drove revenue growth by capitalising on emerging market trends
- Executed successful product launches, strengthening market position
- Delivered superior customer service, resulting in increased client retention
- Demonstrated respect, friendliness and willingness to help wherever needed
- Applied critical thinking to analyse problems, evaluate solutions and select best decisions
Leader for Russia, Belarus, Central Asia and Caucasus, LIXIL EMENA
GROHE part of LIXIL
Moscow, Russia
03.2016 - 03.2023
- Ensuring achievement of financial KPI's and KPO's within given markets Russia, Belarus, Central Asia, Caucasus, Mongolia (11 countries) and 100+ MIO EURO sales
- Managing team of 90+ people, negotiating with key customers, developing and deploying commercial strategy within sales channels
- Organisational restructuring, HC optimisation, cost saving targets achieved
- Optimisation of distribution network, improving sales and profits (double digit YoY )
- Restructuring and reinforcing regional sales teams bringing stable growth
- Significant customer satisfaction increase by resolving availability issues & using opportunities of Grohe Russia warehouse
- Opening of Grohe Installers vocational training centres ( 5 - 10 per fiscal year)
- Supported team by demonstrating respect and corporate values
- Execution of GM responsibilities from Aug 2011 to Dec 2022, communication with state officials, Tax inspection, etc.
- Attended industry events to represent company activity and grow partner networks
- Active and regular participation in BMVA (Bathroom Manufacturers & Vendors Association) to align EU / TUV standards with newly developed Russian State Standards (GOST)
Head of Representative Office in Russia
GROHE part of LIXIL
Moscow, Russia
10.2011 - 12.2022
- Rep. office was non-profit legal entity
- Improving Grohe Service coverage along region / countries / territories
- Provided excellent customer service, received commendations from clients frequently
- Grohe brand protection activities
- Coordination with Grohe HQ on formal or strategic topics
- Managed daily operations ensuring smooth workflow and coordination
Sales Director, Russian Operations
GROHE part of LIXIL
Moscow, Russia
10.2010 - 08.2011
- Ensuring achievement of financial KPI's within given markets (10 countries) and 40 MIO EUR sales
- Managing of 25+ sales team and 80+ DIY promoters,
- Negotiating with key customers and distributors, developing and deploying commercial strategy within sales channels.
- Successful launch of the Project sales channel (B2B)
- Directed multi-channel marketing campaigns, boosting product exposure
- Developing strategic sales plans to enhance market share
- Streamlined sales processes and sales structures to improve operational efficiency.
- Piloted competitive intelligence initiatives to maintain industry edge.
- Showroom excellence and GBS programme development in order to improve brand proposition and showroom owners motivation
New Equipment operations Director
OTIS (MOS OTIS)
Moscow, Russia
09.2005 - 10.2010
- Ensuring achievement of financial KPI's within biggest Russian market: Moscow and Moscow region from $130 to $200 MIO sales
- Managing of team: 15+ in sales department and 80+ in installation branch
- Responsibility on Safety, Field Service Excellence, Compliance programs
- Negotiating with key customers
- Developing strategic sales plans to enhance market share
- Streamlined sales and installation processes and structures to improve operational efficiency, reduction of own installation branch during the economy crisis of 2008-09
- Led cross-functional teams for improved productivity and increased revenue.
- Streamlined business processes with innovative thinking, leading to enhanced performance, implementation of scaffold less elevator installation process in Moscow region
- Conducted budget monitoring activities to ensure financial stability of operations.
- Motivated team members by providing mentoring and development opportunities.
- Maintained organisational compliance with applicable legislation and regulations.
OTIS Russia Sales Director
OTIS
Moscow, Russia
01.2003 - 09.2005
- Led successful product launches, increasing brand visibility.
- Drove process improvements by implementing innovative sales strategies.
- Elevated customer satisfaction levels with proactive client management, CRM launch
- Identified new business opportunities, gaining the market share offering China made Otis elevators and escalators, boosting company expansion. Imported equipment sales increase +15% achieved
- Developed strategic sales plans to enhance market presence.
- Championed staff training programmes, enhancing overall team competency.
- Functional management of 50+ sales team members across the Russian region.
Major Projects Sales manager
OTIS
Moscow, Russia
01.2001 - 01.2003
- Direct management of 7+ sales team members in Moscow region.
- Delivering sales KPI's, target 50% major projects gained by OTIS achieved
- Provided timely reports to superiors, facilitating informed decision-making.
- Facilitated training programmes to enhance team competence.
- Coordinated multi-disciplinary teams for project completion.
Sales manager in CIS Countries
OTIS
Moscow, Russia
01.1998 - 01.2001
- Sales KPI's and business growth 15% YoY achieved
- Developed robust client relationships for improved business growth.
- Achieved increased customer satisfaction by implementing innovative sales strategies and products
- Enhanced market penetration with effective territory management.
- Managed key accounts, resulting in consistent revenue generation.
- Forged strategic partnerships with stakeholders for profitable outcomes.
- Maintained ownership of the sales pipeline, sourcing and developing new business opportunities to drive sales.
Sales engineer
OTIS
Moscow, Russia
07.1995 - 05.1999
- Collaborated extensively with cross-functional teams, facilitating smooth workflow processes.
- Resolved escalated customer issues, ensuring satisfaction and repeat business.
- Enhanced customer experience by providing detailed product information and demonstrations.
- Negotiated favourable contract terms, achieving mutually beneficial d
Education
MBA - Management, finance, etc.
International Management Institute St. Petersburg
St. Petersburg / Russia 02/1997 - 11/1998
Master's degree - Radio engineering
A.F. Mozhaisky Military Engineering Institute (A.F. Mozhaisky Military Space Academy)
06/1983 - 06/1988
Secondary Education - profound learning of English
Secondary Education School 77
Perm / Russia 09/1973 - 05/1983
OTIS corporate Program
OTIS University program
6 international locations 1998 - 2000
Skills
- Team Leadership
- Business development
- Business strategy
- Operations Management
- Key Account Management
- Negotiation
sections.external_links.name
Affiliations
- Travelling & Cruising
- Boating
- Bicycle trips
Accomplishments
Regular annual awards from Grohe / LIXIL HQ for targets overachieving, Best regional sales team, best DIY sales team, Outstanding Project sales performance etc.
Languages
Russian
Native
English
Fluent
Timeline
Leader, UAE, Gulf, Levant, Pakistan, LIXIL IMEA
LIXIL IMEA (India, Middle East, Africa)
04.2024 - 12.2024
Leader, Middle East, LIXIL EMENA
LIXIL MENA (Middle East and North Africa)
04.2023 - 04.2024
Leader for Russia, Belarus, Central Asia and Caucasus, LIXIL EMENA
GROHE part of LIXIL
03.2016 - 03.2023
Head of Representative Office in Russia
GROHE part of LIXIL
10.2011 - 12.2022
Sales Director, Russian Operations
GROHE part of LIXIL
10.2010 - 08.2011
New Equipment operations Director
OTIS (MOS OTIS)
09.2005 - 10.2010
OTIS Russia Sales Director
OTIS
01.2003 - 09.2005
Major Projects Sales manager
OTIS
01.2001 - 01.2003
Sales manager in CIS Countries
OTIS
01.1998 - 01.2001
Sales engineer
OTIS
07.1995 - 05.1999
MBA - Management, finance, etc.
International Management Institute St. Petersburg
02/1997 - 11/1998
Master's degree - Radio engineering
A.F. Mozhaisky Military Engineering Institute (A.F. Mozhaisky Military Space Academy)
06/1983 - 06/1988
Secondary Education - profound learning of English
Secondary Education School 77
09/1973 - 05/1983
OTIS corporate Program
OTIS University program
1998 - 2000
Similar Profiles
Najlaa AlmadaniNajlaa Almadani
Customer Service Representative at Jotun Middle East, India and Africa (MEIA)Customer Service Representative at Jotun Middle East, India and Africa (MEIA)
GIAMMARCO LA PIRAGIAMMARCO LA PIRA
Financial Controller at Bulgari Middle East, Africa and IndiaFinancial Controller at Bulgari Middle East, Africa and India
NEIDE FAGIMANEIDE FAGIMA
Sales Administrator at NTT DATA Middle East and AfricaSales Administrator at NTT DATA Middle East and Africa
DMITRY AZHAZHADMITRY AZHAZHA
CAPTAIN, AIRBUS A330/A350 at AEROFLOT RUSSIAN AIRLNESCAPTAIN, AIRBUS A330/A350 at AEROFLOT RUSSIAN AIRLNES
TATIANA ZVORYGINATATIANA ZVORYGINA
Chief Commercial Officer (CCO) /Director of Customer Experience (CX) at Liga StavokChief Commercial Officer (CCO) /Director of Customer Experience (CX) at Liga Stavok