Alex Lawrence
Beverley,East Riding of Yorkshire
Summary
Accomplished professional with expertise in management, financial forecasting, and business operations. Demonstrates strong leadership skills and a proven track record in developing effective sales strategies and marketing promotions. Skilled in financial management, profit and loss analysis, and competitor analysis to drive business strategy. Committed to enhancing time efficiency and achieving organisational goals through strategic planning and execution.
Overview
12
12
years of professional experience
3
3
years of post-secondary education
Work history
Manager
Stearn
Orpington, Bromley
2024.11 - 2025.06
- Managed £12M business covering South London and South East England
- Managed team of 4 external sales staff
- Managed fleet of 6 vehicles
Manager
Stearn Electric Co Ltd
Newcastle, Tyne & Wear
2020.09 - 2024.11
- Responsible for running of £5.5M electrical distributer covering the North East & Cumbria
- Managed own P&L
- Responsible for all departs - sales, warehouse, accounts receivables, drivers
- Took business from £3.8M to £5.5M
- Management of large national contracts such as MOJ, NHS, Student accomodation
- Also won contracts with local councils and housing associations
- Responsible for all recruitment
- Liase with head office for finance, credit control functions
Commercial Manager
Stearn Electric Co Ltd T/A JPD Contracts
Coalville, Leicestershire
2018.03 - 2020.08
- Sole Stearn employee sent to work at new acquisition JPD Contracts to fully integrate the business in all functions from finance, payroll, credit control, H&S.
- Managing supply and install of white goods into new build house builders
- Developed a number of business processes to improve operations across all parts of the business. This led to a significant reduction in staff while still growing business revenue.
- Redesigned office space and worked managed complete office refurbishment.
- Developed bespoke recycling solution to efficiently recycle multiple materials which generated significant income for the business.
- Reshaped logistic system to maximise number of installed appliances per day.
- Reshaped fitters payment structure to ensure they were no worse off while making it easier and quicker for the accounts team to process their work and payments.
- Created ability for all office to work remotely in the lead up / beginning of covid
- Managed furlough of all staff during covid with staggered returns to work to minimise costs to the business.
Area Sales Manager
Stearn Electric T/A H&V Controls
Yorkshire & North East
2016.03 - 2018.02
- Responsible for sales of all accounts within Yorkshrie and the North East.
- Selling heating controls into the merchant sector
- Took accounts from £500k to £2.5M within 2 years
- Responsible for growth of existing customers and finding new customers.
- Searching for opportunities to deal with new suppliers and sell new products
Product Manager
Stearn Electric & H&V Controls
Newbury, West Berkshire
2016.03 - 2016.08
- Responsible for management and liaison with suppliers of both Stearn Electric and H&V Controls.
- Liaising across departments within head office to ensure trading with our suppliers was as easy and cost effective as possible.
- Responsible for negotiation of trade supplier agreements.
- Working with our product services team to develop marketing of suppliers within our own printed quarterly catalogues.
- Search for opportunities with new suppliers and present to managers to determine whether they want to take suppliers on board.
Commercial Trainee
Stearn Electric Co Ltd
Leeds, Cornwall
2014.12 - 2016.02
- Taken on in graduate role to learn all areas of the business primarily focussed around sales.
- Majority of time spent in internal sales role
- Responsible for own accounts
- Creating and developing promotions
- Developed processes for identifying and selling slow moving stock
Assistant Manager
Coral
Beverley, East Riding Of Yorkshire
2013.08 - 2014.09
- Responsible for all management duties when manager wasn't on shift
- Maintained an organised and visually appealing shop area
- Opened and closed shop
- Processed transactions accurately and efficiently.
- Interacted with customers to improve customer experience
Education
Bachelor of Arts - Business Management
Manchester Metropolitan University
2010.10 - 2013.05
Skills
- Management
- Financial Forecasting
- Time efficiency
- Leadership skills
- Business operations
- Financial management
- Marketing and promotions
- Business strategy
- Competitor analysis
- Profit and Loss Analysis
- Sales strategy development
Accomplishments
Leadership Trust - Leadership in management.
Affiliations
- Anything active from sports to running, cycling and hiking
- Live music
- Football fan unfortunately
- Foreign travel and exploring
Languages
French
Beginner
Timeline
Manager
Stearn
2024.11 - 2025.06
Manager
Stearn Electric Co Ltd
2020.09 - 2024.11
Commercial Manager
Stearn Electric Co Ltd T/A JPD Contracts
2018.03 - 2020.08
Area Sales Manager
Stearn Electric T/A H&V Controls
2016.03 - 2018.02
Product Manager
Stearn Electric & H&V Controls
2016.03 - 2016.08
Commercial Trainee
Stearn Electric Co Ltd
2014.12 - 2016.02
Assistant Manager
Coral
2013.08 - 2014.09
Bachelor of Arts - Business Management
Manchester Metropolitan University
2010.10 - 2013.05