Summary
Overview
Work history
Education
Skills
Custom
Timeline
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Alexandra Corbett

London

Summary

Highly organised and accomplished digital marketing professional with expertise in data analysis, social media management, and partnerships. Skilled in optimising Instagram and TikTok campaigns to drive engagement and growth, utilising tools such as Traackr, Kolsquare, and Diary Directory for strategic influencer and PR partnerships. Experienced in campaign and project management through platforms like Monday.com, with a strong background in market research and trend analysis to enhance client visibility. Motivated by a keen interest in corporate responsibility, seeking to apply these skills in a sustainability communications role.

Overview

8
8
years of professional experience

Work history

Social Media & Partnerships Account Manager

Jukebox PR
London
01.2024 - 10.2024
  • Began as a two-month intern and progressed to full-time position, reflecting commitment and effectiveness.
  • Spearheaded social media campaigns for global festivals and leading DJs, reaching millions of viewers and enhancing brand visibility.
  • Kept up-to-date with social media trends, identifying new opportunities to improve service offerings.
  • Consistently met and exceeded client satisfaction targets, contributing to significant account growth.
  • Rapidly grew community pages by hundreds of thousands of followers, creating a positive cycle of high engagement and client success.
  • Produced comprehensive reports to provide clear insights into account performance.
  • Built and maintained strong client relationships through proactive, consistent communication.
  • Managed 8 client accounts, running 10+ campaigns a week.
  • Ensured campaign success by addressing challenges and aligning strategies with client objectives.
  • Skilled in data analysis, delivering detailed social media performance reports to inform strategic decisions.
  • Supported the growth of the Influencer department, leveraging partnerships to increase event reach and visibility.
  • Developed brand partnerships with festivals on both national and international levels, leading pitches for collaborative deals.
  • Delivered training sessions to build the skills of junior team members.

Digital Engagement & Communications Assistant

Armani Beauty, L'Oréal
London
07.2021 - 08.2022
  • Developed innovative product mail-outs, increasing social media shares and press coverage.
  • Managed and updated media lists to ensure targeted and effective outreach.
  • Contributed to prominent PR and influencer events, strengthening brand visibility.
  • Responded to press enquiries, building strong relationships with key media contacts.
  • Directed content marketing and digital engagement on TikTok, driving impactful influencer collaborations.
  • Used Traackr to analyse metrics, refining strategies for optimised influencer campaigns.
  • Collaborated closely with cross-functional teams and national account managers, significantly enhancing influencer engagement and organising international launch events.
  • Improved project efficiency through effective coordination with cross-functional teams.
  • Kept press contact lists updated for timely news distribution.
  • Worked with the marketing team to design campaigns that boosted product sales.
  • Compiled comprehensive reports documenting milestones in public relations activities.
  • Assisted in executing internal and external communication plans to align with broader objectives.
  • Scheduled weekly communications team meetings, maintaining an organised calendar.
  • Cultivated client and media relationships to expand content placement opportunities.
  • Prepared and submitted coverage reports to keep management updated on recent successes.

Marketing researcher

Fortius Clinic
London
06.2017
  • Conducted market research to stay informed on industry trends and competitor strategies.
  • Analysed sales patterns and market conditions to identify new business opportunities, enhancing Fortius Clinic's online visibility.
  • Strengthened research and analytical skills through detailed market profiling.
  • Utilised advanced statistical tools to ensure data accuracy and reliable insights.
  • Explored potential expansion opportunities in emerging markets.
  • Assisted in coordinating an international conference for 600 delegates, showcasing event planning abilities.

PR Assistant and events planner

Exposure Creative Communications Agency
London
07.2016
  • Coordinated successful PR events, ensuring smooth operation.
  • Conducted thorough market research for informed PR strategies.
  • Assisted in organising a high-profile PR event for Drambuie, gaining hands-on event management experience
  • Conducted market research for a Schweppes campaign, contributing to strategic insights
  • Reviewed financial aspects of product development, including budgets and R&D expenditures
  • Collaborated with developers, advertisers, and production managers, enhancing teamwork and communication skills.

Front of House

Manchester United VIP Hospitality
09.2022 - 06.2023
  • Provided outstanding front of house customer service by surpassing customer expectations with excellent care and attention to detail.
  • Developed confidence and strong communication skills while engaging with high-profile clientele.
  • Cultivated welcoming Front of House (FoH) environment, demonstrating enthusiasm to build positive rapport with guests and colleagues.
  • Delivered front of house duties with warm and professional manner.

Education

BA (Hons) Geography with Professional Placement - Geography

University of Manchester
Manchester
09/2019 - 06/2023

A-level - undefined

Mander Portman Woodward (MPW), London
09.2017 - 6 2019

GCSE - undefined

Bromley High School, London
01.2011 - 1 2016

Skills

  • Data Analysis & Reporting: Advanced Excel for campaign insights and data-driven reporting
  • Social Media Management: Skilled in optimising Instagram and TikTok for engagement and growth
  • Campaign & Project Management: Proficient in Mondaycom for seamless planning and execution
  • Influencer & PR Management: Experienced with Traackr, Kolsquare, and Diary Directory for partnerships and performance tracking
  • Market Research & Trend Analysis: Strong in competitor research and strategic insights for client visibility
  • Account Management: Effective client relationship management and goal alignment
  • Event Planning: Experienced in end-to-end event coordination
  • Report Writing: Skilled in creating clear, impactful reports
  • Communication: Strong verbal and written communication skills
  • Client Acquisition: Proven success in acquiring new clients and business growth

Custom

  • National level swimmer
  • 1st Team University of Manchester Water Polo Club (Premier League)
  • Vice President, University of Manchester Water Polo
  • Black belt in Shotokan Karate
  • Trainer and black belt examiner at Saizen Kai Karate club
  • Gold Duke of Edinburgh Award
  • University of Manchester Geography Placement Ambassador
  • Mander Portman Woodward College council student liaison officer
  • Community Service work at MENCAP Cheddar community

Timeline

Social Media & Partnerships Account Manager

Jukebox PR
01.2024 - 10.2024

Front of House

Manchester United VIP Hospitality
09.2022 - 06.2023

Digital Engagement & Communications Assistant

Armani Beauty, L'Oréal
07.2021 - 08.2022

A-level - undefined

Mander Portman Woodward (MPW), London
09.2017 - 6 2019

Marketing researcher

Fortius Clinic
06.2017

PR Assistant and events planner

Exposure Creative Communications Agency
07.2016

GCSE - undefined

Bromley High School, London
01.2011 - 1 2016

BA (Hons) Geography with Professional Placement - Geography

University of Manchester
09/2019 - 06/2023

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Alexandra Corbett