Summary
Overview
Work history
Education
Skills
Websites
Languages
Volunteering
Affiliations
Timeline
Generic

Alex Laybourne

Lowestoft,Suffolk

Summary

Accomplished professional with expertise in product and lifecycle management, narrative design and game writing, SEO and web content creation, and technical documentation. Demonstrates proficiency in copywriting, editorial services, and content strategy, complemented by strong project and product management skills. Adept at client-facing communication and crafting B2B and B2C marketing content. Committed to combining product management expertise and a narrative mindset to deliver innovative story-led content solutions.

Overview

24
24
years of professional experience

Work history

Director

ADL Writing Agency LTD
Oulton
2022.11 - 2026.02

Maintained company style guide across all written communications ensuring a consistent voice.

Produced high-quality product descriptions to increase online sales.

Wrote persuasive email marketing campaigns to drive customer retention strategies.

Managed content update requests, ensuring accuracy and timeliness.

Updated website content regularly, keeping it fresh and relevant.

Created SEO-friendly web content, improving search engine rankings.

Handled multiple projects simultaneously whilst maintaining high quality standards under tight deadlines.

Tailored writing tone according to different industry sectors, demonstrating versatility in skills.

Fiction Author

Alex Laybourne - Author
Lowestoft, Suffolk
2014.01 - 2026.02
  • 25 published novels.
  • Reached #1 in British Horror on Amazon US.
  • Contributed to 7 published anthologies and multiple international magazines.
  • 2 published audiobooks with a growing listener base.

Narrative Writer

Void Interactive
Remote, Australia / Ireland - Remote
2023.06 - 2025.07

Developed narrative structures for a critically acclaimed video game,a including additional DLC releases.

Achieved consistent voice across all written materials with meticulous editing techniques.

Participated in brainstorming sessions; contributed unique ideas for new narrative directions.

Product and Technical Writer

Keep Flying
Remote, INDIA / Singapore - Remote
2023.11 - 2025.05

Created comprehensive technical user documentation for the full suite of KeepFlying tools.

Developed external-facing documentation for client presentations and meetings.

StaStart-uprt up business – Investor Funding did not close

Freelance Writer & Editor

Bon Ventures
Remote, Romania - Remote
2021.11 - 2023.12

Created high-performing SEO content for lifestyle websites, including The Coolist and Heating Force.

Specialized in long-form blog posts, product reviews, and evergreen content.

Utilised SEO principles in blog posts for improved search engine ranking.

Ensured the authenticity of content by fact-checking every piece written.

Project Manager and Technical Consultant

AerAdvise
Remote, Ireland - Remote
2021.11 - 2023.11

Providing assistance to AerAdvise and their clients for a range of lease and asset management purposes.

Provided training and documentation to clients and in-house team members.

Steered teams through complex project phases to successful completion.

Conducted staff trainings on core software applications to enhance productivity.

Delivered high-level technical support to clients by troubleshooting complex software issues.

Product Manager

AerData (Boeing)
Amsterdam, Netherlands
2017.01 - 2023.11

Owned CMS lease management platform serving tier 1 aviation clients.

Led API development projects and managed complex client migrations.

Managed P&L responsibilities and developed product roadmaps.

Authored customer-facing newsletters and conducted user research surveys.

Conducted On-site workshops and client training programs.

Balanced competing priorities effectively in a fast-paced environment whilst maintaining focus on strategic goals.

Championed a user-centric approach to design, enhancing customer satisfaction levels.

Streamlined production process by identifying and eliminating inefficiencies.

Led cross-functional team for successful product launch.

Collaborated with sales and marketing teams, improved product positioning in the market.

Translated complex technical information into easily comprehensible language for non-technical stakeholders.

Product Owner

AerData (Boeing)
Amsterdam, Netherlands
2014.01 - 2016.12

Led cross-functional Scrum teams in developing web-based lease management tools.

Wrote user stories, technical documentation, and training materials.

Collaborated with international stakeholders across multiple time zones.

Streamlined workflow processes with effective cross-functional team collaboration.

Identified potential risks during early stages of product development and mitigated future issues effectively.

Fostered open communication channels with technical teams, ensuring smooth operations.

Liaised regularly with sales teams, ensuring alignment on product features and benefits.

Evaluated final product designs before launch, guaranteed adherence to industry standards.

Facilitated regular team meetings to monitor progress towards goal using SCRUM methodologies

Customer Support & Implementation Manager

AerData (Boeing)
Amsterdam, Netherlands
2010.07 - 2013.12

Trained international clients on proprietary aviation leasing systems.

Authored user manuals and technical support documentation.

Managed end-to-end implementation process for key business projects.

Mitigated risks during system implementation, ensuring business continuity.

Facilitated knowledge transfer sessions amongst team members, fostering a collaborative work environment.

Enhanced customer satisfaction by successfully implementing software and client teams across all business divisions.

Contracts and Licensing Administrator

GeoQuest System B.V.
The Hague, Netherlands
2008.04 - 2010.07

Responsible for Direct Sales Worldwide, coordinating both hardware and software shipments.

Responsible for gathering quotes for the necessary hardware and the ordering thereof: creating Purchase orders and dealing with the Chamber of Commerce to create Certificates of Origin, along with other essential certifications.

Responsible for third-party invoicing worldwide.

Responsible for administering contracts, filing, and attaching all corresponding Purchase Orders in several different systems.

Dealt with the company’s bank dealing with Letters of Credit, Bank Cheques, documents against payment processes, and also Bank Guarantees.

Distribution Worker

Flora Holland
Rijnsburg, Netherlands
2006.10 - 2008.03

Main responsibilities were sorting commercial flower orders following the daily auction.

Ensuring orders were distributed to the correct on-site companies.

Used my time to teach myself Dutch by working on the factory floor.

Debt Recovery Specialist

Alexander James Debt Recovery
Lowestfot, Suffolk
2004.01 - 2006.10

Responsible as part of a small team for collecting all outstanding debts for Essex and Suffolk Water and its parent company, Northumbrian Water.

Completed a nationally recognized Debt Collections Training course, passing with full marks.

Created and led a discussion group that included members of my recovery team (pre-legal) and the team based in the north of England.

Created a quarterly newsletter, distributed to all recovery staff.

Special Constable

Suffolk Constabulary
Lowestoft
2003.03 - 2006.10

Based at Lowestoft Police station, although regularly completed duty at other stations within Suffolk.

Dealt promptly with anti-social behaviour cases, reducing community disturbances.

Performed stop and search procedures when required, maintaining public safety.

Managed traffic during public events, ensuring safety and smooth flow.

Strengthened community relations by conducting regular foot patrols.

Handled sensitive situations with understanding and professionalism, diffusing tensions.

Provided statements in court for the successful prosecution of offenders.

Commercial Claims Advisor

Norwich Union
Norwich, Norfolk
2002.08 - 2004.01

Dealt with high-value commercial property claims.

Liaised directly with Loss Adjustor Firms and independent contractors to oversee all repair works.

Responsible for training the new starters on the 'Frontline' call centre and logging all incoming claims into the system.

Education

Diploma - Aviation Leasing & Finance

Law Society of Ireland
Ireland

Certified Scrum Product Owner - Product Development

Prowareness
Netherlands

Pragmatic Marketing Certification - Foundations, Build, Focus

Pragmatic Marketing
Stockholm, Sweden

Requirements Management - Product Development

Gilb Academy
Netherlands

A Levels - English Language, Literature, Biology, Chemistry, Physics

Sir John Leman School
United Kingdom

Skills

  • Narrative Design & Game Writing
  • SEO & Web Content Creation
  • Technical & Product Documentation
  • Copywriting & Editorial Services
  • Content Strategy & Planning
  • Project & Product Management
  • Client-Facing Communication
  • Client relationship management
  • B2B & B2C marketing content
  • Board level communication
  • Business development savvy
  • Decision-Making competency
  • Project prioritisation
  • Product lifecycle management
  • Business analysis

Languages

English
Dutch

Volunteering

  • Former Special Constable – Suffolk Constabulary (commendation recipient).
  • Volunteer and charity advocate – Cat’s Protection UK.

Affiliations

  • Writing, Publishing, Role Play Games, Reading, Traveling

Timeline

Product and Technical Writer

Keep Flying
2023.11 - 2025.05

Narrative Writer

Void Interactive
2023.06 - 2025.07

Director

ADL Writing Agency LTD
2022.11 - 2026.02

Freelance Writer & Editor

Bon Ventures
2021.11 - 2023.12

Project Manager and Technical Consultant

AerAdvise
2021.11 - 2023.11

Product Manager

AerData (Boeing)
2017.01 - 2023.11

Fiction Author

Alex Laybourne - Author
2014.01 - 2026.02

Product Owner

AerData (Boeing)
2014.01 - 2016.12

Customer Support & Implementation Manager

AerData (Boeing)
2010.07 - 2013.12

Contracts and Licensing Administrator

GeoQuest System B.V.
2008.04 - 2010.07

Distribution Worker

Flora Holland
2006.10 - 2008.03

Debt Recovery Specialist

Alexander James Debt Recovery
2004.01 - 2006.10

Special Constable

Suffolk Constabulary
2003.03 - 2006.10

Commercial Claims Advisor

Norwich Union
2002.08 - 2004.01

Diploma - Aviation Leasing & Finance

Law Society of Ireland

Certified Scrum Product Owner - Product Development

Prowareness

Pragmatic Marketing Certification - Foundations, Build, Focus

Pragmatic Marketing

Requirements Management - Product Development

Gilb Academy

A Levels - English Language, Literature, Biology, Chemistry, Physics

Sir John Leman School
Alex Laybourne